In our Instagram case study, you'll see we are dedicated to helping our clients improve their social media presence. We think one of the first things you need to do is grow your following.
2. IN OUR INSTAGRAM CASE STUDY, YOU’LL SEE WE ARE DEDICATED TO
HELPING OUR CLIENTS IMPROVE THEIR SOCIAL MEDIA PRESENCE. WE
THINK ONE OF THE FIRST THINGS YOU NEED TO DO IS GROW YOUR
FOLLOWING.
3. As you probably already know, Instagram is
one of our favorite platforms. We decided to
put our skills and Instagram abilities to the
test. Here’s a breakdown of what we did to
use our marketing expertise to help a client
grow their following.
5. CLIENT
BACKGROUND
Our client has a digital print download shop
on Etsy. They wanted to grow their
Instagram account online and also weight
which digital prints did better in order to
know which prints they wanted to sell.
7. THE CHALLENGE We tasked ourselves with getting 75 new
followers per week. The goal is to increase
their online presence and help customers
get to their Etsy site.
Along with gaining followers, we wanted at
least 2-3 people commenting on photos.
9. SOLUTION
We found accounts that had the same target
market and followed them. We interacted
with them and conversed with them to lead
them back to the Instagram page and doing
the same with the client’s content.
10. SOLUTION
We also knew we needed to post photos that
are high-quality and ones that people could
relate to. We took it upon ourselves to work
in a photoshoot and edited the photos to
ensure optimal interaction when posting.
12. RESULTS
As of this writing, South Street & Co.
created and started their Instagram account
three and a half weeks ago. As of this time,
the client now has 337 followers. Therefore,
we will be directing the majority of those
people to their Etsy site.
14. DATA ANALYSIS
We’ve seen a HUGE increase since we first
created the Instagram account compared to
others within the same time frame. There
are two comments on the photos and some
of the photos have over 70 likes!
16. CLIENT SUMMARY &
FORECAST
Based on these impressive statistics above and
the interaction we’ve received thus far, we
believe that over the next 12 months the client’s
page will grow between 75-100 people per week
using ways that don’t go against Instagram’s
policies and utilizing other accounts to help the
growth continue.