Bryan G. Griffith has extensive experience in marketing, advertising, social media, and digital strategies. He holds a Bachelor of Science in Business Administration in Marketing and Interactive Advertising from Rider University, where he graduated summa cum laude. He has held several marketing coordinator roles and developed strategies that increased enrollment by over 70% and digital reach by over 114%. Currently, he manages social media and digital properties for over 65 dental offices.

1. Leadership
Computer Skills
Skills
Social Media
Bachelor of Science in Business Administration
Major: Marketing & Interactive Advertising
GPA: 3.756
Summa Cum Laude
Third place (2011)
Developed financial and marketing strategies for the launch of OTC
allergy medication, acquisition of a beauty skin care product, &
development of hormone therapy medication for prostate cancer
Presented strategies at Johnson & Johnson’s headquarters in
New Brunswick, NJ in front of a panel of judges against 11 other schools
Alpha Lambda Delta Honor Society
Photoshop
Illustrator
Excel
PowerPoint
Hootsuite
Beta Gama Sigma Honor Society
Omicron Delta Kappa Honor Society
Dean’s List Every Semester
2012 Recipient SAP Scholarship
Recruitment Chair: Marketing &
Advertising Student Association
2012 Rider University’s
President’s Award Committee
Facebook
Twitter
Reddit
Marketing and advertising strategy
Writing and verbal
Combining interactive and traditional
media
Design and Analytical
Integrated marketing
communications
Interpersonal and team working
Public speaking and presentation
Customer service/recruitment
Rockland Community College Summer Camps (Suffern, NY)
Developed and implemented new re-branding strategy
Created brochure, poster, banner, and interactive print designs
Managed multiple social media accounts and collected media content
Organized camp communications and promotional e-blasts
Created a new camp website with blog and SEO (www.rccsummercamps.com)
Increased camp enrollment by over 70%
Brainstormed creative marketing and advertising ideas to local businesses
and organizations to help build awareness and increase interaction
Created print and web designs
Huntington Learning Center, Corporate (Oradell, NJ)
Coordinated and developed marketing activities for over 34 company centers
Organized print schedule, direct mail, and other marketing initiatives
Ran marketing help desk and managed execution of print/design materials
The Great Atlantic & Pacific Tea Company (A&P), Corporate (Montvale, NJ)
Coordinated digital marketing activities for 6 supermarket banners
Organized social media schedule, weekly e-blasts, website sliders, digital
campaigns, and digital coupons
Managed social media accounts for Facebook, Twitter, Pinterest, & Instagram
Developed new social media analytics system which resulted in an increase of
over 114% in reach and engagement and over 500% in likes/followers.
Pinterest
Instagram
Bryan G. Griffith
Digital Marketing Coordinator// 5/2015 - 9/2015
Marketing Coordinator// 8/2014 - 12/2014
Marketing Coordinator// 11/2012- 08/2014
Marketing/Adv Consultant// 10/2013 - Present
J&J National Business Case Competition// 2011 - 2013
Northeast Dental Management (Paramus, NJ)
Manage all social media & digital mkt properties for over 65 dental offices
Content strategy resulted in a 30% increase in Facebook likes
Reputation mgmt lead to 220% avg increase per office, with avg rating of 4.5
Leverage demandforce for email campaigns and runs NEDMs intranet portal
Produced over $55,000 in additional revenue through various mkt initiatives
Rider University// 2009 - 2013
Social Media Manager// 9/2015 - Present
DemandForce
(845) 641-9498 BryanGGriffith33@gmail.com
Chestnut Ridge NY, 10977
www.BryanGriffith.wix.com/resume
Resume
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