1. STARTUP INDIA SEED FUND SCHEME
Business idea: Mobile child care
Presented by: Gaurav Singh
2. • Provide on-the-go child care services by converting a vehicle into a mobile
child care center. This can cater to busy parents who need child care services
at different locations or during events such as weddings, conferences, or
parties
Mobile Child care
2
4. The product in a mobile child care business is the comprehensive child care
service provided directly at the desired location. This includes the following
elements:
• Qualified Child Care Providers
• Mobile Child Care Equipment
• Engaging Activities
• Health and Safety Measures
• Transportation
YOUR PRODUCT/SERVICE
4
5. • Traditional child care centre
• Day care
• Other child care apps
• Play school etc
COMPETITIVE LANDSCAPE
5
6. • 1. Conduct market research to assess the demand, competition, and potential target market for mobile child care services in your
area.
• 2. Research and comply with all legal and regulatory requirements related to child care services in the location. This includes
obtaining necessary licenses, permits, and certifications.
• 3. Acquire the necessary mobile child care equipment, such as portable cribs, toys, educational materials, first aid supplies, and
child-friendly furniture.
• 4. Recruit qualified and experienced child care professionals who are passionate about working with children and can provide a safe
and nurturing environment.
• 5. Create a marketing strategy to raise awareness of the mobile child care services among target audiences.
• 6. Determine the pricing structure based on factors such as operational costs, staff salaries, equipment maintenance, transportation
expenses, and desired profit margin.
• 7. Develop operational processes and protocols for scheduling, client bookings, record-keeping, health and safety measures, and
emergency procedures.
MARKET STRATEGY
6