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LC development
and expansions
Tier 3 and Tier 4
• KEEP IT SIMPLE.
• HAVE A NATIONAL FOCUS!
• Ensure LC/Expansions do the SAME
PROGRAMME!
• Focus on LC Development and Exp...
Recommendat
ions1 LC is growing a
lot in not more than
1 programme
preferably – the MC
focus programme
Align LC
resources ...
OD Model Overview
HOW
NETWOR
K
LC
LC
LC
LC
LC
LC
Tier 3 & 4
Implementatio
n Channels
LCD
Expansio
n
Growth Model
LC Development
Align LC Goals for the
year and month wise
in the programme to
MC Goals (ELD and
NPS)
ALL TEAMS in the LC
f...
Create an Expansions
development Plan
Expansion
creation/managemen
t TIMELINE
Goals:
• Programme
contribution
• Define KPI...
Create an Expansions
development Plan
Expansion
creation/managemen
t TIMELINE
Expansion
name
Official
Expansion
LC
Eg: XYZ...
Create an Expansions
development Plan
Goals:
• Programme
contribution
• Define KPIs
• Target number of Official Expansions...
Create an Expansions
development Plan
Expansions strategy
and coaching
• Growth Path for expansions
• Specific focus progr...
Structure and
Synergy on MC team
and in LCs to manage
Expansions
Create an Expansions
development Plan
• Role of MCP
• Rol...
IMPORTANT!
Number of LCs and Expansions and
their goals should be planned in a
way so that MC goals can be
reached! Do not...
Implementation planning
based on LC Goals
HOW
NETWOR
K
LC
LC
LC
LC
LC
LC
LC Development and Expansions Tier 3 and Tier 4
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LC Development and Expansions Tier 3 and Tier 4

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LC Development and Expansions Tier 3 and Tier 4

  1. 1. LC development and expansions Tier 3 and Tier 4
  2. 2. • KEEP IT SIMPLE. • HAVE A NATIONAL FOCUS! • Ensure LC/Expansions do the SAME PROGRAMME! • Focus on LC Development and Expansions Management and CREATION!
  3. 3. Recommendat ions1 LC is growing a lot in not more than 1 programme preferably – the MC focus programme Align LC resources to the focus programme Special focus on expansion creation and management
  4. 4. OD Model Overview HOW NETWOR K LC LC LC LC LC LC Tier 3 & 4 Implementatio n Channels LCD Expansio n Growth Model
  5. 5. LC Development Align LC Goals for the year and month wise in the programme to MC Goals (ELD and NPS) ALL TEAMS in the LC focused on the focus Programme Back Office members in the LC working on focus programme growth Regular EDUCATION to LCs about the programme growth, NPS, S&D, Sales etc
  6. 6. Create an Expansions development Plan Expansion creation/managemen t TIMELINE Goals: • Programme contribution • Define KPIs Expansions strategy and coaching Structure and Synergy on MC team and in LCs to manage Expansions
  7. 7. Create an Expansions development Plan Expansion creation/managemen t TIMELINE Expansion name Official Expansion LC Eg: XYZ Jan 2014 December 2014 In Tier 3 and Tier 4, generally expansions are created by the MC and not by LCs!
  8. 8. Create an Expansions development Plan Goals: • Programme contribution • Define KPIs • Target number of Official Expansions by end 2014/ MC term • Target number of Official expansions converting to LCs by end 2014/MC term • Contribution of Expansions to GCDP GIP (Specifically to focus programme) • Have clear KPIs leading up to the goals
  9. 9. Create an Expansions development Plan Expansions strategy and coaching • Growth Path for expansions • Specific focus programme and action steps to grow in the focus programme • Who is coaching the expansion, how to coach the expansion along with clear timeline
  10. 10. Structure and Synergy on MC team and in LCs to manage Expansions Create an Expansions development Plan • Role of MCP • Role of MCVP of the focus programme
  11. 11. IMPORTANT! Number of LCs and Expansions and their goals should be planned in a way so that MC goals can be reached! Do not plan without backward planning from the National Goal!
  12. 12. Implementation planning based on LC Goals HOW NETWOR K LC LC LC LC LC LC

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