Injecting FUN Into Your NonProfit! NetSquared Houston February Meetup

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Felicia Bates and Caitlin Kaluza present on injecting FUN into your nonprofit website through visual, interesting, shareable content - Including several new free tools to help you generate this content and connect your community online!

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Injecting FUN Into Your NonProfit! NetSquared Houston February Meetup

  1. INJECTING FUN INTO TWITTERYOUR NONPROFIT! @NET2HoustonFelicia Bates | www.tendenci.comCaitlin Kaluza | www.schipul.com | @qcait @tendenci
  2. WHO ARE WE? FELICIA BATES CAITLIN KALUZA Executive Assistant Marketing Managerfacebook.com/FeliciaAnnBates @qcait | qcait.com
  3. LET’S TALK ABOUT...• Why FUN matters• Free tools for your nonprofit• How do you have FUN?
  4. WHY FUN MATTERS
  5. THERE ARE1.5 MILLION US NON-PROFITSSTAND OUT INTHE CROWD! Source: Foundationcenter.org
  6. Social Giving is On the Rise h"p://www.onlinegivingstudy.org./quarterlyindex
  7. Sharing Matters! h"p://visual.ly/2012-­‐it-­‐was-­‐very-­‐good-­‐year-­‐social-­‐giving
  8. NYT Survey: 68% said they “Share to give people a bettersense of who they are and what they care about.”
  9. Credibility: Motivation & Design Free  Report  from  h"p://credibility.stanford.edu/
  10. Who’s SpendingWho Benefits from Their Donation? Their Donation? How You’ll Use Their DonationContent Builds Credibility
  11. #1 Challenge to NPO Communication:Lack of Time to Product Quality Content NonprofitMarkeGngGuide.com/2013
  12. THINK SHAREABLE• Show who benefits and the impact• FAQs and Q&A topics• Showcase your people - staff & volunteers• Cover Events• Stats & Education• Think Real Time• Say “THANK YOU!”
  13. ASK FOR HELP
  14. The Good News @gapingvoid
  15. TOOLS TO PRODUCESHAREABLE CONTENT
  16. Don’t Forget Tracking!
  17. TYPES OF TOOLS: ★ Imagery ★ Videos ★ Outreach http://www.web-strategist.com/blog/2009/07/30/from-corporate-to-personal-the-four-types-of-social-media-profiles/www.flickr.com/photos/mattcameasarat/3842296392
  18. IMAGERY
  19. VIZIFY.COM
  20. WORDLE.NET
  21. 360 PANORAMAOCCIPITAL.COM/360/APP
  22. TWEETCHARTS.COM
  23. VIDEOS
  24. ANIMOTO.COM
  25. VINEAPP.COM
  26. OUTREACH
  27. GROUPME.COM
  28. CAUSES.COM
  29. GOOGLE + HANGOUTS
  30. WHAT ARE YOU EXCITED ABOUT IN 2013?

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