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In Short – What We Do
What is Salespoints
Digital agency for increasing repeat sales
through customer engagement using
effective marketing automation
we plan
we develop
we integrate
we test
we manage
our client communication with a consumer
Results we have achieved
• Recovered unrealised sales opportunities
+15% in sales through abandoned cart recovery notifications
• Tailored email, push and SMS messaging
achieved through implementing 100+ customer segments
• Saving thousands of labour hours
through automation of marketing processes – automated contract
prolongations, client registrations, surveys
• Intensfied brand loyalty
We Have Trust
We are proud to represent companies we were happy to work with
Largest retail loyalty scheme
Transactional & Marketing newsletters
for segmentet customer base
Leading eShop in Latvia
Email newsletter development (HTML),
visitor tracking and email delivery
Largest e-shop in Lithuania
Transactional & Marketing newsletters
for segmentet customer base
Key player in Petroleum
Marketing automation
Email marketing, Push
Popup campaigns
Marketing & Transactional email
Push notifications
Leading mobile operator in the Baltics
what we do for telecoms
Experience working with the best
• Over 6 year experience / 2 major telecoms in Baltics
• Adjusted and improved customer communication, experience
• Reduced lost purchases, cart abandonment
• Upsell / Cross-sell to grow customer ARPU
On-site recognition targeted messaging
3. Upon key page visit it triggers precise
messaging through
• Triggered Email
• Triggered Push notification
2. Foxy script recognises visitor
after a click and tracks visitor
activities
1. Customer clicks on an email link.
Foxy tracker
Cart recovery of online sales
40 min
Customer adds item to a
cart...
.. but somehow drops
out, leaving the cart
trigger waits
for some time
Salespoints requests
contents of this cart
.. and delivers Push and/or email
with left cart contents
Client process automation example
• Renewal of subscriptions, client contracts
1. Detecting subscription’s expiration in the CRM
2. Based on segment logics of a new pricing offer is calculated
3. Delivery of new pricing offer via email & push
4. Detection of client activity – agreed or declined
5. New electronic contract/agreement is delivered to client’s email
deal is
saved!
Development of marketing materials
• Template building for
marketing, transactional and
triggered campaigns
• Mini-landing pages to collect
customer’s data
Why Salespoints?
• Not just a platform, but a real human power
• Best in industry deliverability rates
SOCIAL INSTANT MESSENGERS
POP-UPS ON WEBSITE
SMS DELIVERY
SMART EMAIL MESSAGING
PUSH NOTIFICATIONS
and ON-SITE CHAT
• Own infrastructure
• Cross-channel mix
now in development
Our platform capabilities
Self-made platform for communication
• Popup, promo bars
• Search field recording
• Triggered emails and SMS
• On-site chat
• Transactional emails and SMS
• Marketing Newsletters
• PUSH notifications
• Facebook Messenger
WhatsApp for Business
now in development
while on-site
when left the site
Transactional messaging
Business-critical messaging, to help close sales and convert leads
• Unique Salespoints architecture –
Transactional delivery channels seperated;
• 100% uptime, based on CloudFlareTM technology;
Service SLA possible
• RESTful API for all operations with Salespoints data;
• Messaging activity board to control
real-time delivery;
• Almost 24/7 human support.
EMAIL SMS PUSH
Triggered messaging
Automated email, SMS or Push delivery upon a certain user activity:
• Shopping cart abandonment;
• Visit of specific pages on site;
• Clicking link or opening an email or push;
• Reacting to a popup advertising;
EMAIL SMS PUSH POPUP
Marketing messaging
• Send marketing campaigns to granual
segments of your contact list
• User-friendly message builder
• Easy message editor (drag&drop)
• Features other major platforms don’t have
• Large Stock image gallery to use
• Full reporting on campaign results
• Fast & reliable delivery
• 100% GDPR compliance
EMAIL SMS PUSH POPUP
On-site advertising
Overlays & Promo bars, tailored to each site visitor at website helps to
maximize engagement
Widely used to:
• Grow your email list
• Get users to stay on your site
• Promote special offers
• Get more signups
• Provide Support
Salespoints Popups include:
• Easy Drag and Drop editor
• URL targeting
• Effective scheduling
• Advanced analytics
• Exit Intent logic
Ed Boitmanis
Salespoints
marketing lead
E-mail: ed@salespoints.co
Phone: +371 27421731
Address: Lāčplēša str. 57, Rīga
Ask, write - we will solve!

