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Consulting - Sales Training - Presentations
Marketing Consulting – streamline your
international sales approach, use
professional presentations & improve
your corporate design

Increase your profits – streamline your process

Sales Training, Intercultural Training &
Presentation Skills – increase your profits
& impress your audience

It’s all about results
Consulting

Training

Sales Training

Presentation
Design

Presentation
Skills Training

Corporate
Design

Intercultural
Training
(“SingaporeGermany”)

sales & marketing support on a corporate and individual level
• 

we make sure that the market knows you, we help your employees to sell the product, we
integrate your sales approach into your client relationship management systems – we streamline
your sales process

• 
Beyondwe connect thetake action to achieve great results
theory: how to German speaking business community in Germany and Singapore
•  we are the only dual language sales & marketing consultants in Singapore
English & German
from prospect to
client – the
creation of long
term value
CONSULTING
Many client appointments and
presentations are not structured and
do not bring the expected results.
We believe in strong customer focus
in combination with a structured
step-by-step approach to enable
front office staff and management
to be more successful in today’s
competitive markets. For us, sales &
advisory training means to be highly
result orientated, process focused &
based on "easy to use techniques”.
Starting with the basics, we focus on
a logical structure, motivation and
effective client handling to build a
strong foundation first. The aim is to
increase the confidence level and
success rates of sales staff as well as
showing management ways to
further enhance and diversify their
sales techniques and management
techniques. On top of this, our
approach offers sales managers an
easy-to-apply tool to incorporate
their sales staff and to control them
in an efficient manner – all in all an
extremely effective sales process,
which is easy to implement.	
  

•  Marketing Platform – advertise effectively (aditus)
•  CRM-Integration – collect, use and keep client information
•  Sales-Coordination – standardize the sales process
SALES TRAINING FOR SALES STAFF & MANAGEMENT
•  How to use an elevator speech – make people remember you
•  How to structure a client appointment – based on SAM
•  How to analyze the client’s needs – the art of listening
•  How to use the client’s language – build rapport
•  How to highlight your strengths – unique selling propositions
•  How to focus on cross-selling – increase attractiveness
•  How to make commitments – strategic follow-up
•  How to approach potential clients – networking skills
 
PRESENTATIONS & PRESENTATION DESIGN
• 
• 
• 
• 

Analyzing your client’s needs – key areas of your pitch
Presentation design – according to your layout requirements
Sales pitch design – implementation of your key content
Presentation Skills training – your wording & visualizing results
aditus marketing platform – www.aditus-singapur.com
•  the first online guideline in German & English language for your business in and for Singapore
•  online & on site, we are where your client is – naturally also in German
•  we represent your business in a modern & professional way
about the founder of appario

Lars Culmann, relies heavily on his 20+ years of
experience in client-facing advisory, sales, and
trainer roles at some of the world’s top companies
(manufacturing & financial industry). “Sales and
advisory training in all industries is really all about
understanding common goals and putting the
client first.” he says. “Once a sales team
understands that their goals need to be in-line with,
and never opposed to their clients’ needs, the
training takes a natural path to success.” Already
having worked extensively in sales and advising in
both the United States and Europe, Culmann
made the move to Singapore in 2007 as Head of
Private Banking with HSH Nordbank, establishing
their private banking office and gaining valuable
local knowledge in the process. Since then, he has
been based in Singapore, working with BNP Paribas
as Vice President. The move from practicing to
training others was a logical next step, “The beauty
of his training module is that it flows naturally from a
good, intuitive sales approach. Many times a
team’s weak points stem not from a lack of talent,
but from a poor understanding of motivation and
the reward process. With his strategic sales &
advisory approach, he brings these in-line, while
giving teams concrete techniques that will
immediately improve their performance.”

