This presentation contains information on media and information languages.

1. MEDIA
AND
INFORMATION
LANGUAGES
Media Languages
Codes, Conventions and Messages
Audience, Producers and Other
Stakeholders

2. Media Languages
Codes, Conventions and Messages
Audience, Producers and Other
Stakeholders

3. LANGUAGE
– Pertains to the technical and symbolic ingredients or
codes and conventions that media and information
professionals may select and use in an effort to
communicate ideas, information and knowledge.

4. MEDIA LANGUAGE
– codes, conventions, formats symbols and narrative
structures that indicate the meaning of media
messages to an audience.

5. FACEBOOK
Social Media

6. GOOGLE
Search Engine

7. TRAFFIC SIGN
Do not enter

8. SPORTS
Time out

9. TECHNICAL CODES
– Include sound, camera angles, types of shots and
lighting. They may include, for example, ominous
music to communicate danger in a feature film, or
high-angle camera shots to create a feeling of
power in a photograph.

11. SYMBOLIC CODES
– Include the language, dress or actions of
characters, or iconic symbols that are easily
understood. For example, a red rose may be used
symbolically to convey romance, or a clenched fist
may be used to communicate anger

13. CONVENTION
– In the media context, refers to a standard or norm
that acts as a rule governing behavior.

14. MESSAGES
– The information sent from a source to a receiver.

15. AUDIENCE
– The group of consumers for whom a media
message was conducted as well as anyone else
who is exposed to the message.

16. PRODUCERS
– People engaged in the process of creating and
putting together media content to make a finished
media product.

17. OTHER STAKEHOLDERS
– Libraries, archives, museums, internet and other
relevant information providers.