FotoLink slide presentation

1. A V E R S A T I L E P H O T O - S H A R I N G A P P L I C A T I O N T O E X P A N D
T H E O N L I N E R E A C H A N D M A R K E T A B I L I T Y O F U S E R -
G E N E R A T E D C O N T E N T …
F O T O L I N K

2. T H E P R O B L E M
• Social influencers who generate revenue from the content they create, are often constrained
when they try to share their content on other websites.
• Policy limitations exist on social media networks that restrict what can be shared, which in
turn, diminishes the earnings that could be generated.

3. T H E P R O B L E M
• Instagram, for example, has prevented images posted on its platform from being
shared on other websites. They will only share a link (without an image) on the
target website which then redirects the viewer back to the platform to view the
actual content.

4. T H E P R O B L E M
• Creating engaging photo collections is also inconsistent. Twitter for example has a
maximum limit of 4-images per Tweet.

5. T H E P R O B L E M
• And Campaign Dashboards that register the number of clicks and impressions, which
would allow Creators to negotiate their own pay-per-click pricing, are simply not offered
on most platforms.
• Content creators are encumbered by these limitations which ultimately
devalue their campaign’s pricing potential.

6. T H E S O L U T I O N
• To address these concerns, we are developing products designed
to share and monetize photos anywhere on the web.
• Our newly released MVP represents the first step in providing a
total platform solution to the problem.
• The second step will be to expand our offering to include tools and
features that will help creators monetize the content they share.
• This ‘premium version’ will be an add-on to the free version of
FotoLink and offered by subscription.

7. F O T O L I N K - F R E E V E R S I O N
Unlimited photo albums
& up to 25-photos per album
Creator
View

8. F O T O L I N K - F R E E V E R S I O N
Access mobile phone camera
-camera features & functionalities
Creator
View

9. F O T O L I N K - F R E E V E R S I O N
Customizable & discrete albums
-purpose driven photo viewing

10. F O T O L I N K - F R E E V E R S I O N
On-the-fly creation & editing
-update and edit photos in real-time!

11. F O T O L I N K - F R E E V E R S I O N
Web & mobile application
-accessible on mobile app or browser URL

12. F O T O L I N K - F R E E V E R S I O N
Creator-only authentication
-Viewer registration is unnecessary

13. F O T O L I N K - P R E M I U M P L A N USER MONETIZATION
Ad tools for influencers
- Brand pop-ups buttons
- Text links to target URLs
- Display ad monetization
- Ad campaign tracking data
Public
View
Public
View
Customizable
Users can add pop-up boxes that
display brand information containing
Hyperlinks to the sponsor’s target URL

14. F O T O L I N K - P R E M I U M P L A N USER MONETIZATION
Ad tools for influencers
Customizable
- Brand pop-ups buttons
- Text links to target URLs
- Display ad monetization
- Ad campaign tracking data
Hyper-link text with tracking offer
users the capability to earn per-click
revenue on text with embedded URL
@Taco Heaven

15. F O T O L I N K - P R E M I U M P L A N USER MONETIZATION
Ad tools for influencers
Public
View
Public
View
Customizable
- Brand pop-ups buttons
- Text links to target URLs
- Display ad containers
- Ad campaign tracking data
Customizable ad containers with
tracking provide the capability to
offer pay-per-click pricing plans.

16. F O T O L I N K - P R E M I U M P L A N Campaign Data Tracking
Ad tools for influencers
Customizable
- Brand pop-ups buttons
- Text links to target URLs
- Display ad monetization
- Ad campaign tracking data
Campaign data-tracking capabilities
offer the user professional dashboards
to manage ad campaigns.

17. T H E S T R A T E G Y
• FotoLink is pursuing a developing market - the social influencer. And in the rapid
evolution of this market, the fitness payoff of endurance is increasingly found among
influencers with the skills to market themselves directly.
• In a recent survey, 53% of brands believe audience relationship to be the most
valuable factor when considering collaborating with a particular influencer. But only a
mere 14% of them reported finding appropriate influencers to be easy.
• It’s becoming clear regarding the difficulty brands face, that the best person to sell the
appropriate influencer, is the influencer themselves. No one is better to convince them
of the sway they hold with their audience.
• This is our target group and we are designing products to help them grow and
succeed. The more influencers see what they do as a business, the more they’ll invest
in tools that will help them succeed. Spreading influence, is the business of influence.

18. F O T O L I N K
Partner/Investor Contact: Gene Catrambone
gene@fotolink.app
FotoLink
MVP
Launched
Dec ‘20