re-engineering processes

1. 2017
MANAGEMENT INFORMATION SYSTEM
REPORT ON
“ANALYSIS OF INFORMATION SYSTEMS
BASED ON IT IN A WELL BUSINESS ENTITY
AND ITS RE-ENGINEERING PROCESS”
SUBMITTED BY
MUNTAHA MAQBOOL (0001)
NOOR-E-AMINA (0082)
AQSA KHALID (0085)
SUBMITTED TO
SIR.NAUKHAIZ CHAUDRY
SECTION:- BBA-3C

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Acknowledgement
‘‘In the name of ALLAH, the most merciful and the beneficent’’ The Almighty who bestowed
knowledge, health, vigor, to complete this report.
A person is not perfect. He has a limited mind and thinking approaches. It is the guidance from
the great ALLAH that shows the persons, light in the darkness and the person finds his way in
this light. Person is nothing without the helping lights but a helpless creature.
“Life is a learning experience”. We have learned the validity of this statement time and time
again. Every time we think we know something, we look back a year later and realize how little
we know and how much we have learned. This Feasibility Report has convinced us again, not in
the learning but also in terms of the vast team of talented people that take part in creating this
report. We believe each person plays a piece of a puzzle to make the complete picture, some
pieces are bigger than others, but without anyone piece the picture would not be completed.
We feel great pleasure and honor to express our gratitude from the citadel of our hearts to the
people whom we met, for their cooperation .Their sympathetic behavior has an ever-lasting
impression on the pages of our memory.
We want to pay tribute to our worthy teachers who are the main source of enlightenment for our
minds. We all students are thankful to them as they prepared us for looking at the matters of life
widely with open minds. This project is one of the sources of knowledge about the “Business”
for us. We are especially thankful to our honorable teacher Sir. Naukhaiz CH provided us
guidance, inspiration, suggestions and encouragement that helped us in all the time of research
for and writing of this project.
We are also thankful to the all that person whose cooperation makes us unable to complete the
project. Who helped us in giving information to us for completing this project the end we would
like to thank UCP for allowing us the course which helped us in building our minds to the right
track towards professionalism.

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PREFACE
Department of Commerce, The University of Central Punjab has always been admirable in its
efforts to equip the future executives with arms of creativity, flexibility and adaptability to meet
the challenges offered by fast changing business environment.
To achieve the above goals the department is providing both text and practical knowledge to its
students with its available resources.
Text knowledge is very well transferred to the students within the premises of the department;
Practical knowledge requires the kind co-operation of various business organization of the
country.
Faculty members are always trying their best to ask the students to explore the market by
assigning these different field activities and to conduct the different activities…
This report has been made on:-
Business Process Re-Engineering
OF
U-FONE
The key function of our work was to analyze the processes of the U-FONE and to re-engineer
them.We have done our best efforts to complete this report efficiently and effectively with all
abilities.
We hope this report fulfills the criteria and expectations of Department of Commerce. We have
tried our best to make it analytical as well as informative.

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TABLE OF CONTENTS
Sir # NAME
1 Overview of Warid Telecommunication
2
Introduction
3
Hierarchy of organization
4
Functions and Processes
5
Product and Services
6
Competitors
7 Inventory Management Process
8
Conclusion

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Brief overview of the industry
Our chosen field is of telecommunication because of highly demanded by customers like
telecommunications itself, the industry is broader than it was in the past. It encompasses multiple
service providers, including telephone companies, cable system operators, Internet service
providers, wireless carriers, and satellite operators. The industry today includes software-based
applications with a communications emphasis and intermediate layers of software incorporated
into end-to-end communication services.
It also includes suppliers of telecommunications equipment and software products sold directly
to consumers and also to service providers, as well as the telecommunications service .The range
of telecommunications applications is broad and includes telephony and video conferencing,
facsimile, broadcast and interactive television, instant messaging, e-mail, distributed
collaboration, a host of Web- and Internet-based communication and data transmissions.
Brief introduction about business
Our chosen business is of Pak Telecom Mobile Limited or Ufone is a
Pakistani GSM cellular service provider. It was the third mobile operator to enter Pakistani
market. It started its operations under the brand name of Ufone, in Islamabad on January 29,
2001.Its headquarter is in Blue area, Islamabad, Pakistan.
Ufone serve more than 2,333 cities of the country All National Highways, All Motorways .Mr.
Rainer Rathgeberis the CEO of the company and it gives three types of services Pre Pay, Post
Pay, UPaisa.
PTML is a wholly owned subsidiary of Pakistan Telecommunication Company Limited.
Following PTCL's privatization, Ufone became a part of the Escalate in 2006.