	
  

Lars Culmann
MBA
Diplomkaufmann

reliable – realistic - result-oriented
contact	
  us	
  
appario	
  Pte	
  Ltd	
  
929	
  Bukit	
  Timah	
  Road	
  #07-­‐18	
  	
  
Singapore	
  589642	
  
Tel:	
  (65)	
  9772-­‐1044	
  
E-­‐mail:	
  lars.culmann@appario.net	
  
Web:	
  www.appario.net	
  	
  	
  	
   	
  
Web:	
  www.aditus-­‐singapur.com
Web:	
  www.aditus-­‐singapore.com

	
  
	
  
	
  

	
  	
  
	
  Social	
  Media:	
  www.facebook.com/appario	
  
	
  Social	
  Media:	
  www.facebook.com/aditusSingapur	
  

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appario - sales training & consulting 2014

  • 1. powered by appario Consulting - Sales Training - Presentations
  • 2. Marketing Consulting – streamline your international sales approach, use professional presentations & improve your corporate design Increase your profits – streamline your process Sales Training, Intercultural Training & Presentation Skills – increase your profits & impress your audience It’s all about results
  • 3. Consulting Training Sales Training Presentation Design Presentation Skills Training Corporate Design Intercultural Training (“SingaporeGermany”) sales & marketing support on a corporate and individual level •  we make sure that the market knows you, we help your employees to sell the product, we integrate your sales approach into your client relationship management systems – we streamline your sales process •  Beyondwe connect thetake action to achieve great results theory: how to German speaking business community in Germany and Singapore •  we are the only dual language sales & marketing consultants in Singapore English & German
  • 4. from prospect to client – the creation of long term value CONSULTING Many client appointments and presentations are not structured and do not bring the expected results. We believe in strong customer focus in combination with a structured step-by-step approach to enable front office staff and management to be more successful in today’s competitive markets. For us, sales & advisory training means to be highly result orientated, process focused & based on "easy to use techniques”. Starting with the basics, we focus on a logical structure, motivation and effective client handling to build a strong foundation first. The aim is to increase the confidence level and success rates of sales staff as well as showing management ways to further enhance and diversify their sales techniques and management techniques. On top of this, our approach offers sales managers an easy-to-apply tool to incorporate their sales staff and to control them in an efficient manner – all in all an extremely effective sales process, which is easy to implement.   •  Marketing Platform – advertise effectively (aditus) •  CRM-Integration – collect, use and keep client information •  Sales-Coordination – standardize the sales process SALES TRAINING FOR SALES STAFF & MANAGEMENT •  How to use an elevator speech – make people remember you •  How to structure a client appointment – based on SAM •  How to analyze the client’s needs – the art of listening •  How to use the client’s language – build rapport •  How to highlight your strengths – unique selling propositions •  How to focus on cross-selling – increase attractiveness •  How to make commitments – strategic follow-up •  How to approach potential clients – networking skills   PRESENTATIONS & PRESENTATION DESIGN •  •  •  •  Analyzing your client’s needs – key areas of your pitch Presentation design – according to your layout requirements Sales pitch design – implementation of your key content Presentation Skills training – your wording & visualizing results
  • 5. aditus marketing platform – www.aditus-singapur.com •  the first online guideline in German & English language for your business in and for Singapore •  online & on site, we are where your client is – naturally also in German •  we represent your business in a modern & professional way
  • 6. about the founder of appario Lars Culmann, relies heavily on his 20+ years of experience in client-facing advisory, sales, and trainer roles at some of the world’s top companies (manufacturing & financial industry). “Sales and advisory training in all industries is really all about understanding common goals and putting the client first.” he says. “Once a sales team understands that their goals need to be in-line with, and never opposed to their clients’ needs, the training takes a natural path to success.” Already having worked extensively in sales and advising in both the United States and Europe, Culmann made the move to Singapore in 2007 as Head of Private Banking with HSH Nordbank, establishing their private banking office and gaining valuable local knowledge in the process. Since then, he has been based in Singapore, working with BNP Paribas as Vice President. The move from practicing to training others was a logical next step, “The beauty of his training module is that it flows naturally from a good, intuitive sales approach. Many times a team’s weak points stem not from a lack of talent, but from a poor understanding of motivation and the reward process. With his strategic sales & advisory approach, he brings these in-line, while giving teams concrete techniques that will immediately improve their performance.”   Lars Culmann MBA Diplomkaufmann reliable – realistic - result-oriented
  • 7. contact  us   appario  Pte  Ltd   929  Bukit  Timah  Road  #07-­‐18     Singapore  589642   Tel:  (65)  9772-­‐1044   E-­‐mail:  lars.culmann@appario.net   Web:  www.appario.net           Web:  www.aditus-­‐singapur.com Web:  www.aditus-­‐singapore.com            Social  Media:  www.facebook.com/appario    Social  Media:  www.facebook.com/aditusSingapur