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Spreading the ORCID Word: ORCID Communications Webinar (2016.12)

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This webinar, delivered 13 December 2016, discusses effective practices in encouraging adoption and use of ORCID iDs by researchers in your community.

Topics include:
- Key messages about ORCID (by audience, where applicable)
- Successful techniques for delivering those messages
- Useful resources from ORCID and the ORCID Community

Published in: Education
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Spreading the ORCID Word: ORCID Communications Webinar (2016.12)

  1. 1. SPREADING THE ORCID WORD ORCID COMMUNICATIONS WEBINAR 13 DECEMBER 2016 members.orcid.org
  2. 2. ORCID’S VISION IS A WORLD WHERE ALL WHO PARTICIPATE IN RESEARCH, SCHOLARSHIP, AND INNOVATION ARE UNIQUELY IDENTIFIED AND CONNECTED TO THEIR CONTRIBUTIONS AND AFFILIATIONS ACROSS TIME, DISCIPLINES, AND BORDERS.
  3. 3. WHAT IS ORCID? ORCID is an open, not-for-profit organization run by and for the research community We provide researchers with a unique identifier, an ORCID iD, that reliably and clearly connects them with their research contributions and affiliations
  4. 4. WHAT IS AN ORCID ID? • Unique and persistent identifier • Register at orcid.org or on referral from another site • 16-digit number • Expressed as HTTP URI: http://orcid.org/0000-0001- 2345-6789 • Compatible with ISO standard
  5. 5. ORCID FOR RESEARCH ORGS
  6. 6. ORGANIZATION/MEMBER BENEFITS 1. Reduce/eliminate need for researcher disambiguation within and between systems 2. Enable automatic system-to-system updates for researcher reporting 3. Validate your researchers’ affiliation, awards, or works – building trust in the overall research infrastructure 4. Improve speed and accuracy of research reporting 5. Maintain connections with researchers despite name/affiliation changes 6. Ensures your researchers comply with funders and publishers requiring ORCID 7. Learn from other organizations’ experiences and share your own 8. Be eligible for public recognition of good ORCID integrations 9. Get involved and help shape ORCID’s future priorities and goals 10. Play your part in making the Internet work better for researchers Community survey (2015): orcid.org/blog/2015/11/23/survey-says-community-perceptions-orcid-part-1
  7. 7. COLLECT & CONNECT
  8. 8. COLLECT COLLECT validated ORCID iDs for individuals Ensure individuals are correctly connected with your institution Many vendor systems use the OAuth validation process
  9. 9. DISPLAY DISPLAY iDs on your website, platform, systems Signal to your researchers and the wider community that your systems are plumbed to support ORCID iDs https://orcid.org/trademark-and-id-display-guidelines
  10. 10. CONNECT CONNECT your data to ORCID records Enable researchers to provide validated data to other systems they use https://orcid.org/blog/2015/10/26/auto-update-has-arrived-orcid-records-move- next-level
  11. 11. SYNCHRONIZE SYNCHRONIZE with your systems Saved time, better reporting, improved information flow https://members.orcid.org/api/tutorial-webhooks https://orcid.org/blog/2015/10/26/auto-update-has-arrived-orcid-records-move- next-level
  12. 12. ORCID FOR RESEARCHERS
  13. 13. ORCID USE CASE EXAMPLES Of the more than 6 million authors in a major journal citations and abstracts database,+2/3 share last name and single initial with another author. An ambiguous name in the same database refers on average to 8 people. http://ands.org.au/newsletters/share_issue18.pdf
  14. 14. https://twitter.com/drmarkburnley/status/696827654645948418 ORCID USE CASE EXAMPLES
  15. 15. ORCID USE CASE EXAMPLES
