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BAUER MEDIA
Bauer Media Group is a European-based media company,
headquartered in Hamburg, Germany that manages a
portfolio of more than 600 magazines, over 400 digital
products and 50 radio and TV stations around the world.
They’ve published well known magazines like Q and Kerrang!
Which fit in with my genre of indie/alternative. As Bauer
Media is internationally connected I feel that my magazine
would get published considering the alternative genre is
popular internationally too.
IPC MEDIA
Time Inc. UK, a wholly owned subsidiary of Time Inc., is a consumer
magazine and digital publisher in the United Kingdom, with a large portfolio
selling over 350 million copies each year. IPC have published magazines such
as NME and Uncut magazines which also fit into my genre of
indie/alternative. Although IPC isn’t as popular as Bauer, the audiences it
publishes to are more niches than mass audiences, meaning my magazine
could get the specified audience that I’m targeting for.
I think that Bauer Media will be more beneficial for my
magazine as they’re successfully international and I feel that
having my magazine sold across the world will be successful
alternative is played everywhere. They’ve proven to be a
popular company which suggests that my magazine will be well
published and distributed.
MY VERDICT

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QUESTION 3

  • 1.
  • 2. BAUER MEDIA Bauer Media Group is a European-based media company, headquartered in Hamburg, Germany that manages a portfolio of more than 600 magazines, over 400 digital products and 50 radio and TV stations around the world. They’ve published well known magazines like Q and Kerrang! Which fit in with my genre of indie/alternative. As Bauer Media is internationally connected I feel that my magazine would get published considering the alternative genre is popular internationally too.
  • 3. IPC MEDIA Time Inc. UK, a wholly owned subsidiary of Time Inc., is a consumer magazine and digital publisher in the United Kingdom, with a large portfolio selling over 350 million copies each year. IPC have published magazines such as NME and Uncut magazines which also fit into my genre of indie/alternative. Although IPC isn’t as popular as Bauer, the audiences it publishes to are more niches than mass audiences, meaning my magazine could get the specified audience that I’m targeting for.
  • 4. I think that Bauer Media will be more beneficial for my magazine as they’re successfully international and I feel that having my magazine sold across the world will be successful alternative is played everywhere. They’ve proven to be a popular company which suggests that my magazine will be well published and distributed. MY VERDICT