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Ufone is among the largest GSM mobile service provider and fourth largest mobile service in
terms of subscriber base of over 24 million. It has a market share of 18% among mobile
operators
Company’s major achievement
ISLAMABAD:Federation of Pakistan Chambers of Commerce and Industry (FPCCI ) awarded Ufone
with the first Telecom Excellence Award for "leading company and outstanding achievements".
Its subscriber base has grown to more than 6.5 million with a market share of nearly 25 percent and will
be aggressively supported by the commitment of new vision of Escalate FPCCI,the apex trade body of
Pakistan and representative of the business and industry in the country has initiated Telecom Excellence
Award in the categories of the Market Leadership.
FPCCI aims are to safeguard the interest of private sector in Pakistan and to serve as bridge between the
business community and government.
Organizational hierarchy

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Organizational departments
 Finance department
 Marketing department
 Information technology department
 Customer operation department
 Government relation department
 Engineering department
 Sales department
 Human resources department
OBJECTIVESOF UFONE
 Enhancing Efficiency & Quality
 Reducing Costs & Wastages in Ufone Functions & Activities
UFONE is giving many facilities going through different valuable processes & proceed
And here are the following functions:
1. Quick Access to Information:
The data can be accessed easily at all levels. The authorized managers have easy and
Quick access to data stored in the centralized terminal. The quick access to information is
beneficial for the manager’s decision-making process and the customers are also getting
reply soon.
2. Security:
The data is protected from unauthorized personnel. The authorized manager
is only allowed to access with the help of given Password / Code. Previously the data was
being stored in paper files. So, there was great possibility that unauthorized personnel
may access to the file and may leak out or steal any information or document. But now
database management system ensures security at high extend.
3. Contents:
The data management system enables managers to generate reports
accordingly to their requirements. The mangers specifically get to know about e.g. due
dates of the borrowers, amount of loan borrowed in some defined ranges, or type of loans

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and the borrowers. The desired record generates and it greatly helps mangers to take
quick decision and make plans accordingly.
4. Accuracy:
The database management system ensures accuracy. The system does not allow entering
information in undefined way. The result generates accurate result since the information
is valid and updated.
5. Better Data Management:
As the data is stored in centralized terminal, the manger knows where to find the data. So,
the efforts at establishing security, setting data standards and applying other management
procedures be centralized at a single location rather than spread out over several.
Pakistan Telecom industry is developing very fast as most of the internet users are
switching toward faster communication. Many companies are providing service but the
main player in this telecom industry U-FONE.
Another Big name in DSL service provider is Link Dot Net backed by Orascom Telecom
and Mobilink, They are using white labeled Services of U-FONE but there customer care
department is very friendly.
Functions of the MIS Departments in U-FONE
 MAJOR ERP BASED SOFTWARE SYSTEMS:
There are following computerized ERP based software projects that has been developed by
UFONE and utilized in different departments of Ufone:-
 Personnel Information System
 Payroll Management System
 Inventory Management System
 Planning and Control System
 Financial Accounting System
 Material Resource Planning System
 Cost and Accounting System
 Electric and Water Billing system
 Telephone Billing System
 Project Monitoring Systems (R&D)
UFONE has its own computerized inventory system for all the kind of information. Every kind
of each transaction is fed in the inventory system. From this system every desired person can
obtain the requisite information all about the topic. This system is linked up with different
departments of UFONE
This system is useful from the following aspects:

