Using social media as powerful reporting tools Social media can be used as powerful reporting tools, whether you're facing a big breaking news story or an enterprise project. This session explains how to use social media platforms and complementary websites to locate diverse expert and “real people” sources, listen to your community and identify news stories, crowdsource using Google Forms and callouts, and create a social dossier on a person in the news. – Anthony Quintano

1. Social
Reporting
Anthony Quintano
@anthonyquintano
aquintano@gmail.com
Slides, handouts:
bit.ly/dennewstrain
#denvernewstrain

2. Follow Along
• Tweet questions to me
@AnthonyQuintano
• Use the hashtag
#DenverNewsTrain in
your tweets

3. Twitter
Advanced
Search

4. Top Tweets are Tweets that lots of people are
interacting with and sharing via retweets,
replies, and more

7. Twitter Lists &
Tweetdeck

8. Twitter Lists
• Use Twitter lists instead of the follow button
• Be specific in your naming of a list
• Make your lists public
• Share lists out for others to subscribe
• You can build up to 230 lists
• No limit on how many accounts you can add
• Don’t just make lists for news. Use for networking.

9. CrowdTangle

10. What Does CrowdTangle Track?
What CrowdTangle Tracks
• Public Pages, & Public Groups
• Interactions
Reactions, Comments, Shares
On pages and group posts
• Page Likes
The number of fans your page has
• Video Views
(Owned, Cross-posted, Shared)
What CrowdTangle
Doesn’t Track
• Page Reach, Traffic, Clicks
• Private Posts & Profiles
• Paid or boosted posts
• Facebook and Instagram Stories

11. LinkedIn
Search

16. Search.twitter.com (classic Twitter)

17. Advanced Twitter search

18. Facebook
Live

19. Facebook Live
Be aware of your cell signal when using
phones in the field.
Acknowledge viewers watching your
stream
You can appear on camera or be behind
camera and verbally explain what you’re
showing.
Use a tripod if possible
Use a professional microphone when
possible

20. Why Use Facebook Live

21. Gather Case Study On Audience Reach

22. Facebook
Groups

23. Facebook Groups
Establish for niche topics not broad subjects.
Use survey questions to screen users
Motivate audience in the group to engage on a
daily basis.
Use groups to collect audience from Facebook Live
coverage.
Store files in groups as resources for audience and
set rules for the group in the beginning

24. SnapMap

25. SnapMap
Avatars show locations of friends online
Heat blooms show where the most content is being
generated at any given time
Pinch to zoom into a specific location

26. Google
Maps

28. Stay In Touch
• Don’t ever hesitate to reach out to me for advice or
questions
• Email: aquintano@gmail.com
• Website: anthonyquintano.com
• Twitter and Instagram: @anthonyquintano
• Facebook: facebook.com/anthonyquintano/
• LinkedIn: linkedin.com/in/anthonyquintano/