Mobile access and delivery of learning has become a major focus for many organizations as they seek to engage their learners more actively – in and out of the workplace. Bill Mastin, Senior Vice President of NetDimensions, will join David Wilson, CEO of Fosway Group – Europe's #1 HR and Learning Analyst – to discuss Fosway's latest research on mobile learning realities and key trends of the learning systems landscape, including: What's the reality of the shift of mobile learning in European companies today? What does this mean when buying new learning platforms? How is this impacting the learning systems market and landscape overall? What challenges does this create for learning systems vendors?

1. Oct-17 1© Copyright Fosway Group Limited. All Rights Reserved.
Getting Mobile
How and why mobile learning is transforming
the learning systems market
David Wilson, CEO / david.wilson@fosway.com / @dwil23 @fosway

2. Oct-17 2© Copyright Fosway Group Limited. All Rights Reserved.
Fosway Group - Europe’s #1 HR Analyst

3. Oct-17 3© Copyright Fosway Group Limited. All Rights Reserved.
The shift to mobile learning in Europe
What does this mean when buying new learning platforms?
How is this impacting the learning systems market?
What challenges does this create for vendors?

4. Oct-17 4© Copyright Fosway Group Limited. All Rights Reserved.
What are the facts about the
Digital Learning Market?

5. Oct-17 5© Copyright Fosway Group Limited. All Rights Reserved.
DIGITAL LEARNING IN EUROPE – 2017 RESEARCH
45% Respondents from
Organisations
> 5000 Employees
95%
of respondents
European
Approx. 1200 survey respondents overall
Unique market data from Fosway’s
strategic research partnership with
65% Respondents from
Organisations
> 1000 Employees

6. Oct-17 6© Copyright Fosway Group Limited. All Rights Reserved.
KEY DRIVERS OF
DIGITAL LEARNING
Availability
Agility
Engagement
Efficiency
Flexibility
NOT Headcount Reduction

7. Oct-17 7© Copyright Fosway Group Limited. All Rights Reserved.
>65% have used
1.Off the Shelf Content
2.Bespoke Content
3.Video Content
4.Content Hosting
5.Blended Learning
6.Mobile Learning
Established/
MainStream
Est.
>35-65% have used
1.User Generated Content
2.Gamification & Badges
3.Simulations
4.Performance Support
Niche/
Emerging
What Learning Content are organisations using?
<35% have used
1.MOOCs
2.Virtual Reality
3.Serious Games
4.Augmented Reality
Specialist/
Exploring

8. Oct-17 8© Copyright Fosway Group Limited. All Rights Reserved.
>60% have used
1. LMS
2. Authoring Systems
3. Portals
4. Analytics & Dashboards
Established/
MainStream
Est.
35-65% have used
1. Mobile
2. Virtual Classrooms
3. Social Learning
Niche/
Emerging
What Learning Platforms are people using?
<35% have used
1. MOOCs
Specialist/
Exploring

9. Oct-17 9© Copyright Fosway Group Limited. All Rights Reserved.
DIGITAL LEARNING – KEY TRENDS
TOP 5 areas for demand for
Learning Platforms in 2017?
1. Learner engagement (74%)
2. Mobile learning (74%)
3. Social/Collaborative learning ( 71%)
4. Analytics & Dashboards (66%)
5. Virtual Classrooms (64%)
Fosway Group: Digital Learning Realities 2017 Research
Top Learning Content
most in demand in 2017
1. Video (77%)
2. Mobile (76%)
3. Blended Learning (73%)
4. User Generated Content (68%)

10. Oct-17 10© Copyright Fosway Group Limited. All Rights Reserved.
BABY BOOMERS GEN X GEN Y GEN Z
Post wwll baby
boom, born
roughly 1946 -
1964.
Born early mid
1960s to early
1980s.
Often called
Millennials. Born
1980 to late
1990s.
Born early 2000s
and on.
50% 50% On their
way….
MODERN
WORKFORCE

11. Oct-17 11© Copyright Fosway Group Limited. All Rights Reserved.
What impact is this having on the
Learning Systems landscape?
So Mobile is a core need,
but do I still need an LMS?
11

12. Oct-17 12© Copyright Fosway Group Limited. All Rights Reserved.
But don’t LMS’s get a lot of NEGATIVE feedback?
How often do your
providers exceed
learner expectations?
Only 18% of LMS
buyers say frequently or
always
4%
14%
38%
28%
16%
LMS
Always Frequently Occasionally
Rarely Never
Fosway Group: Digital Learning Realities 2017 Research

13. Oct-17 13© Copyright Fosway Group Limited. All Rights Reserved.
How likely is
it that you
would
recommend
your solution
to a friend or
colleague?
LMS NGLE
NPS can be as low as −100 (everybody is a detractor) or as high as +100 (everybody is a promoter). An NPS that is positive (i.e., higher than zero) is
felt to be good, and an NPS of +50 is excellent. Net Promoter Score (NPS) measures the loyalty that exists between a provider and a consumer.
But don’t LMS’s get a lot of NEGATIVE feedback?

