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Facebook page insights guide

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Facebook update new page layout and now some changes in page insight so here new page insight beginner guide

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Facebook page insights guide

  1. 1. A COMPLETE GUIDE FOR BEGINNERS BY PREM SINGH WWW.SOCIALMEDIAPREVIEW.COM FACEBOOK PAGE INSIGHTS
  2. 2. WHAT IS PAGE INSIGHT? • Insights provide measurements on your Page's performance and are available after at least 30 people like your Page. Find anonymzed demographic data about your audience, and see how people are discovering and responding to your posts
  3. 3. WHAT IS NEW PAGE INSIGHT? • The new Page Insights include improvements to the way we organize and report metrics to make them more simple, actionable and focused on people. • Some insights for your Page have changed: • Instead of People Talking About This, you'll see two new insights: People Engaged (in the People tab), which is the number of unique people who've clicked, liked, commented on or shared your posts in the past 28 days, and Other Page Activity (in the Visits tab), which includes Page mentions, check-ins and posts by other people on your Page.
  4. 4. WHAT IS NEW PAGE INSIGHT? • Virility has been replaced with Engagement rate, which is the percentage of people who saw a post who liked, shared, clicked or commented on it. • Viral reach is now part of organic reach, with reach broken down into paid and organic reach.
  5. 5. HOW TO I SEE MY PAGE INSIGHT ? • To see your Page Insights, click Insights at the top of your Page. From here, you can view metrics about your Page by clicking the sections at the top (ex: Likes, Reach). To export your insights, click Export in the top- right corner. • Keep in mind that insights are only available after at least 30 people like your Page.
  6. 6. SEE YOUR PAGE INSIGHT
  7. 7. WELCOME ON NEW PAGE INSIGHT
  8. 8. OVERVIEW OF NEW INSIGHT
  9. 9. OVERVIEW
  10. 10. ADD PAGES TO WATCH FOR YOUR COMPETITOR INSIGHTS
  11. 11. PAGE INSIGHTS OF LIKES
  12. 12. TOTAL PAGE LIKES
  13. 13. NET LIKES
  14. 14. FROM WHERE LIKES CAME ?
  15. 15. REACH INSIGHTS
  16. 16. POST REACH
  17. 17. LIKES & SHARE & COMMENTS REACH
  18. 18. HIDE , REPORT & SPAM INSIGHT
  19. 19. TOTAL REACH ON PAGE
  20. 20. VISITS INSIGHTS
  21. 21. HOW MANY VISITS ON YOUR PAGE TAB , APPS ,ABOUT SECTION INFORMATION
  22. 22. POSTS ON YOUR PAGE BY OTHERS INSIGHT
  23. 23. FROM WHICH REFERENCE VISIT CAME ON YOUR PAGE
  24. 24. POSTS INSIGHT
  25. 25. DAY BY DAY POST REACH INSIGHT
  26. 26. POST TYPE REACH
  27. 27. PEOPLE INSIGHTS
  28. 28. DEMOGRAPHICS PEOPLE INSIGHTS
  29. 29. WHAT IS DEMOGRAPHIC INSIGHTS ? • The percentage of people who like your Page for each age and gender bracket, based on the data people enter on their personal Timelines • The countries and cities of the people who like your Page, based on their IP address when they use Facebook • The language of the people who like your Page, based on their default language setting • You can compare the age and gender data of the people who like your Page with the same data for everyone on Facebook by hovering over an age bracket.
  30. 30. MEANINGS • Total page likes = overall page like • Net Likes = likes – unlike • Organic reach = Organic reach is the total number of unique people who were shown your post through unpaid distribution • Paid reach = Paid reach is the total number of unique people who were shown your post as a result of ads.
  31. 31. FOR SOCIAL MEDIA UPDATES For more social media updates and news and guidance visit WWW.SOCIALMEDIAPREVIEW.COM

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