  16. 16. RESEARCHER BENEFITS 1. Reliably and easily connects you with your contributions and affiliations 2. Alleviates mistaken identity 3. Saves you time – “enter once, re-use often” 4. Improves recognition and discoverability for you and your research outputs 5. Your lifelong digital name 6. You own and control your record, managing what information is connected and how it is shared 7. Enables you to comply with organizations that require ORCID iDs 8. Many systems you already use are connected with ORCID 9. Free to register and use 10. Enables you to play your part in making the Internet better! Community survey (2015): orcid.org/blog/2015/11/23/survey-says-community-perceptions-orcid-part-1
  17. 17. Email check Name check Email displayed if public on record GETTING STARTED 1. Registering for an iD Self-registration only 1. orcid.org/register 2. Less than 30 seconds Duplicate filters
  18. 18. ORCID is just another profile site. I already have a Research Gate account and a Google Scholar Profile. I don’t need this too.
  19. 19. It’s too hard to update. I signed up a few years ago and it was really time consuming to add my papers. I never went back.
  20. 20. ORCID has a “big brother” feel to it. I’m not sure I like all this tracking of my activities.
  21. 21. ORCID is just a list of my papers and some data about my work and education history. I already have an online CV. I don’t need an ORCID to keep track of this.
  22. 22. Maintaining an ORCID account seems like one more time- consuming thing to do. I don’t see any benefit for me.
  23. 23. I changed my name several years ago and now all my profiles are totally messed up. There is no way ORCID can fix this.
  24. 24. I don’t mind people seeing my publication history, but I’m not sure I want everyone seeing my grants and other activities. It just doesn’t seem secure.
  25. 25. Everyone is asking me for an ORCID—my grant application, my librarian, journal submission sites. These places have nothing in common.
  26. 26. ORCID FIGURES • 550+ organizational members • ~250 live integrations • 2.8m+ live iDs, associated with • 17.1m works activities • 7.5m unique DOIs • 1m employment activities • 1.3m education activities orcid.org/statistics NOTE: this image is much larger, so used crop tool to move it around and position in the frame here. May need to do some adjusting to this high res image in terms of contrast etc. if it looks too ”dark”
  27. 27. IDEAS FOR SPREADING THE WORD • Identify/work with champions • Pilot with small groups first • Top down AND bottom up approach • Regular updates and reminders • Keep messaging relevant • Use straightforward language • Create collateral (or use ours) Ask ORCID / consortia for help! NOTE: this image is much larger, so used crop tool to move it around and position in the frame here. May need to do some adjusting to this high res image in terms of contrast etc. if it looks too ”dark”
  28. 28. ORCID SURVEY 2015 • ~6,000 respondents, 90%+ affiliated with research institutions • 70% had ORCID iD • Asia: 78% say “mistaken attribution” an important reason to register (69% across all other regions) • Australasia: 71% are familiar with ORCID iDs (global average 56%) Full report: doi.org/10.6084/m9.figshare.2008206 Data (anon): doi.org/10.6084/m9.figshare.2007522 NOTE: this image is much larger, so used crop tool to move it around and position in the frame here. May need to do some adjusting to this high res image in terms of contrast etc. if it looks too ”dark”
  29. 29. RESOURCE: ORCID VIDEO vimeo.com/97150912
  30. 30. RESOURCE: MEMBER SUPPORT CENTER vimeo.com/97150912
  31. 31. RESOURCE: LOGOS, GRAPHICS, DISPLAY GUIDELINES
  32. 32. STAY UPDATED @ORCID_Org ORCID ORCID Initiative orcid.org/blog
  33. 33. COMMUNICATIONS EXAMPLE ORCID @ University of Newcastle Identified a three-month timeline • Plan • System ready • Communication
  34. 34. COMMS EXAMPLE – UON
  35. 35. COMMS EXAMPLE – UON
  36. 36. COMMS EXAMPLE – UON
  37. 37. COMMS EXAMPLE More communication examples from members of the Australian ORCID consortium can be found on the AAF-ORCID resources page
  38. 38. QUESTIONS OR IDEAS? community@orcid.org

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