1. LINKEDIN
GETTING STARTED
THE BASICS
Margo Rose, M.Ed. HRD
margorose@rocketmail.com
513-509-7762 @HRMargo HRMargo.com

2. LEARNING OBJECTIVES THE BASICS
WHERE DO I BEGIN? PROFILE DEVELOPMENT
Margo Rose: linkedin.com/in/margo rose 513-509-7762

3. THE BASICS:
ESTABLISH GOALS BEFORE YOU LOGIN FOR THE FIRST TIME
BE CLEAR ABOUT THE BRAND YOU WANT TO PROMOTE

4. BUILD A CLEAR SUMMARY STATEMENT
PROFESSIONAL HEAD SHOT THAT REFLECTS YOUR IMAGE
Linkedin HEADLINE: YOUR VERY BEST SOUND BITE
YOUR SUMMARY: ARTICULATE YOUR VALUE PROPOSITION
Margo Rose linkedin.com/in/margorose 513-509-7762

5. 140 MILLION
•FORTUNE 500 EXECUTIVES
INDUSTRIES
•SINCE 2006
Margo Rose linkedin.com/in/margorose 513-509-7762

6. THIRD LARGEST
•FASTEST GROWING
SOCIAL NETWORK
•BUSINESS ROLODEX
Margo Rose linkedin.com/in/margorose 513-509-7762

7. Name Location
EXECUTIVE SUMMARY
YOUR WORK HISTORY
Margo Rose linkedin.com/in/margorose 513-509-7762

8. PROFILE: 100% COMPLETE
IT IS NOT YOUR RESUME
WHAT YOU WANT OTHERS TO SEE
Margo Rose linkedin.com/in/margorose 513-509-7762

9. WHAT’S NEW?
ADD EXPERIENCE: ADD SKILLS
ADD COURSES-SEMINARS
Margo Rose linkedin.com/in/margorose 513-509-7762

10. EXCELLENT PROFILE
• WHAT SHOULD YOU INCLUDE?
WEAK PROFILE
• WHAT YOU SHOULD LEAVE OFF
Margo Rose linkedin.com/in/margorose 513-509-7762

11. ADD BOOK YOU’VE READ
ADD YOUR PRESENTATIONS
CONTACT INFORMATION
Margo Rose linkedin.com/in/margorose 513-509-7762

12. ADD HONORS-AWARDS
ADD RECOMMENDATIONS
ADD PROJECTS
Margo Rose linkedin.com/in/margorose 513-509-7762

13. ADD CERTIFICATIONS
VOLUNTEER EXPERIENE
GROUPS YOU BELONG TO
Margo Rose linkedin.com/in/margorose 513-509-7762

14. ORGANIZATIONS YOU SUPPORT
SELECT LINKEDIN GROUPS
UP TO 50 GROUPS AND 50 SUB-GROUPS

15. CONTROL SETTINGS: ASK AND ANSWER ?S
OPTIONAL: LIST EMAIL
OPTIONAL: PHONE NUMBER
CONSIDER GOOGLE VOICE TO PROTECT YOUR PRIVACY

16. LINKEDIN ETTIQUETE
PERSONALIZE INVITES
GROW YOUR CONTACT NETWORK
Margo Rose linkedin.com/in/margorose 513-509-7762

17. ADD LINKS TO YOUR WEBSITE
ADD LINKS TO YOUR BLOG
NETWORK WITH SHRM WORLD WIDE
Margo Rose linkedin.com/in/margorose 513-509-7762

18. PRIVACY SETTINGS
GROUP SETTINGS
STATUS VISIBILITY
Margo Rose linkedin.com/in/margorose 513-509-7762

19. MEMBER FEED
MANAGE FEED
SENDING-RECEIVING MESSAGES
Margo Rose linkedin.com/in/margorose 513-509-7762

20. COMPANY PAGE
JOBS TAB
FILTERING INFORMATION
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21. RESEARCH SURVEYS
BENCH MARKEING
POLLS AND SURVEYS
Margo Rose linkedin.com/in/margorose 513-509-7762

22. LINKEDIN EVENTS
LINKEDIN APPLICATIONS
KEY WORD INVENTORY
Margo Rose: linkedin.com/in/margorose 513-509-7762

23. FIND CANDIDATES
FIND COLLEAGUES
BUSINESS SEARCH ENGINE
Margo Rose http://linkedin.com/in/margorose 513-509-7762

24. SUMMARY
QUESTIONS AND ANSWERS?
MARGO ROSE: HRSocial Media 513-509-7762