Here's a quick checklist of things to keep in mind when creating a logo. Additionally, this document serves as an education to businesses that are using an advertising or design service for this production.
Process Examples: Enrique Fraga• Client is an individual looking to establish a personal brand.• Client performs massage therapy, acupressure and holistic healing.• Identity and font must be: masculine, clean, powerful and engaging.• Must not: look like all the other massage services. • Does not want: “Zen” like • Does not want: “New Age”
Process Examples: Evolve Bikes• Client wants to create a unique brand representing the evolution of cycling.• Client wants the logo to show that they are sustainable.• Must be: Clean, fast, futuristic.• Must not be: Soft, conservative, or look like a neighborhood bike shop.
Process Examples: Evolve Bikes option 1: identity option 1: mark option 1: identity w/detail
Process Examples: Evolve Bikes option 2: identity option 2: mark option 2: identity w/detail BICYLES CELEBRATION FLORIDA BICYLES CELEBRATION FLORIDA ELITE PEDDLE POWER CELEBRATION FLORIDA
Process Examples: Evolve Bikes option 3: identity option 3: mark option 3: identity w/detail ! "#"$!% B I CYC L E S . E- CYC L E S BIC YC L E S . E- C YC L E S "!$&()*+,-.$+*/( C E L B R AT I O N F L O R I D A C E L B R AT ION F LOR I D A
Process Examples: Evolve Bikes option 4: identity option 4: mark option 4: identity w/detail bICYCELS eCYCELS !"#$#%& B I C Y C L E S #&%&!()*"+, CELEBRATION FLORIDA -%+(".) CE LE B RATION FLOR I DA
Thank YouWho is Big Block Studios? Big Block Studios (BBS) is a virtual consortium BigBlockStudios.comof advertorial, interactive, social media, videoand marketing professionals founded in 2000. Contact: Justice Mitchell (CEO/ECD)We create some of the Webs most compellingcontent through the use of storytelling and @justicemitchellpreeminent design services. 407-929-8918We assign a unique, hand-picked group ofcreative professionals to each project. That teamis responsible for development, nurturing andongoing maintenance of all project elements.