The 3 Stories Leaders Should Tell NOW in the age of CoronaVirus (and times of uncertainty)
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Leaders create organizational resilience and agility by telling stories. Build your skill as a storytelling leader. Discover the three leadership stories you should tell NOW as a leader during Coronavirus or other times of uncertainty.
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The 3 Stories Leaders Should Tell NOW in the age of CoronaVirus (and times of uncertainty)
- 1. The 3stories during C ronavirus www.StorytellingLeader.com leadersshouldtellNOW and times of uncertainty.
- 2. Dr. David Cooperrider, in his theory of Appreciative Inquiry, says that healthy & resilient organizations are attentive to 3 needs:
- 3. Continuity “The Thing That Will Never Change” Identity, values, founding principles
- 6. Leaders make these 3 needs alive and urgent… …by telling stories about them. (But which stories should leaders tell?) Simple. Tell these…
- 7. Here’s an example of a continuity story.
- 8. Here at Patagonia, our company really started back in the 1950s. Our CEO, Yvon Chouinard, was an avid rock climber who scaled the mountains of Yosemite.
- 9. Yvon wanted a better way to scale the rocks. So he began forging his own steel “pitons.” (That’s french for “little pegs.”)
- 10. This became a huge business. By the 1960s, it (and Yvon) were worth millions.
- 11. But his success caused a problem...
- 12. Soon there were countless pitons defacing the rocks. This grieved Yvon. “We have become an environmental villain,” he said. So, he made a radical decision…
- 13. He discontinued the product that built his business. But Yvon was an innovator. And he did what innovators do.
- 14. He brought something new: Small “chocks” that could wedge into the rocks without causing damage. They were an instant hit.
- 15. And that’s one thing that will never change. Today we are going through hard changes here at Patagonia. We don’t know exactly what our future will look like. But as you can see, our innovation in service to our planet always comes first.
- 16. A human protagonist (Yvon) You may have noticed the story included these elements: A problem
- 17. Satisfying resolution Strategic connecting message “Here’s whatI want youto know.” (Don’t forget this part.It’s important!)
- 18. Don’t become a PowerPoint zombie Stories animate your message. (Data and PowerPoint do not!) www.StorytellingLeader.com
- 19. Time to find your stories!
- 20. Continuity Tell me about a time when: • …we held to our values, even though it came with a cost. • …we were at our best at the beginning (Origin) Copyright © StorytellingLeader.com stories Find your
- 21. Novelty Tell me about a time when: • …you saw something valuable that we don’t have here. But imagine if we did! • …a sub group got compelling results. Imagine if we all did that! Copyright © StorytellingLeader.com stories Find your
- 22. Tell me about a time when: Transition • …you saw someone make a personally courageous decision to change • …we tried something, it didn’t work, and we learned something valuable • …we solved a tough problem. (“Eureka”)Copyright © StorytellingLeader.com stories Find your
- 23. These ideas are brought to you by The Leadership Story Deck
- 24. Dozens of leadership stories you can start telling now!
- 25. StorytellingLeader.com Discover the learning experience at
- 26. Contact David at David@DavidHutchens.com