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i. Personnel Record
Personnel record is also fed in this system, hence every person can check their record
regarding seniority, position in the organization, and other aspects.
ii. Material Control
Material position is also updated in this system to control and fulfill the requirement. All
the indents, vouchers, IFD, annual requirements, receipt store and issued store is updated
for quick decisions
iii. Purchase Position
Purchase record is also updated in this system. All the contracts are fed for future
information regarding purchase rate, supplier and other aspects.
iv. Purchase Procedure
Purchase procedure is available on this system. Purchase staffs obtain the requisite
information from this manual.
v. Supplier List
The entire registered suppliers list is available on this system; you can get a number of
material relevant suppliers within a few seconds.
vi. Telephone Directory System
Telephone directory has prepared on MS Access and available on inter factory LAN. You
can obtain the phone numbers as well as other information by interring the some
information.
vii. Internet
Internet is also like a huge encyclopedia. UFONE also uses the internet for required
information.
a) Finding the reasonable suppliers of raw material.
b) To check the Raw material prices.
c) To check the International purchase policy & procedure.
d) Information about the competitors.
e) Information about the latest ammunition/weapons.
f) E-mail.
viii. Expert Systems
UFONE has also developed many expert systems. For example:
a) Inspection, Proof, and Firing procedure.
b) Problem solving programs.

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c) Machinery Installation system.
d) Tool making procedure.
e) Operating the new machinery
ix. Purchase procedure.
This company has also introduced many customer purchasing packages by which they can easily
have packages according to there required need.
Company’s product and services
Ufone is providing two kinds of services to satisfy its customer’s needs as efficiently as possible. These
are:
 PREPAY.
 POSTPAY
 PREPAY:
Ufone welcomes everyone to its prepay community where everyone can be their self, live life to
the fullest and talk up a storm with the most amazing calling and SMS rates.
At Ufone, they know people have a constant need to stay in touch with friends and family which
is why Prepay scratch cards are available in three denominations to suit the budget; so a person
can charge phone without making it hard on the pocket.
To say nothing of the entire mind boggling value added services it offers; they say a picture is
worth a thousand words wouldn’t a person rather send an MMS when you have so much to say?
There’s Voice mail for when you are unable to attend your calls, of course one needs to keep in
touch with friends all the time and calling isn’t always convenient, that’s where SMS’s come in;
so you can put your thumbs to good use. What’s more you can download all sorts of cool picture
messages, wallpapers, ring tones, logos and what not from the Ufone website onto your cell
phone.
A) Recharge Options:
Recharge your Prepay anywhere, any time you want with ease & convenience. Ufone Prepay
offers you just that. Now recharge your account with our Scratch Cards, Electronic Vouchers,
ATM or SMS.
i. Scratch Cards:

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Now recharging your Prepay account is easier and simpler then before with the most pocket
friendly & affordable scratch card denominations.
ii. U-TOP UP:
Ufone has launched a recent offer for its pre-paid customers. It is just like easy-load like its
others competitors. You can load from as low as Rs. 10 to own wards, whatever amount you
want.
B) SMS Bundle Offer:
Prepay offers unbeatable SMS Offer.
Ufone introduces an unbeatable SMS bundle offer which provides lowest SMS rates to any
network in Pakistan.
C) U-Circle:
Prepay provides an easy way to call Friends & Family
Ufone makes it easy for all prepay users to call friends & family with U Circle. Now one can talk
more for less with the most economical rates to call Ufone Circle.
D) International Calling:
Now make international calls with your Prepay at lowest ever call rates
Ufone prepay offers the most affordable international call rates, letting users stay connected with
their loved ones even when they are out of the country.
E) Products and Features:
With a wide range of products and features, Ufone Prepay connection is a complete
communication solution that offers:
 SMS.
 GPRS.MMS.
 Call Features.
 International Roaming
 Variety of amazing Mobile Products.
 POSTPAY:

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Endless possibilities of Ufone Postpay, a connection that connects with determination to conquer
all odds.
Ufone Postpay is a brand that keeps up with customers, understanding their drive for victory in
the business arena and sense of belonging in the personal life. On the road to success, Ufone
Postpay is a brand for those who expect more from life, from themselves and from their phones.
A) Tariff:
o Ufone Postpay calling tariff
Ufone Postpay provides users with matchless call plans to suit their lifestyle and connectivity
drive. Ufone Postpay for business or leisure & stay connected all the time.
o International Calling Tariff
Making distances smaller :
Now distances have no meaning. Ufone Postpay believes distances matter little where emotions
and relationships are concerned.
When one needs to get in touch with a loved one or a business contact no matter where they are,
users can count on Ufone Postpay to get them through, and at competitive rates.
o Payment Modes
 Cash or Credit Card
 Pay Via SMS
 Direct Debit
 Using MCB ATM
 Mobile Products
It’s all about U!
Experience complete convenience with,
 Virtual Private Network
 Call Management
 Missed Call Notification
 Phonebook Saver
 Host of Infotainment and Entertainment services on cell phone.
o Coverage
Ufone aims to provide users with wider coverage, superior connectivity, clear signals & voice
quality

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Covering over 750 key destinations, Ufone is the ultimate means to stay connected wherever
your business takes you allowing seamless roaming through the network providing the best
nationwide coverage.
It is divided into four regions, which are given below.
 North
 South
 Central-1
 Central-2
o Corporate Services
Ufone provide users with high-end corporate solutions for their convenience. Whether one’s on
a business trip or in a meeting, in the country or abroad, business needs are satisfied by Ufone
corporate solutions. It offers the following features and more
 VPN – Personal Network
 GPRS
 MMS
 International Roaming
 Mobile Office
 Call Management
 Private Numbering
Competition and market share
In these days of intense competition marketers find it hard to differentiate their services from
those of competitors. Now customer care about only price. An unsatisfied customer will
immediately go for brand switching. Thus leaving a customer unsatisfied and not meeting his/her
demands is out of question for marketers. Ufone has always strategized in satisfying the demands
of its customers by using differentiation Strategies. In doing so it has been successful in
differentiating itself in terms of:
 Price
 Quality Service
 Technology

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 Competitors :
There is a hard core competition among the cellular service providers in Pakistan. Ufone is a
market challenger in its competitive position, where MOBILINK is the market leader. Ward,
Telenor and newly introduced ZONG are also strong contenders in market challenger category.
Ufone has the following four direct competitors:-
 Zong
 Warid
 Telenor
 mobilink
Competitive strategy: Ufone’s competitive strategies are Customer intimacy and Differentiation.
Ufone aims at fore passing Mobilink in its competitive race
 Market share:
Business Monitor International (BMI) ranked
Pakistan as a key destination for telecom growth
.The BMI rankings take into account a number of factors including
story situation, growth potential, competitive landscape and economy and political risks etc.
mobile operators want to avoid simply competing on price, they will have to compete on superior
service, innovative features and ease-of-use.

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At the top of the list of Pakistani mobile companies is the Pakistani unit of
Egypt-based telecom company Orascom. It has been in Pakistan since 1994. With 20 million
subscribers it has the largest market share. Its shares are listed on the Egyptian and London stock
markets (OTLD).
Ufone, a wholly owned subsidiary of Pakistan Telecommunication
Co.Ltd (PTCL), is now under the control of Escalate group of UAE. With 8.8million subscribers
it is the runner up. For those in Pakistan it is the one company where they can easily invest
locally.
In third place is owned by the Abu Dhabi group of the United Arab Emirates and
sister of Wateen group. With 5.9 million subscribers it controls 14% market of subscribers.
Telenor, a recent entrant with about a billion US dollar investment in
Pakistan has been doing well, based on its recent earning report. It has about 4.6 million
subscribers or 11% of the market.

