Tech

1. How did you use new
technologies in the construction
and research, planning and
evaluation?

2. Blogger
Blogger was used for the posting of our
activity during the process of pre production
and post-production. This was key, in the
organisation of our music video and print
products as it gives us an organisational
structure. We knew what had been competed
by each other and what was needed to be
done. It also allowed me to embed other
websites content I had created which allowed
the information posted to be more visually
attractive than the basic word format.

3. Slideshare
One of the formats used to make
the information be visual more
attractive was the use of
PowerPoints. This was used in the
creation of an artist profile of Tyler
Noel and similar artists and the
analysis of the song lyrics. This gave
the ability to add pictures and
spread information out in a more
clear way and also made it easier
when looks at comparison and
similarities in the artist.

4. Prezi
Prezi was used in the process of getting
researched information into a presentable
format for review. This allowed us to look at
the information we had found out in a more,
contemporary and advanced way rather than
the standard format of just words and pictures.
Prezi gave the ability to embed YouTube videos
which can be viewed from the Prezi
presentation without being redirecting to an
internet browser.

5. Youtube
Youtube gave us a platform
to share and view other
videos. This allows us to
look at other videos and
use similar music videos
from the r&B genre to
inspire the production of
our music video.

6. Photoshop
Photshop was used for the editing of still images
and for creating my Magazine adverts and
digipaks.

7. Final cut pro
Final Cut Pro was our main source for editing
video clips. This software is more complex
and sophisticated than Imovie and in
addition, provides more ability to adjust and
edit clips.

8. DSLR Cameras
Canon 550D
Canon 600D
In the process of filming, I used two cameras. One of the reasons is because we had the access to and
another reason was due to the filming advantage it gave me . Using two cameras allowed me to
capture the same shot from two different angles at the same time in HD which can give the video a
more continuous look and also provide the audience with an idea of the surroundings. In addition, I
felt the Canon 600D provided better video quality when capturing which then gave us the opportunity
to use the 600D while filming and the 550D for stills at the same time.

9. Imovie
Imovie was not our main editing
software, but was very useful for
making quick edits and previews.
This can be seen with edits of some
audience feedback which only
needed small touches and cuts to
be made to them.

10. Iphone 6
With the increase in techonological convergence.
The mobile phone industry is seeing a boom in
the quality of its cameras. This has been
demonstrated in the Iphone 6 with the Full HD
video recording capabilities and the images it
produces are of high quality. This allowed for
shots to be taken that we could more quickly and
conveniently. This can be seen with some shots of
the music video in pre-production and capturing
people participating in our questionnaires.
Furthermore, it gave me the ability to post it
directly on to social media sites. For example, a
shot filmed for the music video on the DLSR was
also captured on the Iphone and posted directly
to a social media app SnapChat where I was able
to get immediate feedback.

11. Photobooth
This was used for visual audience
feedback. This allowed me to show
audiences the music video while
recording visuals of them watching it
and giving feedback and answering
questions. This is one method of
providing feedback in a presentable
way.

12. GarageBand
This was used for the recording of audio
for audience feedback. This was easily
accessible and give me the ability to edit
the recording straight after it being
recorded without transferring between
devices. Furthermore, using plugin like
the equaliser can make the sound more
clearer.

13. Afterlight App
Afterlight is an application on my
Iphone. This app gave me the ability to
edit still images on the go. The ease of
access and the portability allowed me to
continue editing the product while not
having access to a computer.