This document provides an analysis of the conventions used in an indie magazine's front cover, contents page, and double page spread layout. Key conventions highlighted include using bold fonts and capitalization on the front cover to draw attention, featuring iconic artists from the magazine's history, using contrasting colors and ordered layouts, and including pull quotes and multiple images with captions on article pages. The purpose is to concisely summarize the key design elements and conventions analyzed in the document.

1. Annotated
Conventions Of An
Indie Magazine
By Jonathan Larham

2. Free offer, above the
Large, bold, capitalised Front Cover masthead. Easier to
spot and also an
Masthead, to draw in incentive to buy the
attention magazine.
Anniversary
edition, also maybe Greyscale effect on
why it is showing an the image to show
artist from around age and an
that era. Also might iconic, easily
also be a motive to recognisable face in
why they feature the the genre
icons of NME’s
history
Big and easy to
Contrasting read coverlines
colours, the yellow
on grey
Ordered layout Favoured artists
Barcode, issue
featured
number and price

3. Multiple
Contents Page
One main
images, each with
image, surround
their own caption
ed by other
and respective
images ordered
page number.
in a specific way
to show that the
main image is
Conventional more important.
headline, straight to
the point.
Date of issue
Actual contents, of the Conventional
lesser features of this subscription offer
issue.

4. Different
font styles Double Page Spread Use of a kicker
used, to to grab the
show reader’s
variation attention into
telling them
Huge pull where the
quote body copy
sprawled starts.
across the
main image
A sub-image
with the
is used
standfirst
underneath
it. Pull quote splitting up the main
Yellowy effect on the
body copy
colouring of the page, to
show that it is an archived
interview and the indie
effects