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Zong is part of China Mobile Pakistan (CMPak), which is a
100%subsidiary of China Mobile. The pioneering overseas set up of China Mobile came through
acquisition of a license from Millicomto operate a GSM network in Pakistan.
Company’s processes based on technology
 Customer feedback process:
Ufone is committed to provide the highest standard of services to you via its brand experience and
sales service. We believe in continuously improving our services and efforts to satisfy you. In order
to identify your expectations and needs better we would appreciate your feedback on any kind of
observation you may have. Thank you for taking the time to share your thoughts with us.
Name: *
Mobile No: *
Email:
Prepaid Postpaid
Service Center
Agree Disagree
No
Comments
The quality of service satisfied my needs.
Service was prompt, courteous and helpful.
Knowledgeable and professional staff.
The environment was clean and comfortable.
I would recommend this facility/activity to a friend/co-worker.
Last visited:
In your opinion what improvements should be made, in order to serve you
better at service center.
Contact Center 333- IVR
Agree Disagree
No
Comments
Call to 333 is easily connected.

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I am satisfied with the services & information available on IVR.
Quality of recording available on IVR is good.
Called 333 on :
What can we do to improve the services & information available
on IVR.
Contact Center 333 - Customer Care Representative
Agree Disagree
No
Comments
The quality of service satisfied my needs.
Service was prompt, courteous and helpful.
Knowledgeable and professional staff.
I would recommend this facility/activity to a friend/co-worker.
Called 333 on :
In your opinion what improvements should be made, in order to
serve you better at contact center.
Web Self Care
Agree Disagree
No
Comments
The facilities available on web self-care satisfy my needs of
managing my phone account.
In my opinion additional facilities should be provided on web
self-care.
I would recommend this facility to a friend / co worker.
Last used on :
What improvements can be made to improve web self-care
service?
General Feedback
Which of the following mediums do you prefer to acquire product related information?
Website
Contact center's IVR
Contact center's Customer care representative

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Service Center's customer care representative
*Please share any other feedback or suggestion, which in your opinion may help us
improve our customer service for you.
*Enter image text here
(Refresh)
 Recruitment Process
1. We have got your application
you will be notified when your application has been received. We would recommend that you
apply only for positions that are relevant to your education, skills, and experience. Applying for
multiple positions without any relevance may reduce your chances for making it into the
shortlist.
2. We are looking at your profile against a relevant position
All suitable applications will then be evaluated in light of their relevance to the requirements of
the vacancy.
3. Initial Screening & Assessments
Having made it into the shortlist, you would then be contacted by our Recruitment team to
discuss your motivations and aspirations in further detail. Specific to the advertised vacancy, you
may also be called in for role specific assessments.
4. Sharing your profile with the hiring function
Upon advancing to this stage, your profile will be shared with the hiring function for an objective
review of your suitability against the vacancy. Feedback would then be shared with the
Recruitment team for further action.
5. The Interview
Panel interviews are conducted for all qualifying candidates, where functional and behavioral
competencies are assessed in light of the requirements of the vacancy. Depending upon the

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seniority, criticality or complexity of the position, more than one interview can take place for a
particular role.
6. Turnaround Time
We will get back to you within a maximum of 2 weeks with regards to the status of your
application. You are encouraged to create your profile in our database to allow us to contact you
with regards to progress on your application.
7. Selection, Offer & Joining
After the final selection, we will proceed to make you a formal offer following successful salary
negotiations. An offer of employment is made in writing via email or hard copy subsequently.
You would be required to communicate your joining date within 03 days of receiving the formal
offer, and we encourage any queries that may come up during the time you make your final
decision.
 International SMS from Double Number
Ufone is introducing International SMS feature for Double Number subscribers. Double
Number subscribers can now send International SMS from their allocated second
number.
How to send International SMS from Double Number?
Double Number can add the prefix 66 before any international number e.g.
66004915155152x234 and send the SMS. The recipient will receive the SMS with sender’s
Double Number displayed on CLI.
What formats are supported for sending an International SMS from Double Number?
International SMS can be sent from Double Number with the following formats:
6600 < Valid International MSISDN > 66+00 < Valid International MSISDN > 6600+ < Valid
International MSISDN >
Pricing:
Double Number users can send International SMS with a discounted rate of Rs.4+Tax/SMS
There is so much to manage in life already that having to manage different mobiles or SIMs for
work,

