2. • This artist has a similar aesthetic that I intend to
follow as I believe that this will appeal to my
target audience.
• I will also use some editing techniques to create
intertextuality.
3. • Shots of water, I intend to
include shots like these which
will create intertextuality.
4. • Out of focus shots
• This produces an ‘edgy’ effect
that will appeal to the
audience.
• I intend to include similar shots
and this will also produce
intertextuality.
5. • Range of locations
• I will adopt this in my own
music video to to illustrate the
lyrics of leaving.
• I intend to create similar shots
to these as intertextuality.
6. • Split-screen editing
• This unique editing technique
is something that appeals to
my target audience as it is
innovative.
• I intend to include this
technique to appeal to my
target audience and also use
this as intertextuality.
7. • Close up shots of artist
• This adheres to Andrew
Goodwins theory of music videos
to include close ups of the artist.
• I intend to include this to also
adhere to this theory
• Fast-paced editing
• This technique keeps the
audience engaged and I intend
to use this in my own music
video.
