Explaining about research, planning, pre-production and evaluation

1. Web Series
Jack Bevens

2. Research: European Coffee Trip Content
• Two men presenters
• They begin filmed following by camera-man
• Lots of close up at coffee and person making a coffee
• Filming at lots of location shops
• They wear travel clothes (Travel around in European)
• They interview the owners who own their shop
• They tried to taste random coffee around the European
• Fast and slow motion (Sometimes)
• Professional and clear focus
• Comedy
• Entertainment and energetic
• Film used by camera
Shots and camera movements
• Close up
• Medium shot
• Long shot
• Extreme long shot
• Walking room
• Pan
• Tilt
• Zoom in
• Zoom out
• Worm eye
• Over the shoulder
• Two shot
• Looking room

3. Research: European Coffee Trip Context
• Two guys created their YouTube about travel in European for experiment coffee

4. Research: Chicken Connossieur Content
• One boy presenter
• He begin filmed following by camera-man
• Filming at lots of location shops
• Close up at random chicken
• He wear school uniform
• He tried to taste random chicken around the
location shops
• Fast and slow motion (Sometimes)
• Comedy
• Entertainment and energetic
• Film used by phone
• He with their friends who film at him
• His camera angle always shake-up
Shots and camera movements
• Walking room
• Pan
• Medium shot
• Close up
• Long shot
• Extreme long shot
• Tilted frame
• Two shot
• Over the shoulder
• Shake up
• Dolly

5. Research: Chicken Connossieur Context
• The boy don’t use studio lights, production team or camera because I noticed
him wear school uniform and travel to shop from his home.
• When he finish his school and always went to get chicken from the shop because
that is his favourite food. But he created YouTube about he tested with random
chicken from different shops in one location. He want to tell to the audience
about which is best taste chicken in the shop.
• He don’t want any money and he want to give the audience want to buy some
chicken.
• His videos can make the audience feeling hungry and want to eat them while
they watch it.

6. Research: How To Cake It Content
• One female presenters
• She begin filmed by camera-man
• Filming at inside her shop
• She wear home clothes
• She is owner shop
• She show to make lots of different cakes
• Fast and slow motion (Sometimes)
• Professional and clear focus
• Comedy
• Entertainment and energetic
• Film used by camera
• Fast editing (sometimes)
• Show the list of ingredients
Shots and camera movements
• Pan
• Tilt
• Close up
• Extreme close up
• Bird eye
• Worm eye
• Medium shot
• Dolly

7. Research: How To Cake It Context
• The lady called Yolanda and she created YouTube about make a cake.
• She gives an introduce about herself like name and company, also reason she make a cake in
this episode. They usually about 1 minute for introduce before the start.
• She created more than a thousands videos of make a cake because she had lots of ideas to
design cakes. She wants to show about her skills idea and handmade. She likes to teach her
audience to learn how to make it or want to make it. That’s why she had plenty of idea to
create.
• I can tell that her video edit had some fast editing because make a cake can be so long to
watch like one or two hours to made it. So, she make a brief video to show make a cake. Also
fast editing can make the audience feel interested and attracting.
• Her target audience is between 18 to 50 years old because her video talking about giant cake
or excellent skill fondants which I think probably suitable to 18 to 50 year old. Under 18 year
old might be not ready to learn how to make it or probably not interested to watch it. Over
50 years old might had difficult to cook at their ages or maybe forgot how to make it. Also
her target audience is really both gender because depends what their like or not like to bake.

8. Research: How To Drink Content
• One male presenters
• He begin filmed by himself
• Lots of close up at drink and making a drink
• Filming at inside his home
• He wear home clothes clothes
• He show to make lots of different drink
• Slow motion
• Professional and clear focus
• Comedy
• Entertainment and energetic
• Film used by camera
• Show the list of ingredients
Shots and camera movements
• Extreme close up
• Close up
• Pan
• Tilt
• Dolly
• Medium close up

9. Research: How To Drink Context
• The man called Gregg created YouTube to show his audience that how to
make cool and proper cocktails. I noticed Gregg have expensive drinks and
professional studio lights which means his wage quite high because he used
camera, studio lights and microphone.
• He want to get money from YouTube to buy some more alcohol or buy some
new alcohol which is never see it before.
• His videos to show his audience about he make a professional cocktail
drinks. He wants to make his audience feeling thirsty and want to try some
of them.
•

10. Research: Similar
• All the YouTube are same as comedy. I would like to have some comedy in my
film because that is help to learn before my FMP. Also they had make a joke to
make their audience laugh and comfortable. Comedy is best for the audience
because I want to make they feel relax, happy and comfortable.

11. Research: The shops in York
1. The Gatehouse Coffee http://www.gatehousecoffee.com/
2. Madhatters Coffee and Cakes https://www.stonegateteddybears.co.uk/
3. The Peaky Peacock Coffee Shop
https://www.tripadvisor.co.uk/Restaurant_Review-g186346-d3243709-Reviews-
The_Perky_Peacock_Coffee_Shop-York_North_Yorkshire_England.html
4. Spring Espresso One https://www.springespresso.co.uk/
5. Spring Espresso Two https://www.springespresso.co.uk/menu/
6. Brew and Brownie https://www.brewandbrownie.co.uk/
7. Cake D’Licious https://cakesdlicious.com/
8. Café Concerto http://www.cafeconcerto.biz/
9. The Cake Shop and Tea House http://www.thecakeshopyork.co.uk/
10. The Pig and Pastry http://thepigandpastry.com/

