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How Important is Branding?
www.internetlivestats.com
GOOGLE SEARCH STATISTICS
3,209,102,309
GOOGLE SEARCHES TODAY
as of 3pm
Stand Out Amongst the Noise
Over 1 billion names are Googled every day!
Will
they…
Recognize you?
The Power of Branding?
What Brand Is This?
Why Branding?
Increase Marketing Effectiveness
Stand Out from Competition
Be the Opinion Leader in your Industry
Basis of Your Brand
Mission (Vision – where it all starts)
Values (What’s important to you)
Personality
Your Big Idea
www.entrepreneur.com
Be Consistent
Be Relevant and Positive
Branding Dos
Branding Don’ts
 Exaggerate & Embellish
 Ignore your audience
 Try to be everything to everybody
Imagine Your Brand…
 Being Powerful
 Being Recognized
We can help construct your brand!
The Basics of Branding

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