14. Oct-17 14© Copyright Fosway Group Limited. All Rights Reserved.
expect to
STOP
USING
their LMS
<1%
LMS!

15. Oct-17 15© Copyright Fosway Group Limited. All Rights Reserved.
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Analytics
Social Learning
LMS
MOOCs
Mobile Learning
Portals
Virtual Classrooms
Authoring Systems
How good is the quality of Learning Platforms provided by your suppliers?
Very Good Good Acceptable Poor

16. Oct-17 16© Copyright Fosway Group Limited. All Rights Reserved.
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Analytics
Social Learning
LMS
MOOCs
Mobile Learning
Portals
Virtual Classrooms
Authoring Systems
How good is the quality of Learning Platforms provided by your suppliers?
Very Good Good Acceptable Poor

17. Oct-17 17© Copyright Fosway Group Limited. All Rights Reserved.
Implications for the
Learning Systems market?
17

18. Oct-17 18© Copyright Fosway Group Limited. All Rights Reserved.
… is POSITIVE
18

19. Oct-17 19© Copyright Fosway Group Limited. All Rights Reserved.
… is POSITIVE
… but
MORE COMPLICATED!
19

20. Oct-17 20© Copyright Fosway Group Limited. All Rights Reserved.
20
Fosway Group: Digital Learning Realities 2017 Research
>90%
Expect their
investment in
Learning
Platforms to
increase or stay
the same
>65% to
increase Digital Learning
Content
Digital Learning
Platforms
Digital Learning
Services
Internal Digital
Learning Team
External /
Outsourced
Digital Learning
Team
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
How do you expect your investment in digital
learning to change over the year ahead?
Don't Know
Decrease
Stayed the Same
Increase

21. Oct-17 21© Copyright Fosway Group Limited. All Rights Reserved.
Learning Systems must deliver against a broader set of
expectations, e.g. the factors in Fosway’s Analysis
Learning
Enablement
- 107 factors
- Assessment & Evaluation
- Formal Learning
- Workplace Learning
- Collaborative & Social Learning
- Competencies & Capabilities
- Development Planning
- Extended Enterprise
- Learning Content & Asset Management
User
Experience
- 69 factors
- Experience Administration
- Learner Portal
- Learner Relationship Tools
- Manager Portal
- Mobile Learning
- Analytics, Dashboards and Reporting
People, Finance &
Systems Mgmt
- 46 factors
- Organisation & People Management
- Finance, Budget & Ecommerce
Management
- Integrations (standard out of the box
connectors)

