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AWS Elemental MediaTailor

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AWS Elemental MediaTailor 日本語紹介資料

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AWS Elemental MediaTailor

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  10. 10. REGION 12 ( ) ( ( Video with SCTE 35/104 Personalized manifest *.m3u8 (not cacheable) Fetch ad segments (cacheable on CDN) VAST request and response (Which ad should I show for this user?) Conditioned manifest with ad markers Elemental LIVE Live Video Processing Manifest cache Fetch content segments (cacheable on CDN) ON-THE-FLY/ MANAGED TRANSCODING AWS Elemental MediaTailor Amazon Elastic Transcoder Amazon S3 AWS Elemental MediaTailor MANIFEST MANIPULATION ADS DFP, Freewheel or other ADS Elemental LIVE Live Video Processing AWS Elemental MediaLive LIVE VIDEO PROCESSING AWS Elemental MediaPackage VIDEO DELIVERY PLATFORM Hybrid client- side and server side reporting Amazon CloudFront CDN Fetch content segments (cacheable on CDN) DEVICES
  11. 11. REGION 13 Video with SCTE 35/104 Personalized manifest *.m3u8 (not cacheable) Fetch ad segments (cacheable on CDN) VAST request and response (Which ad should I show for this user?) Conditioned manifest with ad markers Elemental LIVE Live Video Processing Manifest cache Fetch content segments (cacheable on CDN) ON-THE-FLY/ MANAGED TRANSCODING AWS Elemental MediaTailor Amazon Elastic Transcoder Amazon S3 AWS Elemental MediaTailor MANIFEST MANIPULATION ADS DFP, Freewheel or other ADS Elemental LIVE Live Video Processing AWS Elemental MediaLive LIVE VIDEO PROCESSING AWS Elemental MediaPackage VIDEO DELIVERY PLATFORM Hybrid client- side and server side reporting Amazon CloudFront CDN Fetch content segments (cacheable on CDN) DEVICES
  12. 12. REGION 14 Video with SCTE 35/104 Personalized manifest *.m3u8 (not cacheable) Fetch ad segments (cacheable on CDN) VAST request and response (Which ad should I show for this user?) Conditioned manifest with ad markers Elemental LIVE Live Video Processing Manifest cache Fetch content segments (cacheable on CDN) ON-THE-FLY/ MANAGED TRANSCODING AWS Elemental MediaTailor Amazon Elastic Transcoder Amazon S3 AWS Elemental MediaTailor MANIFEST MANIPULATION ADS DFP, Freewheel or other ADS Elemental LIVE Live Video Processing AWS Elemental MediaLive LIVE VIDEO PROCESSING AWS Elemental MediaPackage VIDEO DELIVERY PLATFORM Hybrid client- side and server side reporting Amazon CloudFront CDN Fetch content segments (cacheable on CDN) DEVICES
  13. 13. REGION 15 Video with SCTE 35/104 Personalized manifest *.m3u8 (not cacheable) Fetch ad segments (cacheable on CDN) VAST request and response (Which ad should I show for this user?) Conditioned manifest with ad markers Elemental LIVE Live Video Processing Manifest cache Fetch content segments (cacheable on CDN) ON-THE-FLY/ MANAGED TRANSCODING AWS Elemental MediaTailor Amazon Elastic Transcoder Amazon S3 AWS Elemental MediaTailor MANIFEST MANIPULATION ADS DFP, Freewheel or other ADS Elemental LIVE Live Video Processing AWS Elemental MediaLive LIVE VIDEO PROCESSING AWS Elemental MediaPackage VIDEO DELIVERY PLATFORM Hybrid client- side and server side reporting Amazon CloudFront CDN Fetch content segments (cacheable on CDN) DEVICES
  14. 14. REGION 16 ) ) ( Personalized manifest *.m3u8 (not cacheable) Fetch ad segments (cacheable on CDN) VAST request and response (Which ad should I show for this user?) Manifest cache Fetch content segments (cacheable on CDN) ON-THE-FLY/ MANAGED TRANSCODING AWS Elemental MediaTailor Amazon Elastic Transcoder Amazon S3 AWS Elemental MediaTailor MANIFEST MANIPULATION ADS DFP, Freewheel or other ADS Hybrid client- side and server side reporting Amazon CloudFront CDN Fetch content segments (cacheable on CDN) DEVICES STATIC ORIGIN Amazon S3 STORAGESTORAGE File-based media Assets can have CUE markers or we rely on VMAP timing to schedule ads
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  23. 23. Challenge o t lDd o L m E Ptam E• c E c k Solution E c k E E ir W nt E ir Benefit E L S gr ot T a M Tt t A L E E E e E irc D L E D v E c E c aE 25
  24. 24. Challenge o t lDd o L m E Ptam E• c E c k Solution E c k E E ir W nt E ir Benefit E L S gr ot T a M Tt t A L E E E e E irc D L E D v E c E c aE 26
  25. 25. Challenge o t lDd o L m E Ptam E• c E c k Solution E c k E E ir W nt E ir Benefit E L S gr ot T a M Tt t A L E E E e E irc D L E D v E c E c aE 27
  26. 26. 28 Sports Feed SOURCE REGION REGION REGION AWS Elemental Media Live AWS Elemental MediaPackage REGION* AWS Elemental MediaTailor PERSONALIZATION AND MONETIZATION SERVICE DISPLAY DEVICES Multiple OTT devices Multi-CDN DISTRIBUTION Custom Ad Server #2 AD SERVER Ad proxy & reporting PROXYADS AWS ELEMENTAL CLOUD REGION AWS Elemental Server Amazon S3 Content encoded in multiple AZ across multiple Regions Pre-transcoded ad content for event Stitch and deliver personalized manifest Get ad info for each user Report ad plays Deliver primary content Deliver ad content * Each REGION is a separate geographic area. A region has multiple, isolated locations known as Availability Zones (AZs) Each region is completely independent. Each AZ is isolated, but the AZs in a region are connected through low-latency links. Custom Ad Server #1
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  28. 28. § E M A § T M A V A V § § S M V A § V A § M V M P § 30 Client-side Reporting API http://docs.aws.amazon.com/mediatailor/latest/ug/ad-reporting-client-side.html
  29. 29. § § § § E A § 31
  30. 30. QUESTIONS?

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