How to make the most of partnership marketing and building word of mouth no matter what type of business or what size budget you have. Uncovering the hidden potential, allies, and revenue in your network so you can grow your business!

1. Building
Partnerships
And Referrals

2. I want you to get the most out of this!
• Silence your phone
• Want the slides? I can email them.
• Time for questions

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4. Referral Marketing Guide
Marketing Outreach Guide

5. Let me know:
Do you have a small business?
Nonprofit? Other type of business?

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7. Did you know?
“Small businesses” are technically
businesses with fewer than 500 employees.

8. Realities of Small Business

9. What it often feels like to run a
business.

10. Also what it feels like to run a business.

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12. You have options…

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14. Partnership Marketing

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You can leverage your relationships
with other businesses.
And access their communities.

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1. Know exactly who would be the right fit.
2. Propose your common business interests.
3. Define what kind of support would make an impact.

18. But most importantly…

19. Partnership Marketing

21. Exponentially increase your reach
without exponentially increasing your
marketing budget.

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Most types of marketing can involve collaboration!

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24. Let me know:
Do you want word of mouth marketing
for your business?

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You don’t have to wait for
word of mouth marketing to
come to you.

26. Everyone in
your community
can help share
your story.

27. • Keep the message simple and brief.
• Business name and 4-7 keywords

28. • Identify your contacts.
• Classify your contacts.
• Reach out.

29. • Educate referrers.
• Have a follow-up plan for new leads.
• Loop back with your referrer.

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32. Normally $36 and $15