22. Oct-17 22© Copyright Fosway Group Limited. All Rights Reserved.
Learner Experience
Learner Portal
Announcements & Broadcasts - visibility of mass communications and alerts for specific
audiences
Badgeification features for providing, skills, qualification, certification badges and
learners' learning behaviours
Calendar View - incl. online and face to face learning events, and process stage gates
Community & News Feeds - incl. completions, suggestions, connections, reminders,
peer, manager and coach and mentor comments, connections
Deep Learning Search across formal content, informal collaborative exchanges,
performance support, e-learning to page level, etc
Learning Journeys Display - graphical Learner journey displays, learning record,
assigned learning, accessed training, up coming training, approvals, workflows &
decisions, certification / programme progress, approvals status, overdue learning
Learning Programme, Content & Course Ratings - voice of the customer scoring for
programmes, learning resources
Learning Recommendations - others who liked this…. recommendations incl. based on
follows and community/network
Mobile App Experience - specific mobile app
Mobile Responsive Portal Experience - seamless Web App experience - regardless of
screen size
Personalisation - layout and content controls. Configure items and layout of the home
page to meet personal preferences and priorities. Change the language of the interface
based on learners personal preference. Set personal preferences for alerts, notification
and invites. View and complete system actions and tasks e.g. Approvals for Training
Requests
Status & Required Actions Dashboards - show pending approvals, outstanding actions
and required tasks
Structural Gamification features incl. leaderboards, graphic profiles, etc
Widget Interactions - incl. pulse surveys, polling, diagnostics, learning campaign
comms and notices
Learner Relationship Tools
Learner Relationship Management AI / Bots / Chat-bots incl. proactive and reactive notifications, alerts and push to
mobile and email to encourage learning engagement based on learner's touchpoint and activity levels in the Learning
Cycle, automated response -i.e. a Learning Marketing Engine
Learning Incentives Management - incl. Rewards for learning completion and progress - incl. spot bonuses and flexible
benefit rewards, vouchers and discount benefits linked to learning progress and success
Learning Portfolio Management - enabling learners to create personal portfolio of learning activity for personal tracking
of skills, knowledge and expertise for personal employability, journals of learning progress and achievements - which they
can download and own
Personal Learning Engagement incl. Knowledge Shoot-outs, Following, Learning Nudges etc.
Experience Administration
Portal Configuration Controls - incl. restricting / enabling end user portal personalisation
Engagement Trigger Management - set automated interactions based on learner status, progress, engagement level etc.
Gamification / Badgeification Management - manage rules, audiences, structures, qualification criteria & events triggers
Granular Admin Search - incl. predictive text search for users, audiences, courses, content, events etc
Language Management / Personalisation navigation and content
Learning Campaign Management ie learning communications and engagement tools, teaser, nudges, diagnostics, profiling
etc
Manage Learners' Sentiment Analysis - survey end users learning sentiment at a course, programme, learning campaign
level - before, during and at the close of a learning journey incl. workplace, collaborative and formal learning
Manage Mobile Device Compatibility incl. responsive design for mobile incl. iOS, & Android, Windows along with apps &
web-app based approaches
Manage Newsfeed & Data Communication Management- targeting messaging and communications to specific audiences
incl. against learner preferences
Manage Portal Branding Flexibility incl. domain specific look & feel, availability of Widgets i.e. Polls, embedded
discussion threads, video assets, ticket tape announcements, dynamic announcement assets for marketing - API's to
connect with other applications i.e. SharePoint, & Languages management -incl. Right to left character - embedded News
Feeds & user uploads
Manage Portal Configuration and Customisation options incl. setting layouts, columns, spacing, widgets, creating custom
pages content etc
Manage Portal Personalisation options by role, region etc. incl. Deep Linking from other apps - ease of configurability /
set-up & maintenance
Notifications Management
Widget Integration from/to external / inbuilt widget solutions

23. Oct-17 23© Copyright Fosway Group Limited. All Rights Reserved.
What learning experiences do
Learning Systems claim to enable today?
NGLE BoB LMS MoR LMS

24. Oct-17 24© Copyright Fosway Group Limited. All Rights Reserved.
In Summary
24

25. Oct-17 25© Copyright Fosway Group Limited. All Rights Reserved.
BABY BOOMERS GEN X GEN Y GEN Z
Post wwll baby
boom, born
roughly 1946 -
1964.
Born early mid
1960s to early
1980s.
Often called
Millennials. Born
1980 to late
1990s.
Born early 2000s
and on.
50% 50% On their
way….
MODERN
WORKFORCE

26. Oct-17 26© Copyright Fosway Group Limited. All Rights Reserved.
DIGITAL LEARNING – KEY TRENDS
TOP 5 areas for demand for
Learning Platforms in 2017?
1. Learner engagement (74%)
2. Mobile learning (74%)
3. Social/Collaborative learning ( 71%)
4. Analytics & Dashboards (66%)
5. Virtual Classrooms (64%)
Fosway Group: Digital Learning Realities 2017 Research
Top Learning Content
most in demand in 2017
1. Video (77%)
2. Mobile (76%)
3. Blended Learning (73%)
4. User Generated Content (68%)

27. Oct-17 27© Copyright Fosway Group Limited. All Rights Reserved.
AND DON’T FORGET WHAT
REALLY MATTERS
The Measures of Success
for Digital Learning
It’s not about the
technology!
Business impact needs to
be central to Digital
Learning but is
frequently missing

28. Oct-17 28© Copyright Fosway Group Limited. All Rights Reserved.
THANK YOU
www.fosway.com
@fosway
david.wilson@fosway.com
@dwil23
Fosway Group - Europe’s #1 HR Analyst
http://www.fosway.com/research/next-gen-learning/digital-learning-european-realities/