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Salespoints Direct Marketing Automation

  • 1. In Short – What We Do
  • 2. What is Salespoints Digital agency for increasing repeat sales through customer engagement using effective marketing automation we plan we develop we integrate we test we manage our client communication with a consumer
  • 3. Results we have achieved • Recovered unrealised sales opportunities +15% in sales through abandoned cart recovery notifications • Tailored email, push and SMS messaging achieved through implementing 100+ customer segments • Saving thousands of labour hours through automation of marketing processes – automated contract prolongations, client registrations, surveys • Intensfied brand loyalty
  • 4. We Have Trust We are proud to represent companies we were happy to work with Largest retail loyalty scheme Transactional & Marketing newsletters for segmentet customer base Leading eShop in Latvia Email newsletter development (HTML), visitor tracking and email delivery Largest e-shop in Lithuania Transactional & Marketing newsletters for segmentet customer base Key player in Petroleum Marketing automation Email marketing, Push Popup campaigns Marketing & Transactional email Push notifications Leading mobile operator in the Baltics
  • 5. what we do for telecoms
  • 6. Experience working with the best • Over 6 year experience / 2 major telecoms in Baltics • Adjusted and improved customer communication, experience • Reduced lost purchases, cart abandonment • Upsell / Cross-sell to grow customer ARPU
  • 7. On-site recognition targeted messaging 3. Upon key page visit it triggers precise messaging through • Triggered Email • Triggered Push notification 2. Foxy script recognises visitor after a click and tracks visitor activities 1. Customer clicks on an email link. Foxy tracker
  • 8. Cart recovery of online sales 40 min Customer adds item to a cart... .. but somehow drops out, leaving the cart trigger waits for some time Salespoints requests contents of this cart .. and delivers Push and/or email with left cart contents
  • 9. Client process automation example • Renewal of subscriptions, client contracts 1. Detecting subscription’s expiration in the CRM 2. Based on segment logics of a new pricing offer is calculated 3. Delivery of new pricing offer via email & push 4. Detection of client activity – agreed or declined 5. New electronic contract/agreement is delivered to client’s email deal is saved!
  • 10. Development of marketing materials • Template building for marketing, transactional and triggered campaigns • Mini-landing pages to collect customer’s data
  • 11. Why Salespoints? • Not just a platform, but a real human power • Best in industry deliverability rates SOCIAL INSTANT MESSENGERS POP-UPS ON WEBSITE SMS DELIVERY SMART EMAIL MESSAGING PUSH NOTIFICATIONS and ON-SITE CHAT • Own infrastructure • Cross-channel mix now in development
  • 13. Self-made platform for communication • Popup, promo bars • Search field recording • Triggered emails and SMS • On-site chat • Transactional emails and SMS • Marketing Newsletters • PUSH notifications • Facebook Messenger WhatsApp for Business now in development while on-site when left the site
  • 14. Transactional messaging Business-critical messaging, to help close sales and convert leads • Unique Salespoints architecture – Transactional delivery channels seperated; • 100% uptime, based on CloudFlareTM technology; Service SLA possible • RESTful API for all operations with Salespoints data; • Messaging activity board to control real-time delivery; • Almost 24/7 human support. EMAIL SMS PUSH
  • 15. Triggered messaging Automated email, SMS or Push delivery upon a certain user activity: • Shopping cart abandonment; • Visit of specific pages on site; • Clicking link or opening an email or push; • Reacting to a popup advertising; EMAIL SMS PUSH POPUP
  • 16. Marketing messaging • Send marketing campaigns to granual segments of your contact list • User-friendly message builder • Easy message editor (drag&drop) • Features other major platforms don’t have • Large Stock image gallery to use • Full reporting on campaign results • Fast & reliable delivery • 100% GDPR compliance EMAIL SMS PUSH POPUP
  • 17. On-site advertising Overlays & Promo bars, tailored to each site visitor at website helps to maximize engagement Widely used to: • Grow your email list • Get users to stay on your site • Promote special offers • Get more signups • Provide Support Salespoints Popups include: • Easy Drag and Drop editor • URL targeting • Effective scheduling • Advanced analytics • Exit Intent logic
  • 18. Ed Boitmanis Salespoints marketing lead E-mail: ed@salespoints.co Phone: +371 27421731 Address: Lāčplēša str. 57, Rīga Ask, write - we will solve!