Real Estate Listing Presentation


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Real Estate Listing Presentation

  1. 1. Superior Real Estate Services Stacye & Lloyd Pratt Keller Williams DTC Insert Logo Here
  2. 2. Our Goal: To provide our customers the best real estate service available… Service to cut through the flood of information to find what’s important. Service to reduce the time and costly mistakes that lurk in the home-buying and -selling process. Service to add value and exceed the client’s expectations. Service worth telling others about.
  3. 3. Keller Williams Realty DTC, the #1 Keller Williams Office in the Colorado Region in 2003, 2004, 2005 and 2007 and home to the 2003, 2005, & 2006 #1 Team Leader, Nationally!
  4. 4. Welcome <ul><li>This presentation is designed to explain </li></ul><ul><li>the advantages of using the Pratt Team </li></ul><ul><li>to assist you in making your home sale. </li></ul><ul><li>we hope you find it informative and helpful. </li></ul><ul><li>Despite all the technology available now, </li></ul><ul><li>the real estate transaction is still an emotional event </li></ul><ul><li>and we want to assist you with all aspects of the process. </li></ul><ul><li>We will start with a brief summary of how the listing process works. </li></ul><ul><li>Then we will show you the new tools and techniques </li></ul><ul><li>that help us achieve one of the best track records in the area. </li></ul>
  5. 5. The real estate process has become complex and specialized… Too much for one agent to handle alone. Lender Escrow Company MLS Title Companies Buyers Showings Inspections Marketing Negotiating Appraisals Disclosure Reports Advertising Home Protection What the Average Agent Does Networking Contract Reviewing Counters Researching Property Fulfillment Delivery Feedback Finance
  6. 6. How Stacye & Lloyd / Keller Williams Work <ul><li>Marketing </li></ul><ul><li>MLS </li></ul><ul><li>Researching </li></ul><ul><li>Advertising </li></ul><ul><li>Showing Feedback </li></ul><ul><li>Property Fulfillment </li></ul><ul><li>Delivery </li></ul><ul><li>Buyers </li></ul><ul><li>Negotiating </li></ul><ul><li>Inspections </li></ul><ul><li>Networking </li></ul><ul><li>Counters </li></ul><ul><li>Contract Review </li></ul><ul><li>Appraisals </li></ul><ul><li>Financing </li></ul><ul><li>Disclosure Reports </li></ul><ul><li>Home Protection </li></ul><ul><li>Title Companies </li></ul><ul><li>Escrow Company </li></ul><ul><li>Lender </li></ul>The real estate process needs a team of specialists for the best service. Administrative Team Sales Team Closing Team
  7. 7. Meet the Team Stacye & Lloyd Pratt, Realtors®, we use innovative advertising combined with the latest technologies to get your house sold. We have proven results. We have many successful solutions to attract potential buyers. We work with integrity and compassion. We develop relationships with our clients that last. Jim Slinkard, Team Leader , is a preeminent real estate professional in the community. He is dedicated to providing the finest service available.
