Listing presentation

1. MARKETING
LISTING CONSULTATION

2. Jacob and Marla
I would like to welcome you to my service and HOME Real Estate. I
want to thank you in advance for the opportunity to work with you and help
get your house sold.
My primary and only goal is to get the best possible price, in the
shortest amount of time, and with the least amount of hassle. I take pride in
my ability to serve you, and as my client I will always go the extra mile.
The following is a pre-listing packet. It will give you a sneak peak into
some of the things that I do to get houses sold faster and for more money.
It’s to also help you get comfortable with some of the terms and minimize
the time spent on getting the house ready for market.
HOME Real Estate and Homeservices of Nebraska has over 450
agents. What does that mean to you? Your home will not just be exposed
to the masses by us, it will also be exposed on all of the other agents
websites as well.
is the largest real estate company with over 133,000 agents
worldwide. In 2015, Training Magazine named Keller Williams Realty as the
#1 Training Company across ALL industries. We trust you now see how
much exposure your house will have, not only in the United States, also all
over the world!
This is an important process, and it’s crucial that you feel I am
accessible to you. Having an open line of communication ensures that the
process goes smoothly. You can contact me with any questions or
concerns.
It will be a pleasure to work for you, and we'll make sure that you’re
100% satisfied!
Lets get to work!
Sincerely
A special message from Me...

3. I will work by your side every step of the way, to ensure
that the process is as smooth as possible.
Experience
I have five years in the real estate business and a significant amount of
experience from my team which includes brokers and attorneys.
Communication
I am available whenever you need me. Via phone, text or email.
Technology
I use cutting edge technology to advertise your listing, and/or search
for the perfect home.
Expertise
I specialize in all of Lincoln and surrounding areas and know all the
inside scoop of homes and communities.
Clients for Life
Much of my business comes from referral. You'll be more than just a
commission for me.
Personal
I make it a point not to just be your agent but your friend in this whole
process, and I can help you with anything, not just sell your house.
My Commitment to You
I commit to helping you from the start, to the end of the
process- and beyond.
Eric Brown
402.570.3797
www.BuyAHomeLincoln.com
5322 “O” St.
Lincoln, NE 68510

4. MARKETING STRATEGY

5. dd
I want your home to be shown in the best
possible light to prospective buyers to get you
top dollar in the shortest amount of time.
Together we will create a warm and inviting
environment focusing on the best architectural
features and selling points of your home.
STAGING

6. PROFESSIONAL
PHOTOGRAPHY

7. HOME Real Estate agents strategically advertise in several publications. Our display advertising appears
in many local publications, which target specific audiences for unique or estate properties. We will select
the publications appropriate for the marketing of your property.
PRINT MEDIA

8. PROPERTY FLYERS

9. POSTCARD MAILINGS

10. EXTENDED MARKET REACH
When you list with us, we’ll have access to www.HomeRealEstate.com , Zillow, Realtor.com and more.
This ensures your property is marketed online 24/7 through the most popular search Websites.
INTERNET MARKETING

11. www.HomeRealEstate.com

12. Reach the Influential
Find “Hidden Buyers”
Create Excitement
Invitations to Open Houses
SOCIAL MEDIA
WE’RE ON
FACEBOOK

13. TAKING OPEN HOUSES BEYOND THE BASICS
Holding an open house is serious business. Below are
the steps I take to maximize an open house to sell
your property.
EXTENDED
MARKET REACH
 Sign in the yard
 Directionals at all key corners
 Invitation postcard mailed to 50 neighbors
 Ad in local newspaper
 Included in open house section of HOME Real Estate website
 Posted on Facebook in all local home buying/selling groups
 Four hour open house the first two Sundays to maximize viewings

14. WHY HOME REAL ESTATE?

15. Client Focus – We always make you—the client—our first
priority!
Real Estate Professionals – We will not compromise our
integrity
or honesty.
Potential Buyers – We work with a large pool of home buyers,
including local and relocation clients through our full service
relocation department.
Marketing Tools – Our state-of-the-art web site and multi-media
marketing programs ensure that our agents can offer the highest
level of service to our clients.
Stability – For more than 80 years, HOME has been an
established presence in the local real estate market.
Community Involvement – Our agents, managers and staff all
live and work in the Lincoln area. They volunteer and give back to
the communities they serve—part of our HOMEtown pride and
commitment!
There’s no place like
HOME.

16. !
A Berkshire Hathaway Affiliate
When you choose HOME Real Estate, you gain more than the outstanding expertise of a local
company and agent. You benefit because HOME Real Estate is a part of HomeServices of
America, the nation’s second-largest full-service residential real estate brokerage firm. In
addition to being a wholly owned Berkshire Hathaway affiliate, we are part of a family of
businesses that have more than 25 leading real estate brands across the U.S. and share
Berkshire Hathaway’s fundamental principles:
• Operational excellence
• Integrity
• Financial strength
• Unwavering commitment to our customers
Choose HOME Real Estate for:
• Extraordinary strength and stability
• Integrity
• World-class service that sets the standard
for the real estate profession
• Community involvement
• Knowledgeable, proven local leadership

17. • Our web network boasts over 2.6 million unique visitors a month.
• Among the features specifically designed to give consumers all the real estate information they
want, are local featured listings on the landing page and a mobile optimized version of the site.
• Keller Williams associates enjoy the benefits of receiving text messages directly from consumers
through their listings
• Listings have increased open house visibility via a real-time open house search
INTERNET & WEBSITE
PRESENCE

18. INTERNET MARKETING

20. PRICING YOUR
HOME