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RMIT Social Change Studio – Jennifer Thy
- 1. ne Mother ne Dollar WOMEN AND CLIMATE CHANGE Women form a disproportionately large share of the poor in countries all over the world.Women in rural areas in developing countries are highly dependent on local natural resources for their livelihood, because of their responsibility to secure water, food and energy for cooking and heating. The effects of climate change, including drought, uncertain rainfall and deforestation, make it harder to secure these resources. By comparison with men in poor countries, women face historical disadvantages, which include limited access to decision-making and economic assets that compound the challenges of climate change. Climate change disproportionately affects women. We need to ensure that women’s priorities and concerns are adequately addressed. www.un.org/womenwatch/feature/climate_change
- 2. JAN 2014 JAN 2014 AUSTRALIA: SOCIAL INDICATORS SOCIAL MEDIA PENETRATION AS A PERCENTAGE OF THE TOTAL POPULATION AVERAGE TIME SOCIAL MEDIA USERS SPEND ON SOCIAL MEDIA EACH DAY PERCENTAGE OF MOBILE USERS USING SOCIAL MEDIA APPS ON THEIR PHONE PERCENTAGE OF MOBILE USERS USING LOCATION BASED SERVICES ANY SOCIAL NETWORK facebook twitter google+ Linkedin instagram 73% 2H 05M 55% 14% AUSTRALIA: SOCIAL MEDIA USE SOCIAL MEDIA PENETRATION AS A PERCENTAGE OF THE TOTAL POPULATION AVERAGE TIME SOCIAL MEDIA USERS SPEND ON SOCIAL MEDIA EACH DAY PERCENTAGE OF MOBILE USERS USING LOCATION BASED SERVICES PERCENTAGE OF MOBILE USERS USING SOCIAL MEDIA APPS ON THEIR PHONE
- 3. NOW ? SUNDAY Mother’s Day MAY New & Expecting Mothers
- 4. SUNDAY Mother’s Day DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar DONATE DOLLAR1 Mothers Day ne Mother ne Dollar MAY posting DONATE DOLLAR1 Mothers Day ne Mother ne Dollar www.onemotheronedollar.org DONATE DOLLAR1 Mothers Day ne Mother ne Dollar On Mothers Day donate a dollar to www.onemotheronedollar.org for another mother on the otherside of the world in develping countries who are impacted by climate Change. Instead of the children giving to their mothers, why not children and a young mother such as yourself help another mother and her children, those who are less fortunate? DONATE DOLLAR1 Mothers Day ne Mother ne Dollar On Mothers Day donate a dollar to www.onemotheronedollar.org for another mother on the otherside of the world in develping countries who are impacted by climate Change. Instead of the children giving to their mothers, why not children and a young mother such as yourself help another mother and her children, those who are less fortunate? DONATE DOLLAR1 Mothers Day ne Mother ne Dollar On Mothers Day donate a dollar to www.onemotheronedollar.org for another mother on the otherside of the world in develping countries who are impacted by climate Change. Instead of the children giving to their mothers, why not children and a young mother such as yourself help another mother and her children, those who are less fortunate? Tweeting gramming WHen ? DONATE DOLLAR1 Mothers Day ne Mother ne Dollar JAN 2014 AUSTRALIA: SOCIAL INDICATORS SOCIAL MEDIA PENETRATION AS A PERCENTAGE OF THE TOTAL POPULATION AVERAGE TIME SOCIAL MEDIA USERS SPEND ON SOCIAL MEDIA EACH DAY PERCENTAGE OF MOBILE USERS USING SOCIAL MEDIA APPS ON THEIR PHONE PERCENTAGE OF MOBILE USERS USING LOCATION BASED SERVICES ANY SOCIAL NETWORK facebook twitter google+ Linkedin instagram 73% 2H 05M 55% 14% AUSTRALIA: SOCIAL MEDIA USE
- 5. WHAT ? New & Expecting Mothers One Dollar Donate To start the One Mother One Dollar checklist, donate via the Social Media promotional links to the official Oxfam Australia website: oxfam.org.au/onemotheronedollar Believing that small things can make a big change for the mothers of the world. $1 FOOD & WATER $10 FOOD,WATER & HEALTH $20 FOOD,WATER, HEALTH & CHILDREN’S EDUCATION$30 Check-list COMPLETE THE ONE MOTHER ONE DOLLAR
- 6. HOW ? ne Mother ne Dollar One Dollar Donate Mother to Mother Send AN E-CARD Check-list COMPLETE THE ONE MOTHER ONE DOLLAR Love Letter WAIT FOR MAIL Love Badges FAMILY SNAPSHOT! Facebook/ Instagram POST TO OXFAM
- 7. SO? ne Mother ne Dollar Facebook/ Instagram POST TO OXFAM FAR AWAY IS NEVER TOO FAR FOR A Mother’s Love
- 8. TIME ? EXPECTING MOTHERS Christmas 1st birthdays BABY SHOWERS mother's day special holidays social media DONATE DOLLAR1 Mothers Day ne Mother ne Dollar