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Social Media Promotion in 5 Easy Steps

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Just like the title says: schedule, listen, connect, mobilize, save the "starter"

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Social Media Promotion in 5 Easy Steps

  1. 1. Mary Joyce Blue Ridge Youth Workers Summit September 2013 Social Media Promotion in 5 Easy Steps SLiCMobS
  2. 2. The 5 Steps 1. Schedule 2. Listen 3. Connect 4. Mobilize 4. Save the “Starter” Images: http://melonheadsldsillustrating.blogspot.com, http://blog.spanglishexchange.com, integritybuddies.com. Flickr (user unknown), onsugar.com
  3. 3. Remember this 1 thing Use social media to build relationships with people online. (and do the same for them.) Then ask them to to help you share your work
  4. 4. 1. Schedule 15 minutes a day When will you do your promotion work? 1st thing in the morning after lunch whenever you check your personal accounts
  5. 5. 2. Listen Find audience influencers Who do youth in your area listen to online? Kids already in the program Local entertainers Local radio and TV personalities
  6. 6. 3. Connect Share influencer content... How to connect online? Friend and like Follow and retweet Comment Share
  7. 7. 4. Mobilize ...so they’ll share your content. What’s your “ask”? Retweet an event Share link to an activity sign-up page Share Y photos or video with their audience
  8. 8. 5. Save the “Starter” What is sourdough “starter”? Images: Flickr/bakercourt
  9. 9. 5. Save the “Starter” Why do bakers save the starter? Images: Flickr/interchangeableparts
  10. 10. 5. Save the “Starter” ... so next time is easier. How will you save the social media starter? Follow/friend all people who share your content Say “thanks!” Save the email addresses in a Google Doc Mark friendly blogs with browser bookmarks
  11. 11. The 5 Steps 1. Schedule 2. Listen 3. Connect 4. Mobilize 4. Save the “Starter” Images: http://melonheadsldsillustrating.blogspot.com, http://blog.spanglishexchange.com, integritybuddies.com. Flickr (user unknown), onsugar.com
  12. 12. The 5 Steps 1. Schedule2. Listen 3. Connect 4. Mobilize 4. Save the “Starter”SLiCMobS
  13. 13. The 5 Steps 1. Schedule 2. Listen 3. Connect 4. Mobilize 4. Save the “Starter”
  14. 14. The 5 Steps 1. Schedule2. Listen 3. Connect 4. Mobilize 4. Save the “Starter”SLiCMobS
  15. 15. SLiCMobs Social Media Promotion thanks! slides here Come to the break-out session to work on your own social media promotion plan. Mary Joyce www.meta-activism.org

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