1. BAHAR OZKAN
Current Address Uptown Mirdif, DUBAI
Mobile 971-52 4965640
e-mail baharbas@yahoo.com
WORK EXPERIENCE
R2D2 ADVERTISING AGENCY 2014-2015
Client Relations Director
 She executed variety of advertising projects simultaneously for the existing
and promising new clients
 She managed and inspired the creative team to win the pitch for John Deere
tractors. Carried out the launch campaign for the new product line according
to the strategic plans that she also executed
 She prepared the media plan and the budget of the campaign according to
the needs of one of the newly launched John Deere tractors in Turkish
market
 She held down media productions, photo shoots and followed up production
processes of the printed materials
 She made valuable contributions in terms of improvement of internal
communication and work flow processes within the agency
R2D2 ADVERTISING AGENCY 2007-2008
Account Director
 She was responsible for three key clients acting in different sectors, ranging
from insurance, education to second-hand online vehicle sales portal
 She liaised with various clients at a senior level on a day-to-day basis.
 Executed strategic research, planning and formulated the findings by
converting them to effective creative briefs
 Carried out day-to-day flowing of the works to ensure the works are being
prepared according to the clients’ brief and requirements
 Gained strong expertise on BTL works, particularly on printed materials’
producing techniques and processes

2.  Increased the profitability of the agency by providing the most appropriate
and reasonable suppliers
 Coordinated and negotiated with media buying and planning firms so as to
prepare the most appropriate and cost effective media planning for the clients
during the campaign periods
 Participated in brainstorming meetings with the creative teams to generate
new ideas, concepts while inspiring the creative team to produce the best
quality of work
TURKCELL SUPERONLINE TELECOMMUNICATIONS 2006-2006
Marketing Specialist
 Developed, implemented marketing and promotional strategies for the services
and brands of the company
 Communicated, monitored and liasied with creative agencies, production
parties, media planning and buying agency with professional manner in a
colloborative environment while handling the marketing projects
 Planned yearly marketing budget, followed up the projects for their smooth
running within the outlined budget and timeline
 Liaised with other departments so as to generate new marketing projects
 Participated in the execution of company’s 10th year anniversary celebration
organizations and handled different tasks similtaneously and meticulously:
 Managed and monitored the works related to company’s corporate website,
including revisions, updates in collaboration with the in -house designing team
MOVIDAPLUSMAP ADVERTISING AGENCY 2005-2006
Account Supervisor
 Successfully handled the re-branding campaign period for a local bank, Disbank
during its transformation to an international bank, Fortis Bank
 Assumed national Fortis launch campaign and organized the producing of all
campaign materials required for TVC, newspapers, radios and outdoor, internet
 Coordinated with the client for day-to-day flowing of tasks, wrote creative briefs and
presented creative works to clients either for approval or modification
IVME MARKETING GROUP 2003-2005
Brand Executive
 Managed integrated marketing communication projects for a well-known
pharmaceutical company GlaxoSmithKline for its’ two medicines
 As a team leader of the business pitch for the medicine Paxil, she played a vital
role in managing the pitch process and winning the pitch
 Implemented strategies and executed various scale of corporate events,
organizations for GlaxoSmithKline
STATU ADVERTISING AGENCY 1999-2000
Account Executive
 Handled the marketing communication projects for the first ever digital platform of
Turkey; Digiturk and its’ launch campaign to the public

3.  Participated in brainstorming meetings, analyzed the market structure and
generated proper solutions and ideas for implementing the most appropriate
creative approach for the launch campaign
 Presented vulnerable and strategic contributions during the creation of the logotype,
package names, design, brand identity of the newly product
AJANS TEK ADVERTISING AGENCY 1998-1999
Account Executive
 Managed ABL and BTL advertising campaigns for Mirinda
 Carried out works during re-launch period for Mirinda. Monitored focus group
meetings, analyzed outcome through the research findings in collaboration with the
brand management team for the upcoming rebranding advertising campaign
 Organized joint sales promotion campaigns for Mirinda with Pepsi. Handled
different kinds of POP material productions and their distributions to the sales
channels
TEAM ADVERTISING 1996-1998
Account Executive
 Worked for an international white goods brand Electrolux and carried out
day-to-day tasks
 Communicated with the client and presented the jobs either for modification or for
approval
 Managed print related works, prepared budgets, meeting reports and timelines
EDUCATION
Communication Faculty of Marmara University, Istanbul, Turkey
Public Relations and Advertising 1992-1996
COMPUTER SKILLS Word, Excel, PowerPoint, Outlook
LANGUAGE SKILLS English, Turkish