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ECESU MAGAZINE
OZEVIN PROPOSAL
GENRE
•

Progressive Rock
• Rock and Roll
• Classic rock
(ELVIS, The Rolling
Stones, Pink Floyd)
JOURNALISM
• New Journalism/Gonzo

Journalism
(A journalist is free to participate in
events and circumstances)

• Feature article
• Conversational
• Informal
CONTENT MODEL
•Colourful, yet dusty
colours
•Only 3-4 teasers

•Recognisable: Elvis, The
Beatles, John Lennon
•close up/ medium shot
TITLE
•Groovy
•Retro
PUBLISHER
•

Nat Mags (National Magazine Company)
• Established in 1910
• Published 19 magazines in the UK, including:
Company, cosmopolitan, esquire
AUDIENCE
• 16-25
• All genders
• Popular magazine in
school
• Groovy, hippie, trendy
• Progressive Rock,
Rock and Roll, classic
rock
Music like Elvis, The Beatles, The
Rolling Stones, John Lennon, The
Smiths
SPECIFIC
READER

• Skirts, Levi's, penny
loafers, tie dye
• high wasted
trousers, madras
shirt
• Flat-top, crew cut,
DA (long hair
considered
rebellious)
• Concerts, sock
hops, drive in
movies, drive in
restaurants
ECESU
OZEVIN
ECESU
OZEVIN

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