3. KANAIDI, SE., M.Si., cSAP
• adalah seorang praktisi bisnis yang berpengalaman
kerja 30-an tahun di salah satu Perusahaan BUMN.
• Dosen Favorite di beberapa Perguruan Tinggi.
Sangat memotivasi, berjiwa muda & humoris.
• Pengarang / Penulis beberapa buku di bidang
Advertising, e-Marketing, juga Buku Koperasi & UMKM,
dan Kewirausahaan.
• Seorang Blogger yang rajin mengelola sedemikian
banyak Blog dan web komersial, yang menghasilkan
passive income yang cukup spektakuler.
• Seorang yang Certified di Bidang Enterprise Resources
Planning (ERP) & System, Applications, and Product in
Data Processing (SAP), dengan spesialisasi Sales and
Distribution.
• Beliau hampir ratusan kali sukses sebagai Trainer dan
Pemateri / Narasumber/ Instruktur di beberapa kegiatan
Training dan Workshop/Seminar di berbagai Perusahaan
di Indonesia.
• Terlebih lagi, beliau adalah seorang konsultan dan
peneliti marketing yang berdedikasi dengan sedemikian
banyak karya ilmiah yang beliau hasilkan & publikasikan.
Pemateri / NARASUMBER
HP. 08122353284 WA.087758711905
e-mail: kanaidi63@gmail.com
4. 1. Effective MARKETING & SALES PLANNING In Digital
Era 4.0
2. Teknik Implementasi 4DX (The 4 Discipline of Executio)
dalam Meningkatkan Penjualan
3. Creative MARKETING & PROMOTION In Digital Era
4.0 & Millennial Generation
4. How to Develop an Effective MARKETING PLAN In
Digital Era 4.0
5. Strategi MEMAHAMI Calon / KONSUMEN di Era
Digital dan Generasi Millenial
6. Dynamic MARKETING INTELLIGENCE Training
7. Accurate MARKETING RESEARCH + Teknik
Penyusunan Marketing Plan.
8. Effective CUSTOMER SATISFACTION SURVEY
(Survei Kepuasan Pelanggan)
Judul-judul & Silabus TRAINING
(Bidang MARKETING, SELLING & PROMOTION)
5. 9. Effective Building AGILITY for Marketing & Sales
Person di Era Digital 4.0 dan Keberadaan Generasi
Millennial.
10. Effective SEGMENTING, TARGETING and
POSITIONING (STP) Sebagai Penentu Strategi
Pemasaran dan Promosi.
11. Peranan MEREK, KEMASAN dan ATRIBUT PRODUK
Lainnya dalam Penciptaan Image Produk
12. Succesfuly MOTIVATING and MANAGING Sales
Team
13. Cara CERDAS BERIKLAN dengan Konten Soft Selling
14. Effective MARKETING COMMUNICATION in Digital
4.0 & Millennial Generation
15. SMART INTERPERSONAL & RELATIONSHIP Skil for
Marketing &Sales Team
Silabus-Silabus TRAINING
(Bidang MARKETING, SELLING & PROMOTION) ...
6. 16. Change in Customer BUYING HABIT and
BEHAVIORAL in Digital 4.0 and Millennial Generation
Customer.
17. PELUANG dan TANTANGAN Marketing & Promosi di
Era Digital 4.0 & Konsumen Generasi Millennial.
18. Effective Personal PRESENTATION SKILL for Sales
Person.
19. Keterkaitan Konsep Marketing dan Konsep Selling
20. Managing CUSTOMER LOYALTY and SERVICE
EXCELLENCE di Era Digital 4.0 & Keberadaan
Konsumen Millennial.
21. The Accurate Strategy for Creating NEW PRODUCT
and PRODUCT DEVELOPMENT in Digital Era 4.0.
22. Succesfully MOTIVATING The Sales Person di Era
Digital 4.0 dan Generasi Millennial.
Judul-judul & Silabus TRAINING
(Bidang MARKETING, SELLING & PROMOTION) ...
7. 23. Creating SERVICE QUALITY and SALES VALUE to
Satisfying Customers.
24. Effective DIGITAL MARKETING & SOCIAL MEDIA
Menghadapi Revolusi Industri 4.0 & Konsumen
Millenial.
25. Effective BARGAINING & NEGOTIATING SKILL For
Sales Team and Marketing Staff.
26. Effective MARKETING and SELLING MANAGEMENT
for B2B (Business to Business) In Digital Era.
27. Proper Utilization of Marketing Channel.
28. Manajemen Konflik dalam Saluran Pemasaran.
29. Effective SALES COMMUNICATION SKILL and
NEGOTIATING TECHNIQUE.
30. Handling CUSTOMER SATISFACTION, RETENTION
and CUSTOMER LOYALTY.
Judul-judul & Silabus TRAINING
(Bidang MARKETING, SELLING & PROMOTION) ...
8. 31. Effective Handling Customer Objection (Keberatan
Pelanggan).
32. Becoming an AGILITY and Great LEADERSHIP For
Marketing Leader & Manager.
33. Managing Brand Equity and Brand Strategy.
34. Profitable SELLING SKILLS in Creating Customer
Value.
35. Peningkatan KAPASITAS dan DIGITALISASI Staf
Marketing, Selling, dan Promosi di Era Digital 4.0 &
Keberadaan Generasi Millenial.
36. Pemahaman MARKETING ENVIRONMENT dalam
Pendistribusian Produk.
37. Competitive MARKETING STRATEGY (4P dan 7P) di
Era Digital 4.0 dan Keberadaan Konsumen Millennial.
