Designing Presentations

TMKUNIVERSITY DESIGNING PRESENTATIONS MAKING SLIDES SEXY Presented by Andre Woolery

TMKUNIVERSITY Presentations are about grabbing your audiences ATTENTION + keeping them CAPTIVATED.

TMKUNIVERSITY ATTRACTIVE THINGS GAIN ATTENTION...

TMKUNIVERSITY I’m not an expert. but... I know the tools. I look for inspiration. I experiment.

FONTS....................... COLOR...................... COMPOSITION............ SHAPES..................... IMAGES...................... DESIGN......................

font variables font selection isn’t the only way to create visual effects with text. small manipulations can make distinctions between your copy.

do not fear using size to create impact .

all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. ALL CAPS CAN MAKE A STATEMENT. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all

Making text bold is a clear line of distinction.

color color is the quickest way to attract the eye but also create harmony, balance and emotion to any element in view.

use colors of the same tone and matching palette use colors of the same tone and matching palette use colors of the same tone and matching palette use colors of the same tone and matching palette use colors of the same tone and matching palette use colors of the same tone and matching palette

use color to create pop or accentuate a point.

keeping it simple sometimes works...

avoid light yellow on text. unless on black.

color doesnt always have to be drastic... it can also be subtle...

composition the blank canvas of a slide can be used to tell your story

you can guide a invisible lines viewers eye by simply with alignment creating and spacing you can guide a invisible lines viewers eye by simply with alignment creating and spacing you can guide a invisible lines viewers eye by simply with alignment creating and spacing you can guide a invisible lines viewers eye by simply with alignment creating and spacing

leaving empty white space is acceptable.

leaving empty white space is acceptable. and nothing has to be centered.

use the rulers for spacing use the rulers for spacing use the rulers for spacing use the rulers for spacing use the rulers for spacing use the rulers for spacing use the rulers for spacing

YOU CAN CREATE TEMPORARY GUIDES WITHIN YOUR SLIDES BY DRAGGING THE SIDES OF THE SLIDE LEVERAGE THE RULERS TO BREAK THE SLIDE UP INTO MEASURED PORTIONS WITH GUIDE LINES. THIS WILL HELP YOU CREATE AN INVISIBLE COMPOSITION , BALANCE, AND ORDER TO YOUR SLIDES THE VIEWER WILL UNCONSCIOUSLY RECOGNIZE THE ORDER IN THE SEEMINGLY CHAOTIC SLIDE

HEADLINES NEED SPACE IMAGES, GRAPHS AND LOGOS REQUIRE DEDICATED AREAS TEXT NEED TO BE A CONSISTENT POSITION

SHAPES boxes, triangles, arrows, and other shapes can all be manipulated and used for several graphical elements

TRANSFORM YOUR SHAPES.... ARROW ROUNDED RECTANGLE SPEECH BUBBLE

PLAY WITH THE BORDERS TO ADD DIFFERENT DIMENSIONS TO ANY SHAPE...

SOMETIMES IT IS AS SIMPLE AS CHANGING OPACITY AND SPACING OF A SERIES OF SHAPES TO MAKE A NEW SHAPE

CREATE ICONS FOUR SHAPES = WEB PAGE

USE THEM AS CONTAINERS MICHELLE PHAN TWITTER Instantly connect to what's most important to you. Follow your friends, experts, favorite celebrities, and breaking news. As one of the early adopters of YouTube, Phan established an early presence on the site and has since become the most subscribed beauty channel. She uses voiceovers in her tutorials, offering detailed and visually compelling instruction on everything from movie- and music-inspired looks to everyday tips and tricks.

USE THEM AS DESIGN ELEMENTS A SIMPLE TRIANGLE AND A LINE CAN TRANSFORM A SLIDE LAYOUT INTO SOMETHING WELL DESIGNED

IMAGES LET THE PICTURE DO THE TALKING...

FULL BLEED MAKE SURE THE TEXT CAN BE READ

CROP LIKE IT IS INSTAGRAM CROP LIKE IT IS INSTAGRAM CROP LIKE IT IS INSTAGRAM CROP LIKE IT IS INSTAGRAM CROP LIKE IT IS INSTAGRAM

STEAL LIKE A PRO

ALPHA MEANS THIS

get inspired web, product, packaging, business cards...

RADIO Radio is the wireless transmission of signals through free space by electromagnetic radiation of a frequency signiﬁcantly below that of visible light, in the radio frequency range, from about 30 kHz to 300 GHz.[1] These waves are called radio waves. Electromagnetic radiation travels by means of oscillating electromagnetic ﬁelds that pass through the air and the vacuum of space.

TELEVISION Television (TV) is a telecommunication medium for transmitting and receiving moving images that can be monochrome (black-and-white) or colored, with or without accompanying sound. "Television" may also refer speciﬁcally to a television set, television program, or television transmission.

2 # RULES OF SOCIAL ENGAGEMENT The clue is in the name … social media. Your ﬁrst instinct might be to tweet about your book, but what good does this do? These days, we buy from those we trust. This takes time to develop, so engage ﬁrst and sell second.

OUR POV: NATIVE CONTENT WHO IS THE BEST DISTRIBUTION PARTNER?

know the tools. look for inspiration. experiment.

nowgoplay!

THANK YOU.

Designing Presentations

The Media Kitchen

Designing Presentations