Project 2

1. Theory- Audience
Joshua Blakeley

2. Audience Profile – Jurassic Park
• Primary Audience
– Adults (24-44) Male/Female : Middle
Class/Working class : Any sexual orientation :
Any occupation: Any income.
– Adults because they enjoy the fast paced scenes
and the idea on action in the series.
– You don’t have to being in a stable being to
watch any of the Jurassic park series.
– It doesn’t touch on any sexual orientation, so it
shouldn’t offend anyone of other sexual
orientations.
– You don’t have to know about a lot of dinosaurs
to know what’s going
– The film doesn’t base the story on income, it
doesn’t need a certain income to watch the
film.
• Secondary Audience
– Children (0-14) Male/Female : Middle
Class/Working class : Any sexual orientation :
Any occupation: Any income.
– Kids don’t’ focus on their sexual orientation
– Kids don’t have a occupation
– Kids don’t control their income or what family
class their in.
– Children because a lot of kids like dinosaurs.

3. Audience Profile – Big Hero 6
• Primary Audience
– Children (0-14) Male/Female : Middle
Class/Working class : Any sexual orientation :
Any occupation: Any income.
– Children because, one it’s a Disney film and
that its based around kids.
– It isn’t based around any income amount.
Which makes it for anyone with any income.
– It isn’t based about any sexual orientation, it
has well rounded characters and doesn’t
cross and touch subjects.
– It doesn’t base itself on any occupation, it
doesn’t take a masters degree in science to
watch this Disney film.
• Secondary Audience
– Adults (25-44) Male/Female : Middle
Class/Working class : Any sexual orientation :
Any occupation: Any income.
– It has the sense of comedy and has tragedy.
– Anyone with a TV and a disc player can watch
this film, it doesn’t base itself on amount of
income.
– It won’t offend anyone of any sexual
orientation as it doesn’t try to target the
subject and stays away from it.
– It doesn’t base itself on any occupation, it
doesn’t take a masters degree in science to
watch this Disney film.
– The game doesn’t take a lot of money to
watch this film.

4. Audience Profile – Deadpool
• Primary Audience
– Teenagers (15-24) Male/Female : Middle Class/Working
class : Any sexual orientation : Any occupation: Any income.
– It has a lot of comedy and has a similar mind to the teenage
viewership.
– It doesn’t touch on sexual orientation so it won’t offend
anyone of other sexual orientation.
– The film doesn’t talk about types of family and shouldn’t
matter when your watching deadpool.
– The film doesn’t talk about specific occupations, so it
doesn’t focus on jobs.
– The film doesn’t talk about incomes you don’t have to be a
billionaire to watch the film
• Secondary Audience
– Adults (25-44) Male/Female : Middle Class/Working class :
Any sexual orientation : Any occupation: Any income.
– Adults have to control their family class but it doesn’t apply
to the film, it doesn’t matter what ranking you are in family.
– They occupation doesn’t matter as at this point in life you
will usually have a job sorted out and the film doesn’t touch
on occupation so you don’t have to have a certain
occupation.
– You should already be controlling you income strongly so
you have a stable life but it doesn’t matter about your
income to watch Deadpool.
– Marvel has a pre-sold audience of people generally in this
age range and they might just follow for the brand of
Marvel.

5. Hypodermic Needle
• Definition
– Media producers have the power/influence to
make you question your own opinion on a certain
subject/topic.
• Example
– The Nazis used an early version of this concept to
make people believe there socialist ideas were
correct. This was common during the Nazi reign
and through other propaganda like in Russia and
North Korea.

6. Uses and Gratifications Information
• I use hltv.org to see the latest in Counter
Strike: Global Offensive competitive scene.
• I also use BBC sport to see what’s happening
with my favourite football team.

7. Uses and Gratifications Personal
Identity
• I watch vladopard because he makes content
on cs:go’s pro scene, I like this because I follow
the pro scene closely.

8. Uses and Gratifications Integration and
Social Interaction
• I use discord to talk to my friends and to make
new one by joining different servers.
• I also use different sites like pvpro and FaceIt
to get better at my gaming and to challenge
myself, where I can again meet new people to
squad up with to get even better at my
gaming.

9. Uses and Gratifications Entertainment
• I use different gambling site for me to relax
and to enjoy myself.
• I constantly play games more than I do
anything else, this lets me escape to many
different places.

10. Consumer Generated Content
• Example
– YouTube
• What are the advantages to media producers?
– This gets the creators games advertised for free and
that can gain the games traction by other gamers
which can lead to more income being generated.
• Why would the audience generate content?
– It can show a different perspective on content which
can lead others to try explore the alternate avenues in
the game which can lead to fan theories and other
conspiracies.