9. OPEN INNOVATION: BASIC CONCEPT
“Innovating with partners by sharing risk and sharing reward”
10. CLOSED VS. OPEN INNOVATION
Reasons for opportunity for open innovation:
•The increasing availability and mobility of skilled
workers
•The growth of the venture capital market
•External options for ideas sitting on the shelf
•The increasing capability of external suppliers
24. METHOD
1. Starting formulation.
2. First round.
3. Write down the common characteristics of the first
ideas. These indicate presuppositions.
4. For each presupposition ask the question:
„What if we eliminate or reverse the
presupposition?‟
5. Resociate (think of new ideas)
25. THE STARTING FORMULATION
1. State the goal in one sentence
2. Don’t formulate in broad or general terms but
maintain a concrete focus
3. Mention the problem owner in the formulation
4. A question that starts with ‘How’ or ‘Create’ invites
new ideas
5. Find a challenging and attractive formulation for
your goal
26. METHOD
1. Starting formulation.
2. First round.
3. Write down the common characteristics of the first
ideas. These indicate presuppositions.
4. For each presupposition ask the question:
„What if we eliminate or reverse the
presupposition?‟
5. Resociate (think of new ideas)
27. METHOD
1. Starting formulation.
2. First round.
3. Write down the common characteristics of the first
ideas. These indicate presuppositions.
4. For each presupposition ask the question:
„What if we eliminate or reverse the
presupposition?‟
5. Resociate (think of new ideas)
How can we create space for projects
while still attenting classes?
28. THE COCD BOX
Easy to implement Impossible to implement
Ideas for the future
dreams, challenges
mental booster
Red ideas for tomorrow
WHY? HOW ?
Easy to implement Innovative ideas
low risk breakthrough
high acceptability exciting ideas
Existing examples Can be implemented
NOW ! WOW !
Normal ideas Original ideas