  8. 8. What’s the Guarantee? You’re locked in to an extended contract that is not beneficial to you. The Average Agent Stacye & Lloyd Pratt <ul><li>You receive our unique, high level of service…so high that we are confident you will be satisfied with the results. </li></ul>You get minimal effort for maximum price. You do not feel confident about getting your home sold. <ul><li>We have many alternative solutions to help get your home sold. </li></ul><ul><li>What is the biggest fear when you list your home? You worry about being locked into a lengthy listing agreement with an incompetent real estate agent, costing you valuable time and your home maximum exposure on the market. Worry no more, we take the risk out of listing your home. </li></ul>
  9. 9. What the Internet Offers You The Average Agent Has a static, cookie-cutter Web site. Dynamic, Community-Oriented Web Sites. Stacye & Lloyd <ul><li>Your home is presented as a “Featured Listing.” </li></ul><ul><li>Free MLS searches. </li></ul><ul><li>Preferred Vendor Listings. </li></ul><ul><li>Community Events. </li></ul><ul><li>Tips for selling and buying property. </li></ul><ul><li>Updated and current information. </li></ul>
  10. 10. How Are Your Potential Buyers Serviced? The Average Agent No Buyer Notification. Buyer Instant-Notification Program Right from the start, hundreds of buyers are notified via e-mail of your new listing. They receive information regarding your property as well as pictures and maps of your home. Along with the general public, an e-mail promotion of your property goes out to relocation companies, other agents, and title officers. Stacye & Lloyd
  11. 11. How We Make a Difference People are measured by the company they keep. Agents are too. For this reason we align ourselves with quality agents all over the country who operate with different disciplines, thoughts, techniques, and specialties to develop a powerful and respected business. Markets your home through their own single office. Marketing Throughout an Extensive Network The Average Agent Stacye Mallory
  12. 12. Marketing Your Home to the Publi c Aggressive advertising plays a prominent role in our marketing of your property. Ads will be customized with your home’s specific features and placed in the appropriate publications. Simple Advertising: Major-Exposure Advertising The Average Agent Stacye & Lloyd <ul><li>Put up a yard sign. </li></ul><ul><li>Put the listing in the MLS (Multiple Listing Service). </li></ul><ul><li>Add it to the company’s black and white Homes Magazine ad. </li></ul><ul><li>Wait for the phone to ring. </li></ul><ul><li>The Denver Post </li></ul><ul><li>Brochure-box flyers </li></ul><ul><li>Internet presence </li></ul><ul><li>Blast e-mails to clients, </li></ul><ul><li>other agents </li></ul>Oh, and we cover the basics too: Upgraded yard sign Immediate MLS input Ad in a Real Estate Magazine Incorporation into all company ads
  13. 13. How Your Home Is Presented in Marketing As your agent, my team will design comprehensive color informational brochures and flyers available to potential buyers and their agents. This “take home” material enhances the potential buyer’s ability to remember the special features of your particular home. In addition, I feature a list of all our properties for sale on my website. This way, your home is exposed to all buyers who look at any of our properties. MLS print-outs for flyers. Full-Color, Maximum-Exposure Brochures The Average Agent Stacye & Lloyd
  14. 14. Aggressive Marketing to Fellow Agents Following our office caravan, a Brokers' Open House can be scheduled. I will act as hostess/host and invite all area agents to preview your home. This event will be announced through the Multiple Listing Service bulletins on the computer, and printed flyers will be provided to all member real estate offices. We will provide refreshments, with your permission. Brokers' Open Houses will be scheduled throughout the marketing of your home. We offer agent incentives to make sure that your property is the one agents have seen and have knowledge about. Even if the other agents do not have a buyer client at this time, we want the agents to have seen your home. Little marketing to other agents. Concentrated Focus on Agent-to-Agent Marketing The Average Agent Stacye & Lloyd
  15. 15. Community Involvement Some community involvement. Our Commitment to Giving Back It’s important to us that our very rewarding careers allow us the resources to give back to the community that blesses us every day. I am proud to be a sponsor/volunteer of the following: The Average Agent Stacye & Lloyd <ul><li>Denver Rescue Mission </li></ul><ul><li>Colorado Food Bank </li></ul><ul><li>Heritage Christian Center </li></ul><ul><li>Medical Center of Aurora </li></ul>
  16. 16. Added services? Our Range of Free Services Includes: The Average Agent Stacye & Lloyd <ul><li>Unlimited fax sending and receiving </li></ul><ul><li>Free photocopying </li></ul><ul><li>Free Web browsing/Internet access </li></ul>Added-Value Service for Clients
  17. 17. Personalized Service From Affiliates Unknown I Proudly Offer These Alliances and Discounts: The Average Agent Stacye & Lloyd <ul><li>Saddle Rock Chiropractic, 3 free visits with any purchase or sale of property. </li></ul><ul><li>Bill Basquez, Vice President with The Colorado Real Estate Finance Group. Provides real estate loan services. </li></ul><ul><li>Patricia Rogers, Escrow Officer with First American Heritage Title Company </li></ul>
  18. 18. [email_address] [email_address] Contact Stacye and Lloyd Pratt Keller Williams DTC: 6300 S. Syracuse Way Suite 150 Englewood, CO 80111 Stacye: 303.229.2567 Lloyd: 720.231.7911 Fax: 866.231.7404 Insert Agent/Team Photo Here