Project 2

1. Initial Plans
Imogen Minto

2. Initial Reaction
• Colourful - (the models clothing and the
background)
• Bright
• Neon
• Shadow of the person in colour
• Modern - could do this by the layout
• Unique - by it having the shadow effect
This by having bright clothing and
neon is having that bright neon look
behind the mode like the shadow.

3. Mind Map

4. Mind Map

5. Mood Board

6. Mood Board Analysis
Is there any repetition in the images you have collected? Repeated
colours/images styles/fonts/tone/mood
– Repetition that is in my mood board was the repeated colours that I placed which
were the neon bright colours as I’m wanting to make my product bright like the
magazines I have added in my mood board. I feel that it’s different making it
unique. I feel with the mood its makes you happy as they have all got bright colours
in them all instead of dark, dull colours that will change your mood to maybe sad,
moody etc. the fonts I picked are mainly are either thin like a normal text or its 3D
to make it look like its coming out the screen which I feel will go well with the neon
lights coming out behind if that’s where I use it when it comes to doing my
product.
How will your mood board influence your final product?
– My mood board will influence my final product because I really light the way the
magazines I chose in the mood board as they unique and I really like the bright colours
they have used where I usually create quite minimalist, natural colour magazine like I did
last year so I thought I change it up to make it new and different for myself.

7. Schedule
WEEK OVERALL PLAN SPECIFIC TASKS
1 Research, Initial Response,
Audience Research
 Research finding different magazines
and writing them helps when you want
to get a range of different ideas for you
final project. Initial response get to
write about the ideas you have in mind
for your project so mines mainly bright,
neon colours that makes it pop.
Audience research, knowing who your
project is targeted at so they will enjoy
it.
2 Production Experiments,
Proposal, Planning
 Experiments to test what you want to
do, you’re not just going straight into it
you have a plan to then experiment with
new ideas. Proposal helps with coming
up with a name for your product and
having the target audience to wrote
about to remind you of who will be
targeted to your own products and how
to target other people into it as well.
Will be doing all this on Photoshop and
PowerPoint
3 Production • Allow you to do practical research and
explore, experiments with software you
use to complete your project. Will be
doing this on Photoshop and writing about
them on PowerPoint
4 Production  Get to experiment different fonts you
like and pictures to test what you could
do for your project. This will help you
when you come to actually doing your
product you have an idea of what you
want to do. Doing this all on photoshop
5 Evaluation  write about everything you have done
in all other stuff like research, initial
plans, production etc...

8. Bibliography
• Name at least 7 sources that you plan to use in this project. These should include audience
research, books, videos/films/video games, magazines and newspaper articles etc.
1. . Audience research
2. . Magazines
3. . Blackboard
4. . Google
5. . Issuu
6. . Articles