UFONE GSM is a Pakistani GSM cellular service
provider. It was founded on 29 January 2001.Their
main products are Post pay & Prepay connections.
UFONE is subsidiary of Pakistan Telecommunication
Company. Presently UFONE is giving network services
to 750 cities and giving a hard time to the competitors
by launching different packages in a short time period.
Paanch ka Pandrah
Mobile Number Portability
Missed Call Notifications
Phone Book Saver
Virtual Private Network (VPN)
Friends N Family
Second Large Market Share
World wide cheap call rates
Representing PTCL name
Secondary Data: information about ufone.
Primary Data: Questionnaires 10 contain 12
Based on people who use UFONE connection.
These people were divided gender wise, 5 male
users and 5 female users. Total 10 users.
ANALYSIS OF QUESTIONNAIRE
Q1:Are you aware of UFONE
Q2:Have you ever been customer of Ufone
Q3:: Are you satisfied with the service of UFONE
Q4:The packages provided by U FONE on
advertisement are really persuasive.
Q5:: Do the offers really exist provided by the
Q6:How do you find the quality of network
provided by the U FONE?
Q8:what type of problem do you face while
Q9:evaluate the performance of customer
service of UFONE
Q10:how do you find the atmosphere of
Q11:which tools should be used for UFONE promotion?
Q12:if you are satisfied with some another connection,
then what type of extra service should UFONE provide?
People said that UFONE should work on hidden
charges and it should clearly identify in advertisement.
There should be more franchises for customer
UFONE should provide inexpensive rates for other
connections as well
Relationship with customer should be fair
Free SMS should be given
UFONE should launch some good packages for Post-
Conclusions and Recommendation
Ufone could develop some new and innovative
services to attract customers to increase their
revenues as well as it customers:
It should introduced International SMS
They should also introduce some International
call packages to Middle Eastern countries.
In “ Ufone ghanta” package time of the
package should be extend.