1. DEBBIE WALL SALES & BUSINESS DEVELOPMENTDIRECTOR
210-833-7307 txpeach1@gmail.com 15909 Punta Bonaire Drive Corpus Christi, TX 78418
Sales industryexpert with more than 15 years of diverse experience leadinghigh-impact salesinitiatives. A skilled closer
dedicated to designing sales strategies that exceed client expectations and business goals. Proven ability to lead teams
and deliver projects on time with minimal error margin. Seeking opportunity to leverage unmatched entrepreneurial,
communication, and strategy skills to rejoin corporate workforce through cultivation of the sales portfolio of a growing
business.
AREAS OF EXPERTISE
B2B Sales Networking Team Leadership
Negotiation Customer Relationship Management Contract Management
Cold Calling
Project Management
Salesforce
Closing
New Account Development
Smartphones/Tablets
Promotions & Branding
Microsoft Products
EXPERIENCE & NOTABLE CONTRIBUTIONS
SST LLC Corpus Christi, TX 2013-Present
Freelance administration and operations service
INDEPENDENT CONSULTANT
Manage portfolio of clients to provide various administrative services including property management, catering, and
bookkeeping.
SEARS COMMERCIAL San Antonio, TX 2010-2013
Distributor of hotel-grade furniture, fixtures, and equipment grossing $800K+ in annual sales
REGIONAL SALES DIRECTOR
Closed B2B sales of appliances, televisions, lawn and garden equipment, fitness equipment, matresses and lifestyle products
in negotiation within various sectors including construction, property management, hospitality, corporate, government,
Energy Star programs, and municipal channels. Oversaw strategic business planning and forecasting with a focus on new
account development and relationship selling through complete, accurate assessment of potential client needs.
KEY ACCOMPLISHMENTS:
Developed custom price lists and managed price matrices for optimal profit margins.
Guided customers in setting up accounts on new commercial buying website.
Increased Sears’ commercial presence in the education and hospitality market segments through increased
prospecting and introduction of the Sears Commercial value proposition.
AMERICAN HOTEL REGISTER Mt. Vernon, IL 2007-2010
Distributor of hotel-grade furniture, fixtures, and equipment grossing $1.2M in annual sales.
REGIONAL SALES DIRECTOR
Led sales strategy for Furniture, Fixture & Equipment sales to major hotel chain franchises including Choice Hotels,
Wyndham, Mariott, and Hilton properties across Texas, Louisiana, and New Mexico region. Directed operations of full
turnkey services including standard and custom design requests.
KEY ACCOMPLISHMENTS:
Closed $5M+ in Furniture, Fixtures & Equipment contracts for new construction and renovation properties.
Optimized payment structures on new construction projects valued at $2M with 50% down payments.
Delivered 98% of projects within contractual agreement deadlines and 1% error margin.
2. SYSCO FOODS San Antonio, TX 2001-2007
Leading wholesale food distributor servicing franchise and independent retailers.
MARKETING/SALES ASSOCIATE
Established and maintained relationships with more than 45 chain and independent retailers across 5 cities to fuel
sales pipeline of $5M+ annually.
KEY ACCOMPLISHMENTS:
Proactively assessed client product and service needs to grow portfolio from $300K to $5M in 6 years.
Developed open communication channels and interfaced with clients and brokers to establish sales mix, cost menu
analysis, and sales cost options leading to optimal packages and 95% currency rate on accounts receivable.
Leveraged trade show networking to take advantage of various brand equity opportunities including new product
placements, menu analysis and redevelopment, new customers, and annual contracts .
EDUCATION & TRAINING
Coursework in Business Administration
VICTORIA COLLEGE | Victoria, TX
Training Courses:
Sales | Institution
Winslow Report | Institution
Miller Heiman Strategic Selling & Conceptual Selling | Sears Commercial