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...personal use or any other reason is not something that you really look forward to. For the first
time in Pakistan, Ufone has come up with a breakthrough technology of Double Number service.
Finally you do not need to carry two mobiles or SIMs with this service you will get a virtual
number on your original number. Meaning two numbers on one SIM. With Double Number you
can switch off your business number while keeping your other number open for family and
friends or simply operate two businesses with one SIM.
For the first time in Pakistan, Ufone introduces a special feature of Double Number called
My Tunes. Now with Double Number’s My Tunes, U can set the caller tune yourself
instead of listening to the tunes set by the person U call. U can set different tunes for
different numbers, different tune for a specific time or set a default tune. Dial 660 to get
your Double Number or to subscribe to My Tunes. Daily subscription charges are Rs.
1+Tax/Day and weekly charges for downloading content are Rs. 1.25+Tax/Week
Now Pre-paid and Post-pay subscribers of Double Number service will be able to make on-
net calls (Ufone to Ufone) on hourly rate of Rs.9.99+Tax. In order to initiate Double
Number Hourly call, users will dial 67 (Prefix) followed by Ufone number. Example:
6703331234567.
How to use this service:
Subscribing to this service is simple. There are multiple ways to subscribe to this service:
• Send SUB to 660
Once you subscribe to the service the system will randomly select an idle number from Double
Number inventory. An SMS will be sent to your number:
“Your Double Number is 033XXXXXXXX. Charges Rs.30 + Tax / Month for Post pay and
Rs.7+t/week for prepaid users. Please dial 66 followed by any number and make calls from
your Double Number.”
• Now you can make calls and send SMS from your assigned Double Number instantly by
dialing 66 before the number you are calling or sending a message to.
Example: if your assigned Double Number is 03339909903 and you want to make a call to
03339909904 you will dial 6603339909904. The receiver will receive the number from
03339909903.
• Similarly to send an SMS to 03339909904 you will write the SMS and send it with the prefix
“66” i.e.
Type message: “How are you?” and send it to 6603339909904. The receiver will receive the
SMS from 03339909903.

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• Both users can talk to each other whereas billing will be done to primary number on per minute
basis.
• If 03339909903 want to make call or SMS to 03339909904, user will simply dial
03339909904 and the call/SMS will be routed to 03339909904 (the primary number).
Additional features of the service are as follows which can be accessed through IVR 660:
• Users can switch off/on their Double Number any time or for specific time period.
• Bar a Caller - You will not receive calls from selected number on your Double Number.
• Bar All Callers - All incoming calls on Double Number will be blocked
• Unblock All Callers - All incoming calls on Double Number will be allowed
• Unblock a Caller - You will start receiving calls from number that you blocked
4-Online Sales Process:
Decide what to sell:
Your first step is deciding which products or services to offer. Your products can range from
unique products you’ve created to sourced items from third party vendors or drop shippers. To
help you choose the right products for your online store.
Identify your target market:
Researching and identifying your target market and competition will go a long way to help you
decide product pricing, website design and branding, and building your initial marketing
strategy. This can provide insights into showcasing your product’s benefits to potential
customers.
Build your online store:
Choose an ecommerce theme or a custom design that works with your brand. Set up product
categories and upload your inventory with as much information as you can. Set up shipping
methods and payment gateways.
Advertise and market your web store:
Once you have your ecommerce store up and running, your next step is to start connecting to
potential customers. Another advantage of the all-in-one ecommerce platform is the built-in SEO
tool that allows you to optimize your site for search engines and users. Connect with your

