More Related Content Similar to Chapter 9 - beginning & ending the speech Similar to Chapter 9 - beginning & ending the speech (20) 3. Slide 3
Methods of
Gaining Attention
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McGraw-Hill
Relate your topic to the audience
State the importance of your topic
Startle the audience
Arouse the curiosity of the audience
Question the audience
Begin with a quotation
Tell a story
© 2007 Stephen E. Lucas. All rights reserved.
5. Slide 5
Goodwill
The audience’s perception of whether
the speaker has the best interests of
the audience in mind.
McGraw-Hill
© 2007 Stephen E. Lucas. All rights reserved.
6. Slide 6
Rhetorical Question
A question that the audience answers
mentally rather than out loud.
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© 2007 Stephen E. Lucas. All rights reserved.
7. Slide 7
Preview Statement
A statement in the introduction of a
speech that identifies the main points
to be discussed in the body of the
speech.
McGraw-Hill
© 2007 Stephen E. Lucas. All rights reserved.
8. Slide 8
Tips for Preparing the
Introduction
• Be concise: Usually no more than
10-20 percent of the total speech
• Look for possible introductory
materials as you do your research
• Be creative in devising your
introduction
McGraw-Hill
© 2007 Stephen E. Lucas. All rights reserved.
9. Slide 9
Tips for Preparing the
Introduction
• Finalize the exact wording of your
introduction after you have finished
preparing the body of the speech
• Work out the content and delivery
of your introduction in detail
McGraw-Hill
© 2007 Stephen E. Lucas. All rights reserved.
10. Slide 10
The Conclusion
• Signal the end of the speech
• Reinforce the central idea
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© 2007 Stephen E. Lucas. All rights reserved.
11. Slide 11
Crescendo Ending
A conclusion in which the speech
builds to a zenith of power and
intensity.
McGraw-Hill
© 2007 Stephen E. Lucas. All rights reserved.
12. Slide 12
Dissolve Ending
A conclusion that generates emotional
appeal by fading step by step to a
dramatic final statement.
McGraw-Hill
© 2007 Stephen E. Lucas. All rights reserved.
13. Slide 13
Methods of Reinforcing the
Central Idea
• Summarize your speech
• End with a quotation
• Make a dramatic statement
McGraw-Hill
© 2007 Stephen E. Lucas. All rights reserved.
14. Slide 14
Tips for Preparing the Conclusion
• Look for possible concluding
materials as you do your research
• Conclude with a bang, not a whimper
• Be brief: Usually no more than 5-10
percent of the total speech
• Work out the content and delivery of
your conclusion in detail
McGraw-Hill
© 2007 Stephen E. Lucas. All rights reserved.
Editor's Notes {"1":"Chapter 9\nTitle Slide\nBeginning and Ending the Speech\nThe Introduction\nMethods of Gaining Attention\nRelating the Topic to the Audience\nRelating the Topic to the Audience\nCredibility\nGoodwill\nRhetorical Question\nPreview Statement\nExamples of Preview Statements\nExample of a Complete Introduction\nTips for Preparing the Introduction\nThe Conclusion\nCrescendo Ending\nExample of a Crescendo Ending\nDissolve Ending\nMethods of Reinforcing the Central Idea\nTips for Preparing the Conclusion\nSummarizing in a Speech Conclusion\nLinking the Conclusion to the Introduction\nBlank\n"}
