media

1. Initial Plans
Oliver Keppie

2. Initial Reaction
• My first thoughts were that I wanted to make a
magazine on fashion and the street ware scene. I
think the project will be good and it will be easy to
take pictures and I know quite a bit about fashion so
it wont be too hard to write about it. I think I will use
a minimalistic style which would appeal to myself if I
were one of the consumers. I will get some photos of
me and my friends in certain outfits. I will use clean
and clear text for the title and then use a typewriter
type text for the rest of the writing.

3. Mind Map

4. Mind Map

5. Mood Board

6. Mood Board Analysis
• Some of the main colours are black and purple and all of the
photos contain clothes except a few. The mood is serious and
the style is high end and formal. There are no fonts in my
mood board but I will use one like a typewriter or just a small
and clear and gothic text.
• I will use some of the clothes seen in the mood board and also
the mushrooms as the background to get a surreal feel to it. I
want a dark background that has glowing parts or sparks of
colour every now and again. I also want the clothes to be
mainly black with flashes of other colours in.

7. Schedule
WEEK OVERALL PLAN SPECIFIC TASKS
1 Research, Initial Response,
Audience Research
 Do mind maps
 Make a mood board
 Write initial ideas
2 Production Experiments,
Proposal, Planning
 Practice with fonts and photo shopping
me into images
 Plan my front cover
 Plan my two page spread
3 Production  Make my product
 Front cover
 Collect photos.
4 Production  Make my product
 Double page spread
5 Evaluation  Talk about things such as aesthetics,
audience etc.

8. Bibliography
1. . Issuu
2. . Hypebeast website
3. . Dafont