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customers on social media and advertise through PPC ads and shopping engines. To help you
maximize revenue and improve conversions, check out the ecommerce conversions guide.
5- Inventory ManagementProcess:
1. Determine Customer Needs & Forecast Demand:
This can be a difficult first step, but it’s absolutely necessary to a solid inventory management
process. Take a look at your past sales, inventory records, and seasonal selling patterns, and be
sure to forecast future demand.
2. Categorize Your Inventory:
Categorizing your inventory can help you run your warehouse more smoothly and optimize the
use of your warehouse space. Organize your inventory by which items
experience the highest sell-through, those items that sell at a more moderate pace, and items that
are slower to move.
3. Decide on a Method:
Take a look at which inventory management techniques work best for your business. For
instance, you may choose to maintain minimum stock levels in your warehouse and replace
inventory only when it reaches that minimum threshold.
4. Figure Out How You’ll Track Incoming/Outgoing Inventory:
It’s important to know the exact number and cost of all the items you have in your warehouse, as
well as how inventory is moving in and out of that warehouse. Some smaller businesses often

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start by doing this manually on paper or Excel spreadsheets, but there are also many software
options out there for both SMBs and large businesses to help automate the process.
5. Conduct Inventory Counts to Ensure Accuracy:
Even if you have inventory management software in place, it is important to also figure out how
(and how often) you’re going to check the accuracy of your system. This can be done by
conducting physical inventory counts, and one of the most common methods is cycle counting.
This involves specifying a certain set of inventory to physically count each day, and comparing
those numbers with the records in your inventory management system.
6- COUNTER SALES
The Counter Sales page provides filtering and display capability for Counter sales in various
statuses
Filter Data Elements:
• Customer: Customer name from QuickBooks.
• Number: Counter Sale Number. This is any scheme that is chosen for counter sales numbering
• Start Date: Start date for the selected range
• End Date: End date for the selected range
o Status:
• Open: The counter sale is open and in process.
• Complete: The counter sale process has been completed, but the sync to QuickBooks to create
the Sales Receipt has not been completed.
• Closed: The counter sale has been completed, and the Sales Receipt has been created in
QuickBooks.

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• Cancelled: Cancelled counter sales
o Display Body Data Elements:
• Customer: Customer name.
• Date: Date the counter sale was created in the warehouse system.
• Number: Counter sale number.
• Payment Method: The particular payment method used for the counter sale.
o Action Buttons:
• View: Clicking here displays the Counter Sales View.
• Add: Clicking here initiates a new counter sale, and displays the Counter Sales Add page.
• Sync Now: Triggers the sync to QuickBooks immediately instead of waiting for
the interval set for Web Connector. This function only works if you are logged into Rapid
Inventory on the same system where Web Connector is installed.
7-JOB ANALYSIS
Job analysis procedure of Ufone:
 Direct Observations at Ufone direct observation is also done for job analysis.
 Employees are directly observed ant word watched that what functions they are doing
related to their jobs.
 Interviews are conducted from employees and supervisors.
 Questionnaire method: - The questionnaire is a widely used method of analyzing jobs and
work. Here the job holders are given a properly designed questionnaire aimed at eliciting
relevant job-related information.
 Industry patterns for a bench mark job Sometimes in Ufone HR department just observes
the industry and see the accountabilities and duties of a bench mark job.
8-SelectionProcess:
o Screening:
 Initial screening is done to weed out totally undesirable/unqualified candidates at the
outset and to screen out obvious misfits.
 It is used to eliminate those candidates who do not meet the minimum eligibility criteria
laid down by the organization.
o Preliminary Interviews/ screening interviews:
 The skills, academic and family background, competencies and interests of the candidate
are examined during preliminary interview.
 Preliminary interviews are less formalized and planned than the final interviews.
Employment interview:

