1. How did you use new
media technologies in
the construction and
research, planning and
evaluation stages?
2. Whilst completing my planning and
research I used many different
programmes such as:
3. Research
To research for music videos in my genre, I got most of my help from the internet and
websites such as YouTube. I did this on the Apple mac at school the majority of the
time. I also google and other search engines while completing all of my research, I
used google mainly to search for photos of artists from my genre, information about
the Lil Uzi, lyrics to the song ‘XO TOUR LIFE’ ,images of digipaks to help decide what
we wanted our digipak to look like, etc. We also needed a lot of information about
the artist and his style as we wanted to incorporate this into our music video.
YouTube and other music channels also made it easier for our research, as we were
able to get more ideas and make them even more creative in our own way, different
music videos helped us with this as we were able to see trial with some of these shots
and see if they work . We got ideas from all of the existing music videos and we
analysed what we liked about them and what we hated about them and used the
ideas in our music video.
4. Blogger: Research & Planning
We used Blogger a lot in our project to write about our work as we went along with it.
Blogger was good as it was easy to use to keep track of our progress while working.
We blogged every step that we went along with, from introduction to our project to
the evaluation of our project.
What made Blogger so useful was that we could embed pictures and videos to show
where we were getting our ideas and inspiration from, we were also able to embed all
of our planning documents – such as our target audience questionnaire and shooting
schedule, I used Blogger almost like a diary like our teacher had advised us to,
constantly updating it with ideas and progress, after filming shoots and editing days.
5. Apple Mac & Cell Phone
My phone helped me during the planning stage as it was great for
organisation and meeting up with my partner and making plans on
when was best to film. During the filming stage, we took lots of
pictures on our phone and we sent it to our iMacs with the use of the
Bluetooth application. It was very useful and reliable. We also
downloaded a VHS application on my phone which was very useful
as we managed to get a lot of footage using the application itself.
I also used my laptop to do lots of research at home on the internet
when I wasn’t in school. I was able to go on YouTube to listen and
watch music videos from my genre, Google to research anything I
needed to know and to find out about my artist.
6. Construction Stage
After filming, We uploaded our footage unto the iMac with a firewire and
uploaded it to Adobe premier pro , here we chose the footage we wanted to
include in the video, included it in our timeline, edited the video, added video
transitions, and most importantly matched the filming to the song so that Ashley’s
miming matched to the song accurately.
In the construction stage we used the DSLR camera, this is the camera that we
used to film our music video. Along with this camera we used a tripod to hold our
camera still and to get perfect footage.
We also used Adobe Photoshop to make our digipak as its what allowed us to edit
some of our pictures and crop them into backgrounds which we found very
helpful. We also used the still camera a lot to take pictures of locations that we
filmed in and we uploaded them on our blog and explained why we thought the
place we filmed in was necessary.
7. Editing- Premier Pro & Photoshop
To edit our video, we used Premier Pro. Adobe Premiere Pro is a
timeline-based video editing software application. Premiere Pro
supports many video editing for accelerated processing, additional file
format support, and video/audio effects, Premier pro was also very easy
to use as everyone in our group was able to come in and do some
editing. We also used photoshop a lot, the reason for this is that when it
came down to creating our digipak we thought that it would be a good
idea to try different effects out and see what would look the best, this
gave us more options to pick from when it came down to looking for
the best option.
8. Photoshop
There were many things we did whilst editing to make our end product more unique and original, for example we
had the ideas of having some of our ideas drawn out and then added in for our front cover of the CD cover, we
then used Photoshop to edit them so that we would be able to use the colors that were used in our digipak and
enforce that in our cd cover.
This is also an idea we had to reinforce our main music video as it had quite a lot of anime features and by
using Photoshop we were able to edit a lot of our pictures to make them look similar and add effects that will
make specific images taken stand out for example in the bottom left picture of our digipak we made the hand
and the face of the character stand out a bit more than the other parts in the picture.
9. Post-Production
Below are just some key examples from our music video that we used editing for
effect, the reason for us using these specific effects were that we wanted to make
sure we had the effects of trippy colors and anime, therefore we combined these
two together and we managed to have an equal amount of each effect.
The reason for this is that we wanted to make sure that our editing had some sort
of meaning for example the artist that we used (Lil Uzi) uses quite a lot of vibrant
colors in his music video’s therefore we thought it would be good to add some
aspects of the main artist in our music video. Editing also allowed us to do things
that maybe 10 years ago no one would of ever thought or dreamed about doing,
For example changing the background colors or adding in effects to make other
items stand out more
10. Evaluation
Blogger was used to record our filming, editing, research and planning activities that was done throughout
our process. Blogger was easy to access on the Apple mac, my laptop and also my iphone. I also made sure
that kept my blog up to date. It was used to summarise processes, embedding images and embedding
videos. I tried to analyse my data on Blogger and write in detail so that I could make my stages. Signing onto
my blog, making & editing posts and publishing them was not hard to do on Blogger, it was a very easy
procedure.
We also used Survey Monkey as one of our evaluation stages, this was so that we could see some of peoples
opinions and what was their favourite genre of music, this was very helpful to us as I allowed us to get a
wider perspective of what our target audience thought about our ideas and what they thought looked good
so we could have a look and incorporate it into our video.
Our video was also shared on YouTube and it was therefore easy for everyone watch it as videos on YouTube
are very easy to access. It is a site that on which users can share, upload and view videos. amount of times
my video has been viewed Amount of ‘likes’ my video has gotten A nice comment from a good friend. It is
useful as we can see other peoples comments and what they liked about the music video and also what they
might have disliked.
