product research

1. Text
The story is based onhow theyhave taken special time tomake sureeach song has meaning to produceanexciting new album.
Therefore thepurposeofthetext is toinform thereader about thenew album is going tobe the best one yet and alsoto hint
about tours inthenear future.The articleis chatty as they have a laugh abouthow theyareususally ona tight timescheduleto
produce albums and thengo onto tour. Also Gerhard says that hes glad ittooklonger andwent through each individualsong
over again. Also the articletalks about how ittooka whiletofigureout‘whatthey were going todo this time’ hesays while
laughing shows that heis nowcalmaboutthesituation. Thereis a rangeofsentences usedin the articlefrom long sentences
with a lot ofexplanation such as there aremany oftmes wehad to moveon ourfeetquickly and say no the albums taking a
turn and we need toaccept it becauseifwefight itwill end upwith a recordthat doesn’t make any sense.Yet they useshorter
sentenes to catchpeoples attention such as ‘oh its flithy’ this wouldattractsomereaders. Ellipsis (we’rebeing thebestmcrwe
can be) The we’reiis shortened for weare andalsothemcris shortenedfor my chemicalromance. Words in thearticlethat are
used such as ‘emosuperstars’‘frontman’ ‘spotlight’ ‘game plan’all standout because it shows that genretheband areand
spotlightsuggests that the new albumis going tomakethem the nexthit. ‘We’re being thebest mcr we canbe’ shows the band
is joking saying that this newalbum is going to bethebest yet andthereforethelanguage is used informal. This mayattract the
audience andfans tothearticlebecause itshows thatthey are a fun confident bandand also hints toa new albumbeing
released soonandpossibly tours as to bethebestthey wouldneed toimprove onwhat theyalready havedone.
The Guttenbergprinciple design
In the terminal optical area there is
small images related to the band in
the recordingroom. From this we
can get a small insightto their new
album. In the primary optical area
there is a small black box with bold
red writingwhich says ‘NEWS’ in
capitalsthis would attractthe
reader as itstands out from the rest
of the articleand also because
people liketo find out new
interesting information also in this
area next to the news sign there is a
small header which says ‘world
exclusive’this would also attract
the reader and fans becausethey
would want to find out the
information before anyone elseand
latestupdates. In the strong fellow
area this is where all themain text
is based such as the articleand
extra information on the side this
makes it clear to the reader where
the text begins and how to followit
the pictures also surround thetext
which makes it easier to see. In the
weak fallowarea there is justmore
images of the band/ main singer to
make itclear on whop the articleis
about. It also keeps the viewer
interested visually aspeoplelike to
look at images of their favourite
bands to either valuetheir looks or
to admiretheir talent, no one likes
to read a page full of text as itlooks
dull and boring.
Main Image
The image has beenmanipulatedto black andwhite this
connotes the punk/rock genre ofthe band such as the
stereotypicalred/blackcolours. The image alsobacks up
the article whichtalks about behind the sceneswith My
Chemical Romance. The mainlarge image is off the lead
singer, all ofthe imagesare takenat their concerts andin
studiopractice, this draws the reader to the image as it is a
good insight to see howtheyare live andmaydraw the
reader to the article fromfollowing the images therefore
the mainimage createsa sense of directionbetweenboth
pages. The mainimage impliesthat he is the mainfocal
point as he hasa page of the magazine to himself whereas
the other bandmembers onlyhave a small proportionof
the page this maybecausehe is the leadsinger he would
be the most recognized. The waythat he is stoodsuch as
on his
Headline
‘We’re being the best MCR we canbe’ shows to the audience that theykeep improving their music. It also
shows that the bandis working hardfor their fans. The ‘mcr’ shows that the bandare alreadybig inthe
music industrybecause theyhave shortenedtheir name from‘mychemical romance’ thisshows that they
are alreadyrecognized andpopular as theydon’t needtheir name to be noticed. The waythat ‘the best
mcr’ is in white comparedto the rest of the headline beinginredwritingis a well recognizable indication
on who the article is goingto be about.
House Style
The font that is used is a standard plainfont tomakeit easy for
the reader toreadandit has beenset intocolumns to makeit
easy for thereader tofollow the article. Thefont that is usedin
the headlineis generally used onthe frontcover and in the
contents pageofthe magazine. This fontlooks old andtornwhich
expresses theband genrewellas thegenreis rock. Alsothe
articlestarts with a largeletterMto make itclear tothereader
where thearticlebegins it also makes thearticle standoutand to
attractthereader. The layoutofthemagazineis informalas on
one sideyou havethelead singer ofthebandthis makes itclear
to the audienceand fans what the articleis going to beabout. On
the right sideofthepage this is whereall ofthe textis aboutthe
articlewith the main textin the middleofthepage which is
surrounded bypictures and quotations ofthebandto makeit
clear whothearticleis going to beabout. On the rightnext to the
text thereis a small columnaboutnewtracks this willattract fans
as they wouldwant toknowaboutthenewalbum and exclusive
information aboutthenewtracks.The colour scheme is red,
white andblack this fits thebands style andrepresents thegenre
oftheir music well. On theleft handsideatthetop ofthe page
this is the only writing onthis pagethere is a smalltext boxthat
says ‘NEWS’ andbesides this says ‘worldexclusive’ this is written
in a red styled filmstripin bold capital whitewriting this makes it
stand outto readers and fans.Also theimages blend into the
black backgroundwhichmakes the red and whitewriting stand
out and makes itmorerecognizables.