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PURPOSIVE
COMMUNICATION
Lesson 1: Describing the Nature, Elements,
and Functions of Verbal and Non-Verbal
Communication in Multicultural Context
Objectives:
Define communication
Explain the nature of communication
Enumerate the elements of communication
COMMUNICATION
• Comes from a Latin word communicare which means to share, to unite, or to
have things in common
• Communis means commonness
• Essential human activities that enable us to make connections, create
meanings, and nurture understanding.
• A dynamic process by which people send messages, exchange ideas or
thoughts with one another in a verbal and non-verbal manner.
• A process by which two or more people
exchange ideas, facts, feelings, or
impression in such ways that each gains
a common understanding of the meaning
and use of messages.
- Leagans (1961)
• A process by which the message is being
transmitted from the source to the receiver.
- Rogers (1983)
• Anything that conveys meaning that carries a
message from one person to another.
-Brooker (1949)
• A mutual interchange of ideas by any effective
means.
- Thayer (1968)
Communication refers to the process of human beings
responding to the symbolic behavior of other persons.
COMMUNICATION IS HUMAN.
COMMUNICATION IS A PROCESS.
COMMUNICATION IS SYMBOLIC.
- Adler and Rodman (1997)
Other Concepts of Communication
 Communication is the sum of all things (telling, listening and
understanding). It is a systematic activity under any given
circumstances. - Allen Louis
 Communication is the transferring of information from one person
to another whether or not he/she elicits that confidence. - Henry
Kuntz
 Communication is the exchange of ideals, feelings, and emotions between two
or more persons. - George Terry
 The purpose of passing information and understanding between two persons…
without the bridge of communication no one can cross the river of
understanding. - Keith Davis
Intent and Purpose
sharing information,
expressing emotions,
persuading,
educating,
 entertaining,
building relationships.
ELEMENTS OF COMMUNICATION
Sender
- The person or entity initiating the communication.
Message
- The information, idea, or content being communicated. This can
be in the form of words, images, symbols, or any other medium.
Encoding
- The process of converting the message into a format suitable for
transmission, such as translating thoughts into words or choosing visual
elements.
Channel
The medium or method used to transmit the message. This could be
face-to-face, written, spoken, electronic, or through various other means.
Receiver
The person or group intended to receive and interpret the message.
Decoding
The process by which the receiver interprets and understands the
message. This involves deciphering the encoded message.
Feedback
The response or reaction from the receiver, indicating their
understanding or providing additional information.
Noise
Any interference or barriers that may distort or disrupt the
communication process. This can include physical noise, semantic confusion,
physiological noise and psychological noise.
Context
The surrounding circumstances, environment, and cultural factors that
influence how the message is perceived and understood.
Communication Process
-End

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Purposive Communication Lesson 1: Nature, Elements, and Functions of Verbal and Non-verbal Communication.

  • 1. PURPOSIVE COMMUNICATION Lesson 1: Describing the Nature, Elements, and Functions of Verbal and Non-Verbal Communication in Multicultural Context
  • 2. Objectives: Define communication Explain the nature of communication Enumerate the elements of communication
  • 3.
  • 4. COMMUNICATION • Comes from a Latin word communicare which means to share, to unite, or to have things in common • Communis means commonness • Essential human activities that enable us to make connections, create meanings, and nurture understanding. • A dynamic process by which people send messages, exchange ideas or thoughts with one another in a verbal and non-verbal manner.
  • 5. • A process by which two or more people exchange ideas, facts, feelings, or impression in such ways that each gains a common understanding of the meaning and use of messages. - Leagans (1961)
  • 6. • A process by which the message is being transmitted from the source to the receiver. - Rogers (1983)
  • 7. • Anything that conveys meaning that carries a message from one person to another. -Brooker (1949)
  • 8. • A mutual interchange of ideas by any effective means. - Thayer (1968)
  • 9. Communication refers to the process of human beings responding to the symbolic behavior of other persons. COMMUNICATION IS HUMAN. COMMUNICATION IS A PROCESS. COMMUNICATION IS SYMBOLIC. - Adler and Rodman (1997)
  • 10. Other Concepts of Communication  Communication is the sum of all things (telling, listening and understanding). It is a systematic activity under any given circumstances. - Allen Louis  Communication is the transferring of information from one person to another whether or not he/she elicits that confidence. - Henry Kuntz
  • 11.  Communication is the exchange of ideals, feelings, and emotions between two or more persons. - George Terry  The purpose of passing information and understanding between two persons… without the bridge of communication no one can cross the river of understanding. - Keith Davis
  • 12. Intent and Purpose sharing information, expressing emotions, persuading, educating,  entertaining, building relationships.
  • 13. ELEMENTS OF COMMUNICATION Sender - The person or entity initiating the communication. Message - The information, idea, or content being communicated. This can be in the form of words, images, symbols, or any other medium. Encoding - The process of converting the message into a format suitable for transmission, such as translating thoughts into words or choosing visual elements.
  • 14. Channel The medium or method used to transmit the message. This could be face-to-face, written, spoken, electronic, or through various other means. Receiver The person or group intended to receive and interpret the message. Decoding The process by which the receiver interprets and understands the message. This involves deciphering the encoded message.
  • 15. Feedback The response or reaction from the receiver, indicating their understanding or providing additional information. Noise Any interference or barriers that may distort or disrupt the communication process. This can include physical noise, semantic confusion, physiological noise and psychological noise. Context The surrounding circumstances, environment, and cultural factors that influence how the message is perceived and understood.
  • 17. -End