Lauren Elizabeth Miller
lemiller544@gmail.com  (618) 604-8393
Motivated, positive and collaborative professional who is able to apply
strong skills in public relations, marketing, writing and social media.
EXPERIENCE
Social Media Assistant - MSU College of Business Facebook Page 2015
 Created content to be posted on Murray State University’s
College of BusinessFacebook Page
 Received approvalfor all content by professor (timeliness, creativity,
appropriatenessand relevance)
 Deployed avariety of content for each post (e.g. pictures, text, videosand links)
 Evaluated the page’s metrics and analytics
Media Relations Director -Real WorldMarket Event 2015
 Created event title, signage and logo
 Planned and implemented strategies to create buzz and maximizenumber of
attendees
 Wroteand distributed pressreleases to the university and localnewspaper, radio
stations and local high schools
 Set-up event, registered and directed attendees, answered attendee’s questions
and closed event
Senior Capstone - You Matter Campaign 2015
 Collaborated with team members weekly to complete project
 Researched demographics of target marketand national best practices
 Met with client to answer questions and receive input
 Planned advertising, event, social media, e-blasts and word of mouthtactics
 Planned entirecampaign and pitched to client
Accomplishment
Client and attendingprofessorsunanimously voted to select our campaign
from amongour competitors
LEARNING AND DEVELOPMENT
Member - Public Relations Student Society ofAmerica(PRSSA) 2012-2015
 Attended meetings
 Evaluated and discussed possiblesolutions to currentissues
 Analyzed currentpublicrelationstopics and trends
 Listened to community membersspeak about local businesses
Participant - International Business Seminars 2014
 Listened and participated in seminars
 Researched the companiesvisited
 Attended presentations at Lloyd’s of London and Hard Rock Café Paris
 Wrotepaper describing experiences and lessonslearned
Accomplishment
A section of my paper was selected to be posted on the InternationalBusiness
Seminar’s Facebook Page
One of my photos wasselected to be uploaded to the International Business
Seminar’s Instagram account
Intern - I Do Events 2014
 Set-up and closed events
 Utilized inventory to create desired results
 Ensured every detailwas completed per the client’s specifications
 Exceeded expectations established by the client
 Addressed and corrected any issues identified
 Managed relationships with clients
EDUCATION
Murray State University
Bachelor of Science | Public Relations | Minor in Marketing
Accomplishment
Dean’sList
SKILLS
Public Relations  Marketing  Event Planning  Social Media  Editing
Campaign Planning  Time Management MarketingCommunications
Strategic Public Relations Planning  Communicating Team Work
 Organization  MediaRelations  ContentDevelopment  Writing

Resume201509161239

  • 1.
    Lauren Elizabeth Miller lemiller544@gmail.com (618) 604-8393 Motivated, positive and collaborative professional who is able to apply strong skills in public relations, marketing, writing and social media. EXPERIENCE Social Media Assistant - MSU College of Business Facebook Page 2015  Created content to be posted on Murray State University’s College of BusinessFacebook Page  Received approvalfor all content by professor (timeliness, creativity, appropriatenessand relevance)  Deployed avariety of content for each post (e.g. pictures, text, videosand links)  Evaluated the page’s metrics and analytics Media Relations Director -Real WorldMarket Event 2015  Created event title, signage and logo  Planned and implemented strategies to create buzz and maximizenumber of attendees  Wroteand distributed pressreleases to the university and localnewspaper, radio stations and local high schools  Set-up event, registered and directed attendees, answered attendee’s questions and closed event Senior Capstone - You Matter Campaign 2015  Collaborated with team members weekly to complete project  Researched demographics of target marketand national best practices  Met with client to answer questions and receive input  Planned advertising, event, social media, e-blasts and word of mouthtactics  Planned entirecampaign and pitched to client Accomplishment Client and attendingprofessorsunanimously voted to select our campaign from amongour competitors
  • 2.
    LEARNING AND DEVELOPMENT Member- Public Relations Student Society ofAmerica(PRSSA) 2012-2015  Attended meetings  Evaluated and discussed possiblesolutions to currentissues  Analyzed currentpublicrelationstopics and trends  Listened to community membersspeak about local businesses Participant - International Business Seminars 2014  Listened and participated in seminars  Researched the companiesvisited  Attended presentations at Lloyd’s of London and Hard Rock Café Paris  Wrotepaper describing experiences and lessonslearned Accomplishment A section of my paper was selected to be posted on the InternationalBusiness Seminar’s Facebook Page One of my photos wasselected to be uploaded to the International Business Seminar’s Instagram account Intern - I Do Events 2014  Set-up and closed events  Utilized inventory to create desired results  Ensured every detailwas completed per the client’s specifications  Exceeded expectations established by the client  Addressed and corrected any issues identified  Managed relationships with clients EDUCATION Murray State University Bachelor of Science | Public Relations | Minor in Marketing Accomplishment Dean’sList SKILLS Public Relations  Marketing  Event Planning  Social Media  Editing Campaign Planning  Time Management MarketingCommunications Strategic Public Relations Planning  Communicating Team Work  Organization  MediaRelations  ContentDevelopment  Writing