The document discusses the design elements of magazine covers that aim to attract buyers' attention and encourage purchases. It explains that the large prominent 'Q' on one magazine cover allows customers to easily recognize it as the magazine is called 'Q'. It also notes that using a red background makes the white letter stand out. The document further discusses that cover stars are important and usually feature well-known music artists to appeal to the magazine's target audience. Free gifts or promotions inside the magazine can also persuade people to buy it.

1. The large ‘Q’ at the top left of
the magazine draws the
customer/buyer’s attention to
the magazine, The ‘Q’ needs
to stand out for this reason.
The red background makes
the white ‘Q’ stand out as they
are two different colours. This
is important as the magazine
is called ‘Q’ Which makes it
easy for frequent buyers to
recognise it and will draw the
attention of non frequent
buyers which will then draw
the attention to the other
features of the magazine
which will hopefully then lead
to a new buyer.
The cover star is also another important
feature of the magazine. It will relate to the
groups of people that are more likely to
purchase the magazine. Q magazine is a
music magazine, so obviously the cover star
will be of a well known music band or a well
known artist to appeal to the interest of the
music fans and buyers of the magazine. Also,
the gender ratio of Q magazine is 31.7%
female and 68.3% male. This means it is likely
to but a cover star on the covers of there
magazines similar to the one on this one used
as an example. This will continue to attract
majority of males to the cover of the
magazine due to the feminine features on
display.
Legal requirement shows
that it is a legal product that
is legal to sell to public.
Cover lines, a small sentence
about the main stories in the
magazine

2. The cover star stands out because its
obviously large and takes up the majority
of the magazine cover but it is different.
It is different to usual magazine front
covers because there is a person eating
an ice cream on the cover of a music
magazine. This makes the buyer question
them self's about why there is a person
eating an ice cream on the front cover
and encourages them to read on and
find out more about this mysterious ice
cream!
A free product in a magazine will encourage a
majority of people to buy the magazine.
Kerrang magazine costs £2.20 so to put a free
CD or other product inside persuades people
to buy as they believe they are getting more
product for less money.
Free products(poster) inside the
magazine.
Masthead. Large and bold to
standouts easily.
Barcode, Legal requirement shows that it is a legal
product that is legal to sell to public.
Offer/competition
advertisement

3. MOJO have used ‘OASIS’ for the
cover stars. Oasis is a popular band
that is also well known by majority
of people in the age group of the
magazine (even if people aren't
familiar with the music, they know
they are a music band and are likely
to have heard at least one song by
the band. They are put as the cover
stars to tempt people into buying the
magazine.
MASTHEAD, white against a
blue and black background
makes the name of the
magazine stand out to
buyers.
Famous person (very
well known in music
industry) as a secondary
headings.
Interesting sub heading
the word ‘Murdered’
encourages people to
read on and find out
more.
Secondary
images
Barcode
Legal requirement shows that
it is a legal product that is
legal to sell to public.
Issue date.
Shows the date
that the issue
was printed.