AUGMENTED REALITY AND THE MICROSOFT HOLOLENS
Brad A. Henry
EduTechnologic
The Ohio State University - PHD Researcher
AUGMENTEDREALITY
Introduction
AR vs VR vs Holographic?
AR/VR Forecast for Growth
AR Players
Why Digital Overload Is Now Central to the Human Condition
Mixed Reality
Wearables/IOT
Hololens
ODG/GLASS/OCULUS/HOLOLENSE
AR vs VR vs Holographic
http://video.cnbc.com/gallery/?video=3000485623
150BBY2020
AR/VR Forecast for Growth
http://techcrunch.com/2015/04/06/augmented-and-virtual-reality-to-
hit-150-billion-by-2020/#.gmbhs86:R0vA
AR SOFTWARE PLAYERS
Company Software Platforms
Daqri AR Toolkit iOS/Android Open Source
Daqri Industrial 4D Android Heat and digital
sensors
Magic Leap Magic Leap Android Retina Display
Metaio Metaio iOS/Android Gobbled up by Apple
Google Tango Android 3D Augmented Reality
Intel/Recon Recon Android Athletic AR
GoPro/Google Odyssey Android 16 camera VR Rig
Auramsa Aurasma Android/iOS
Blippar Layar Android/iOS/Windows Commercial
Infinity AR
Wikitude (SLAM- 3D
Tracking)
Android/Apple Commercial
mixare Andoid/Apple Open Source
Total Immersion
Structure AR Structure Apple 3D Scanner with AR
capabilities
PT Vuforia Applie/iOS
AR HARDWARE PLAYERS
Maker Name Type of Device Type of Device Audience Price
Microsoft Hololens Augmented Reality Headset Gaming/Office/Medic
al
$3000
Google Glass (Project Aura) Augmented Reality Glasses Enterprise/Medical 1500
Daqri Helmet Augmented Reality Helmet Industrial
Cast AR Augmented Reality Glasses with remote Gaming/Office Recalled
Levano/Google Augmented Reality Phone Gaming/Home/Indus
try
500
Epson Moverio BT-200 Augmented Reality Glasses 700.
Osterhout Design
Group (ODG)/21st
Century Fox
R-7 Smartglasses Augmented Reality 2750
Garmin Varia Vision Augmented Reality
for cyclists
400
Intel/Recon
Instruments
Recon Jet Augmented Reality biking/skiing 499
Intel RealSense
GoPro/Google Odyssey Android 16 camera VR Rig VR/AR 360
experience
15000
Infinity AR/Luminis DK-50
THEOVERLORDSAREUPONUS
Why Digital Overload Is Now Central to the Human Condition
Average 8 hours per day consuming media
HP/LEGO/CRAYOLA/DISNEY
Education & Learning
Medical
DAQRIHELMET/FACIALRECOGNITION/INTERACTIVEMRROR
Consumer vs. Industry
Mixed Reality
BIACORE3000FORCANCERRESEASRCH
AR Fundamentals
Tango
COMPUTERS AS AN EXTENSION OF YOU
Wearables/IOT
MEDICAL
Wearables/IOT
Hololens
CASEWESTERNUNIVERSITY
Hololens
GAMING
Hololens
I
Holo Cinema

Augmented reality and hololens

Editor's Notes

  • #8 Dopamine! A new report from ZenithOptimedia estimates people spent eight hours a day consuming media in 2015, and a recent comScore study reported that the time individuals spent on smartphones consuming digital media increased by 90% from 2013 to 2015 in the US.
  • #9 HP on Wednesday unveiled an upgraded Sprout desktop PC that keeps the nifty features of its predecessor — namely, overhead cameras that can convert real objects into 2-D and 3-D digital images — and adds a few more, like a 20-point touch pad that doesn’t require a keyboard or mouse. The company calls the Sprout Pro a “blended reality” computer for its combination of physical, digital and augmented reality functions. Digital images, for example, can be redesigned into products that can then be converted into real objects using a 3-D printer. The company will market the Sprout Pro to educators and creative professionals. But with a price tag of $2,199 when it becomes available in February — about $300 more than the previous model — the PC may remain a niche product “until 3-D printers mature and go mainstream,” said tech analyst Rob Enderle in an e-mail.
  • #11 Facial Recognition and makeup – including Sephora Ralph Lauren launched interactive mirrors in its New York City flagship store on Wednesday.  You can now change the lighting in the fitting room, request a different size, browse through other items in the store, orinteract with a sale associate through the mirror.Â