38. e-Marketing SMART Technique for Entrepreneurship
Judul-judul & Silabus TRAINING
(Bidang MARKETING, SELLING & PROMOTION) ...
9. 39. Effective CUSTOMER EXPERIENCE Management
40. Pentingnya PRODUCT KNOWLEDGE bagi Sales
Person
41. Persuasive Marketing to Increase Sales and Activation.
42. New Paradigm of LEADERSHIP SKILLS in Marketing
and Selling.
42a. Sales LEADERSHIP & MARKETING MANAGEMENT
Skills di Era Digital 4.0, Business Agility dan Generasi
Millennial.
43. How to Selling with EMOTIONAL INTELLIGENCE
(EI/EQ), MOTIVATION & Communication Ethics untuk
Peningkatan Kinerja Penjualan
44. Cara Cerdas MERANGKUL & MEMPERTAHANKAN
PELANGGAN di Era Digital 4.0 & Keberadaan
Generasi Millennial.
Judul-judul & Silabus TRAINING
(Bidang MARKETING, SELLING & PROMOTION) ...
10. 45.Keunggulan Pemanfaatan DATABASE
PELANGGAN.
46.Strategi Memelihara dan Mempertahankan
LOYALITAS PELANGGAN
47.Effective Handling CUSTOMER COMPLAINT
48.Building Customer Satisfaction, Loyalty and
Engagement
49.Strategi Penetapan HARGA JUAL Produk yang
Kompetitif.
50.Pemanfaatan MARKETING MIX (4P dan 7P)
sebagai Strategi Bersaing yang Kompetitif.
51.Web Marketing Development di Era Digital 4.0 &
Business Agility.
Judul-judul & Silabus TRAINING
(Bidang MARKETING, SELLING & PROMOTION) ...
11. • Training/Pelatihan dengan Judul tersebut di
atas sudah beberapa kali kami
selenggarakan.
• Materi dan Silabus-silabus Training tersebut
sudah tersedia di saya & sudah siap untuk
diselenggarakan.
Info PELAKSANAAN TRAINING
Sebelumnya ...
• Silabus Lengkapnya ...click di.. masing2
judul di atas yang “Berwarna BIRU”
13. Online Training, 10 April
2021
MARKETING & SALES PLANNING
di Era Digital 4.0
https://www.slideshare.net/KenKanaidi/pelaksanaan-
linklink-materi-training-marketing-sales-planning-di-era-
digital-40
15. Keceriaan Para Peserta … Mengikuti Penyajian Materi
Webinar : Peningkatan KAPASITAS DAN DIGITALISASI Penyuluh Pertanian
di Era REVOLUSI INDUSTRI 4.0 POLITEKNIK NEGERI
BANYUWANGI, 30 Nov - 01 Des 2020
Bersama para Peserta … Saat Pemaparan Materi
Webinar : MARKETING COMMUNICATION & DIGITALISASI
Penyuluh Pertanian di Era REVOLUSI INDUSTRI 4.0
POLITEKNIK NEGERI BANYUWANGI, 30 Nov - 01 Des 2020
18. Effective Marketing
UMROH & HAJI
Training :
di Hotel Zuri Expresss-Palembang, 27-28 Januari 2020
Pelaksanaan Training
https://www.slideshare.net/KenKanaidi/pelaks
anaan-link-materi-training-effective-marketing-
umroh-haji-225823285
19. di Roxy Mas Jakarta (setiap Sabtu, selama bulan April-Juli 2015)
http://www.slideshare.net/kanaidikenpartii/pe
laksanaan-pelatihan-sales-planning-marketing-
management
23. Effectiveness of
DIGITAL MARKETING + SOSMED
Workshop:
https://www.slideshare.net/KenKanaidi/pelaksanaan-link2-
materi-workshop-effective-digital-marketing-perbankan-
syariah-40
24. Effectiveness of
DIGITAL MARKETING
PELAKSANAAN
Bagi Para Karyawan Bank Lampung
Di Hotel Neo+ Jakarta, 04-05 November 2021
Training:
DIGITAL MARKETING STRATEGY – Perbankan 4.0 Training
https://www.slideshare.net/KenKanaidi/pelaks
anaan-linklink-materi-training-digital-
marketing-strategyberdiklatbank-lampung
25. Antusiasme Peserta…saat Diskusi Materi
Training “Efectiveness of DIGITAL MARKETING”
Bagi para Karyawan PT. Berca Niaga Medika - Jakarta
di Hotel Balairung - Jakarta, 05 & 08 November 2019
https://www.slideshare.net/KenKanaidi/training-link-
materi-training-effectivennes-of-digital-marketing-
pemanfaatan-media-promosi-produk-yang-cerdas
26. Link-Link MATERI Training
Web Development
Bagi Karyawan Politeknik Negeri Bengkalis
WEB DEVELOPMENT – 4.0 Training
Online Training,
11 November 2021
https://www.slideshare.net/KenKanaidi/pelaksanaan-linklink-
materi-training-web-development
29. Pelaksanaan Training
MARKETING RESEARCH
MARKET RESEARCH Process
Bagi Karyawan PT. EPIK PROPERTI INDONESIA
Online, 05-06 Agustus 2021
PELAKSANAAN
Training Online
Indonesia
https://www.slideshare.net/KenKanaidi/pelaksanaan-linklink-
materi-pelatihan-marketing-research-249936944
46. PELAKSANAAN TRAINING
DIGITAL VORTEX – BANKING 4.0
(Strategi Mengelola Architecture Security & Risk Control)
Bagi Para Karyawan Bank BNC Jakarta
Online Training, 03-04 Desember 2020
https://www.youtube.com/watch?v=ITxE3S582
DE&t=1s