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 In selection it involves a personal, observational and face to face appraisal of candidates
for employment.
 I t is a one to one interaction between the interviewer and the potential candidate.
 It’s used to find whether the candidate is best suited for the required job or not. But such
interviews consume time and money both.
9-JobEvaluation
Job evaluation is a process of determining the relative worth of job. The job evaluation method
of Ufone is lined to appraisal system. Whenever the appraisal report of any employee is
generated he is being paid according to his performance.
The present basic salary structure of Ufone is based on Job description (Tasks and duties
performed).
Job evaluation is done on the basis of:
 Ufone conducts its own market survey and match its standards with other
telecommunication companies specifically with Mobilink and Telenor.
 They conduct the survey so that they can determine relative worth of every job
according to market trends, so that pay at every level is compatible with their
competitors and trends in the industry so that they can attract and retain competent
employees in their organization by giving market competitive pay.
 Job specification
 Job description
GAPS IN INVENTORYMANAGEMENT PROCESS
1. CUSTOMER BEHAVIOUR MONITORING:
Although there is no doubt that they serve their customers in best way but mentoring their
behavior towards the service is also very important. Development of customer behavior
model to monitor consumer activities likely, like if any customer is not having good
generation calls from Ufone, they can offer support system.
2. LOYALTY OFFERINGS:
Dealing with customer complains can cover 60% loyalty. However giveaways like club
memberships, cinema tickets, discount offerings etc…

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3. BILLING SYSTEM:
In telecom industry billing is always major concern to cater customer suspiciousness
proactively. UFONE must provide vigilant billing systems which not only update as
event occurs but also provide event based information to customers by using means like
using sms. For example SMART TV VOD charges can be sent immediately via sms to
mobile phone rather than at the end of month in the bill.
 OTHER GAPS:
1. UFONE has introduced 3G and 4G service but still not as good as compared with zong.
2. In some cities and areas, UFONE is not offering fiber optical cable, to endless their users
with better connectivity.
3. Weak government rules and regulations
4. Un-Facilitated franchises
5. they more focus on internal recruitment
6. As Ufone is cellular company and there is cut throat competition among cellular
companies in Pakistan. There are six other companies also working in Pakistan so Ufone
would have to face some growing competitive pressures.
7. Other cellular companies pay equal attention to external recruitment, so they have the
threat of losing the competent employees from external sources.
SOLUTION:
 They should introduce Satellite system to overcome their gaps.
FUTURE PLANS:
 To be aggressive in industry to remain a potent force in the cellular industry
 Huge network expansion contract of USD 550 million, which will enhance the
subscribers’ capacity by 10 million
 Maintaining high quality of service
 Exploring new value added services
 Market visibility through various market initiatives to fulfill subscribers’ satisfaction and
demand
 To increase the value of investment for the shareholders.
Conclusion:

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 By keenly analyzing the marketing of Ufone, we group member agree that Ufone is penetrating
its market by taking risks and aggressively promoting & advertising itself
 If Ufone gave equal importance to External Recruitment, then they will have diverse pool
of candidates with increased productivity
 We came through unconventional strategies and ad campaigns while working on this report. We
believe that mobile services are the toughest market to enter and survive. And in this tough
market Ufone isn’t only surviving but growing at an exceptional rate.
 Ufone is using humorous theme in its ads which has become its benchmark. People enjoy
watching, discussing and following Ufone ads the most. And it is the biggest achievement of
Ufone in recent times.
 We wish a very best of luck to Ufone. May it progress in this field and achieve its desired goals.
(AMEEN)
Ethical and fair practices:
 Fair treatmentandjustice in:
 Promotionandtransferdecisions
 Fair performance appraisal
 Fair hiringprocedure
 Complaintssystem
 Whenall practicesare perceivedfairbyemployeesandtheircomplaintsare addressed,theyare
satisfiedandithelpstoreduceemployeeturnover.
 Attractive payand Rewards:
 Pay offeredtothemisalsoveryattractive.Chance of progressmotivatesthemtoworkmore.
 On achievingdifferenttargetdifferentintrinsicandextrinsicrewardsaregiven.
 Equal EmploymentOpportunity:
 Equal EmploymentOpportunity(nodiscriminationintermsof gender,race,age,national origin,
religion,involvescomplaintinvestigation,interpretationandpolicy,monitoringperformance).
 Ufone is notjustan equal opportunityemployer,butalsoa platformenablingthe collective sharingof
creativityandbusinesssolutionsbyinnovativeminds.