1. ALEXIS BLACK FERRIGNO
172 Avenel Boulevard
Long Branch, NJ 07740
www.linkedin.com/pub/alexis-black-ferrigno/5/3b4/8aa
732.859.5396 lexiferr12@gmail.com
SUMMARY
Results oriented senior leader with a diverse background in multi channels including all levels of
retail sales and luxury stores. Extensive experience in building teams and developing talent, P&L
management, clientele development, education, visual merchandising, special event execution and
trunk show exclusives, new store strategy and store operations. A reputation for creating a high
performance culture that consistently delivers results and shareholder value to the organization.
Accomplished professional with broad-based expertise in talent management, recruiting, and hiring
top talent. Acknowledged for superior leadership skills, staff development and succession planning
strategy. Known as a motivator and inspirational executive.
PROFESSIONAL EXPERIENCE
DermOne Dermatology Centers
Director of Operations 2014- Present
A part of the Senior Executive Management team for the company and is responsible of the day-to-
day operations and strategic initiatives.
Management of approximately 250 employees
Working with finance, development of management to company’s budget including individual office
profitability.
Responsibility for customer service and patient satisfaction and the total customer experience in the
office setting including all staff.
Responsible for increasing management’s effectiveness by recruiting, selecting, training, coaching
and development of managers and staff: communicating values, strategies and objectives: assigning
accountabilities; planning, monitoring and appraising job results; developing incentives; developing a
climate for offering information and opinions; providing educational opportunities.
Developing strategic plans by studying technological and financial opportunities; presenting
assumptions; recommending objectives.
Building company image and customer experience by collaborating with providers, community
organizations and employees; enforces ethical business practices.
A PEA IN THE POD & DESTINATION MATERNITY 2006 - 2013
Director of Stores
Supported $200M budget, 145 stores, 1001 employees, 20 executive leaders. Served as
contributing member of cohesive corporate senior management teams. Strategic in divisional,
regional expansions, reorganizations and new store openings. Assisted in multi brand superstore
expansions from 9 to 36 stores in 6 years.
• Developed, mentored and organized succession for field sales team, providing leadership
direction, consistent training and development for high-end division and company.
• Endorsed numerous internal candidates after building bench strength throughout division,
increasing talent within company while promoting 7 internal leaders to Regional and District
Manager Positions in 2011 and 2012. Built a successful field leadership team.
• Provided role clarity for many existing and new positions within company by discerning
leadership skills and roll out with a vision for the future.

2. • Proven track record in creating a customer centric field organization.
• Created and executed marketing programs targeted to increase brand awareness by identifying
emerging market opportunities for distribution growth for company.
• Successfully built Destination Superstores for company, achieving #1 store brand, providing
multi-brand success, resulting in company changing their name from Motherswork Inc. to
Destination Maternity Inc.
• Opened 1st flagship store on Madison Avenue and 57th Street, Manhattan, NY in 2006, closing
10 company stores in area, achieving comparable and increased volume with more than an
additional 10 closed stores within 12 months.
• Created and implemented initial “clientele” approach for the high-end division and Motherhood
division.
• Contributed to the new “STARR” selling program for company in 2012.
VICTORIA’S SECRET (VSS) 1999 – 2006
Division of the Limited Brand
District Sales Manager (Central New Jersey)
Delivered consistent, positive, client experiences in all stores in order to grow top line sales.
Supported $40M in volume (11 Stores). Managed and developed 11 Store Managers, 1 District
Trainer, 30 Co-Managers, 20 Bra Specialists, and 300 Sales Specialists.
ALEXIS BLACK FERRIGNO LEXIFERR12@GMAIL.COM PAGE TWO
VICTORIA’S SECRET (VSS) (continued)
• Directed activities in multiple stores and ensured leadership skills and behaviors implemented
consistently amongst staff, ensuring underlying commitment to VSS values, client, sales
associate and excellence in execution.
• Developed customized, managed service solutions by understanding client objectives and
analyzing existing business processes.
• Created and negotiated training position within District.
• Opened 34th Street prototype store (2004) with success.
• Selected as one of 5 Districts in company to be part of pilot program Integrated Brand Delivery
(IBD) to deliver measurable results. IBD is now an Enterprise Program for The Limited
Corporation.
• Recognized for top sales within District during first 2 months with organization.
• Received #1 position, fall 2002, for credit applications within first 6 months for district, achieving
“Platinum Level,” and awarded top level recognition for the company.
• Ranked #1 in company for bra business and #1 in company for total sales performance,
sustaining top distinction season after season.
ADDITIONAL PROFESSIONAL EXPERIENCE
CLINIQUE COSMETICS
Regional Marketing Director, Pittsburgh, PA
Account Executive, Birmingham, AL

3. Account Executive, New Orleans, LA
EDUCATION
MA, Teacher Certification, Worcester State College, Worcester, MA
Graduate Work: Boston University, Boston, MA, Villa Schifanioa, Florence, Italy
BA, Music, University of Hartford, Hartford, CT
PUBLICATION
Cambridge Who’s Who
January 1, 2012
Alexis is known for her unique experience in discerning top talent and her ability to mentor and
develop this talent to executive levels.