12. Research: Shops in York
• I picked some shops because they have historian building. That is might interesting for
my audience because I would like to my audience have a respect for visit in ancient
buildings where there were war in 12th century.
• Also there had coffee, tea and cakes. I think that will be good for filming because
most people aware York had strong historian tour industry. I found there had an odd
because I never see the café has inside of ancient or historian building. Also, the
gatehouse is use upside above and nice to view to the town.
• I will email contact to some owners who manage at the shop for allowing to filming
inside and outside of the shop. I want to the shop closed because I don’t want to any
customers to interrupt my filming. Also, I hopefully one or two staff who behind the
bar to make a coffee, cut slide piece of cake and service to the customers. I will
shooting at them with Ronin camera for slow and fast motion, change focus and zoom
in or out.
• Also,

13. Research: Experiment

14. Neil Tool Box
• Unknown . (Unknown ). European Coffee Trip . Available:
https://www.youtube.com/user/EuropeanCoffeeTrip. Last accessed 21st November 2019.
• The Peng Life Kid. (Unknown ). Chicken Connoisseur . Available:
https://www.youtube.com/channel/UCZFmxd9L1btyXig-2Dp9XnA/videos. Last accessed 21st November
2019.
• Yolanda Gampp. (2014). How To Cake It. Available:
https://www.youtube.com/channel/UCvM1hVcRJmVWDtATYarC0KA. Last accessed 22nd November 2019.
• Gregg. (Unknown ). How To Drink . Available: https://www.youtube.com/channel/UCioZY1p0bZ4Xt-
yodw8_cBQ. Last accessed 22nd November 2019.
• Roberts, Jack . (2019). This is York!. Available:
https://www.youtube.com/watch?v=5_GgLtrHahM&feature=emb_logo. Last accessed 28th November 2019.
• Narahari, Prithviraj. (2018). Coffee Shop Commercial . Available:
https://www.youtube.com/watch?v=G1Bl_cy0svM. Last accessed 28th November 2019.
• Peaceful Cuisine. (2015). How to make bubble tea. Available:
https://www.youtube.com/watch?v=xebewT6lh2k. Last accessed 28th November 2019.

15. Planning: Idea
• https://www.youtube.com/watch?v=xebewT6lh2k That video is about the person make a bubble tea. The person had
clever skill to make it and there only few subtitles about ingredient. The video look so relax and comfortable
because camera style had the most of close up and change focus to make look nice and clear. I noticed the editing
had the most of slow motion because it’s make the screen look clear, smooth and attracting. I like to create similar
as it because I will use the editing slow motion and close up shot because they are important to make the audience
want to make a tea. I will make a coffee, probably cappuccino, Americano, latte, pot of tea or pot of coffee and I
will be filming to make them.
• https://www.youtube.com/watch?v=G1Bl_cy0svM That video is about show around the shop, coffee machine,
handmade coffee and location. I like their style to use the camera for slow motion, close up, zoom in and change
focus. I will use similar as their style of camera. I want to try something new skill camera movement. I will use the
editing slow motion because it’s will take the time to show what is them. I will experiment with slow motion, close
up and change focus because I will use them in my film about coffee and cake. I would like my audience start
attracting want to go to shop and buy some. I hopefully that the shop owner will allow to filming around the shop.
Also I hope owner might booked one day to close shop for stop customer get in and let me filming around the shop. I
will ask one or two guests to order and make a coffee and service a cake. I will adding slow motion, close up, zoom
in and change focus to make my video look so attracting.
• https://www.youtube.com/watch?v=5_GgLtrHahM&feature=emb_logo That video is one of my classmate name Jack
Robert and I found interesting about his camera skill. His camera movement had spinning circle which is I never try
that before. For now, I will use the spinning circle for round the circle on the centre cup of coffee to make look cool.
I want some new skill like spinning circle, fast and slow motion and without a tripod. I will experiment with spinning
circle because I never use it before and I might need it for my video about coffee and cake. I have one idea, from
the first spinning circle forward to coffee and then spinning circle backward to cake. I will editing to middle from
two scenes together and make change quickly.

16. Planning: Mood Board

17. Planning: Mood Board 2

18. Planning: Storyboard One

19. Planning: Storyboard Two

20. Planning: Storyboard Three

21. Planning: Storyboard Three

22. Planning: Storyboard Four

23. Planning: Similar Shots and Movements One

24. Planning: Similar Shots and Movements Two

25. Planning: Shot List
Scene No. Shot Movement Editing Doing what?
One Extreme long shot Tilt Up Normal Filming at location
shop
Two Long shot Pan with Track Bit slow move Filming at the front of
shop
Three Extreme long shot Tilt Up Bit slow move Filming at location
shop again
Four Long shot Dolly Forward Bit fast move Film from the front
door of the shop
Five Long shot and looking
room
Dolly Forward Bit fast move Film through the door
and enter the room
Six Looking room Pan Fast and slow motion
Seven

26. Planning: Script

27. Planning: Timetable
Week No. Date Subject What?
One 28th and 29th November 2019 Idea Development and
Planning
Plan some ideas, storyboard, shot
list and prepare before the
filming
Two 5th and 6th December 2019 Creating Content
Three 12th and 13th December 2019 Creating Content Continue
Four 19th and 20th December 2019 Production Filming at Coffee and Cake
Shop in York
Five 9th and 10th January 2020 Production Editing
Six 16th and 17th January 2020 Production Continue Editing
Seven 23rd and 24th January 2020 Evaluation Argument and critically