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Evaluating and improving adoptability of new farming practices: The adoptability tool (ADOPT)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Guide to this Presentation
What is the Adoptability Project about?  ,[object Object],[object Object],[object Object]
Who is involved in the Adoptability Project?   Researchers FTE Geoff Kuehne (CSIRO) 0.95 Rick Llewellyn (CSIRO) 0.20 Perry Dolling (DAFWA) 0.10 David Pannell (UWA) 0.05 Roger Wilkinson (VicDPI) 0.05 Allan  Curtis (CSU) 0.05 Diana Federenko (DAFWA) 0.10 Mike Ewing (FFI CRC) -
Where are we up to? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What are the goals for ADOPT? ,[object Object],[object Object],[object Object],[object Object]
Influences on Adoption conceptualised as Quadrants Relative Advantage  for the  Population  Population -specific influences on the ability to  learn  about the Innovation  Learnability   Characteristics of the  Innovation Relative Advantage  of the  Innovation
Conceptual Framework of Adoption and Diffusion Influences Relative Advantage for the  Population  Population -specific influences on the ability to learn about the Innovation  Learnability Characteristics of the  Innovation Relative Advantage of the  Innovation  B.Group involvement A. Advisory support C. Relevant existing skills and knowledge a.Networks b. Farmers networks & skills d. Learning of Relative Advantage X. Time to Peak Adoption c. Trialability of Innovation L. Innovation complexity K. Trialing ease M. Observability D. Innovation awareness f. Relative Advantage Y. Peak Adoption Level N. Relative upfront cost of innovation O. Reversibility of innovation G. Risk orientation H. Enterprise scale I. Family succession & management horizon E. Profit orientation J. Short-term constraints F. Environmental orientation P. Time for profit benefits to be realised R. Time for environmental benefits to be realised S. Environment U. Ease & convenience T. Risk Q. Profit e. Investment cost
Data entry page  (21 questions)
Response choices provided for each question
Outputs are: Time to Peak Adoption /  Peak Adoption Level
Evaluation of developmental version of the tool ,[object Object],[object Object],[object Object]
Feedback from Users (1) ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Feedback from Users (2)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Still to come: For more information on the adoptability tool contact:  Dr. Geoff Kuehne   geoff.kuehne@csiro.au  or Dr. Rick Llewellyn (project leader) [email_address]

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Adoptability 2011

  • 1. Evaluating and improving adoptability of new farming practices: The adoptability tool (ADOPT)
  • 2.
  • 3.
  • 4. Who is involved in the Adoptability Project? Researchers FTE Geoff Kuehne (CSIRO) 0.95 Rick Llewellyn (CSIRO) 0.20 Perry Dolling (DAFWA) 0.10 David Pannell (UWA) 0.05 Roger Wilkinson (VicDPI) 0.05 Allan Curtis (CSU) 0.05 Diana Federenko (DAFWA) 0.10 Mike Ewing (FFI CRC) -
  • 5.
  • 6.
  • 7. Influences on Adoption conceptualised as Quadrants Relative Advantage for the Population Population -specific influences on the ability to learn about the Innovation Learnability Characteristics of the Innovation Relative Advantage of the Innovation
  • 8. Conceptual Framework of Adoption and Diffusion Influences Relative Advantage for the Population Population -specific influences on the ability to learn about the Innovation Learnability Characteristics of the Innovation Relative Advantage of the Innovation B.Group involvement A. Advisory support C. Relevant existing skills and knowledge a.Networks b. Farmers networks & skills d. Learning of Relative Advantage X. Time to Peak Adoption c. Trialability of Innovation L. Innovation complexity K. Trialing ease M. Observability D. Innovation awareness f. Relative Advantage Y. Peak Adoption Level N. Relative upfront cost of innovation O. Reversibility of innovation G. Risk orientation H. Enterprise scale I. Family succession & management horizon E. Profit orientation J. Short-term constraints F. Environmental orientation P. Time for profit benefits to be realised R. Time for environmental benefits to be realised S. Environment U. Ease & convenience T. Risk Q. Profit e. Investment cost
  • 9. Data entry page (21 questions)
  • 10. Response choices provided for each question
  • 11. Outputs are: Time to Peak Adoption / Peak Adoption Level
  • 12.
  • 13.
  • 14.
  • 15.