3 employee engagement 2011
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Some key communications tactics for successful employee engagement programs.
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3 employee engagement 2011
- 1. Communications Tactics for Successful Employee Engagement Programs JP Morgan Chase February 8, 2011 Susan McPherson Senior Vice President
- 3. Why Should I Care? Strong Values Career Enhancement Respected Leadership Social Relevance Financial Stability External Visibility of Brand Community Investment Local Value of Equity Employees
- 11. Examples
- 12. Starbucks Employee Involvement Employees are encouraged to ask customers how make improvements. By having real-time conversations, employees put a human face on both their fans and detractors. They can go online and see who is a company fan and relate to them as individuals, not just a number. By involving employees, Starbucks is not only building loyal customers, but a highly engaged workforce.
Editor's Notes
- Employee are the center of everything. If they are engaged, the rest will follow.
- Also known as….
- Not to mention increased productivity, workplace safety and customer service improves.
- These should be your driving forces behind the tactics to be successful In conjunction with external outreach, social media can also be a cost-effective communications approach to engage with internal stakeholders such as employees and supply chain partners. embedding sustainability within a business becomes a far more organic and value-aligned operation.
- Design for business outcome (the business must underscore the platform)
- Consistency – stick to it so it can be expected and predicted and anticipated. Just “like-me” factor – we’re all in this together
- Consistency – stick to it so it can be expected and predicted and anticipated. Just “like-me” factor – we’re all in this together
- Too many companies forget that by involving employees in the process, they are contributing to their engagement. By involving employees and showing them what they do is important – Starbucks is building not only loyal customers, but loyal and highly engaged employees.
- Our Brew - the cultural guidepost that defines who we are and how we’ll work toward success
- Forbes recognized Patagonia as a top 25 company and Working Mother has listed it as a best place to work for 10 years. One of first companies to offer on-site daycare
- Personalized Learning Accounts: IBMers manage their own opportunities to learn new skills IBMers in the U.S. have Personalized Learning Accounts to fund their continuing education, with IBM contributing up to $1,000 annually. WEB EXCLUSIVE Your IBM+ Employee Orientation: New program focuses on the total experience More than an orientation program, this complete package of learning and development activities supports IBMers during their critical first two years. Diversity 3.0: A New Charter In July 2008, IBM announced a new diversity strategy to address the ever-changing realities of the global marketplace. Health & Wellness: Cardiovascular and Diabetes Wellness Camps in India This preventative program for our employees focuses on the high risk of cardiovascular disease and diabetes
- eating organic or reducing office waste, for example
- eating organic or reducing office waste, for example