Why Clients Pay More Blue
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Why Clients Pay More Is it because the work of a high priced agency is better than a lower priced agency? Probably Not. Is it because the people are smarter at a higher priced agency than a lower priced agency? Hardly ever. Is it because there is less perceived risk with a higher priced agency than a lower priced agency? ABSOLUTELY. Higher Rates ($$) = Peace of Mind Clients pay more to mitigate risk. That’s it. Do you think clients pay more to reduce risk? Let me know in the comments below.
